---
title: "Lemon Hand Soap Refill — $123K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lemon-hand-soap-refill"
last_updated: "2026-08-11T14:07:51.539Z"
locale: en
meta:
  description: "Niche score 43/100 · $123K/yr market · 69K searches/yr · $9.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $123K/yr market · 69K searches/yr · $9.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Lemon Hand Soap Refill — $123K/yr Amazon US Niche (2026) - Flapen"
---

# **lemon hand soap refill**

**Skip it**

A concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 50Conversion 99Competition 15Returns 99Price range 31Avg price 33Brand share 17Review moat 17Quality gap 40

**Conversion**

**Incredible****17.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+19.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$9.99**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$4.07–$19.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$123K**

$123K/yr · 69K searches

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****18,601.7**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, lemon hand soap refill is a $123K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jun–Aug–Sep. Verdict: Skip it — 43/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **lemon hand soap refill market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 1,250–1,500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$125K–$150K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**17.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#69**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**60%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**75 months**</dd>

<dt>**Avg seller age**</dt><dd>**134 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**640**

**Top-5 brand share**

**93%**

Top 20: 100%

**Top-5 click share**

**83%**

Top 20: 100%

**Open market**

**0%**

- Mrs. MEYER'S46% - Cleancult17% - J.R. Watkins12% - Softsoap11% - ROMIIE ZOI7% - Amazon Basics7% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 97 weeks — +19.9% search growth over the last 90 days.

6K4KSpike '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Jun, Aug, Sep · busiest ÷ quietest = 2.8×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lemon-hand-soap-refill/trend)

## **Top lemon hand soap refill search terms**

- **lemon hand soap refill**24K/yr+21.9%11.5% conv. - **hand soap refill lemon**6K/yr+161.6%12.6% conv. - **mrs meyers lemon verbena hand soap refill**7K/yr+4.0%22.0% conv. - **lemon verbena hand soap refill**9K/yr+11.6%11.5% conv. - **lemon soap refill**6K/yr+19.0%12.3% conv. - **citrus hand soap refill**4K/yr+0.5%8.6% conv. - **mrs meyers hand soap refill lemon verbena**4K/yr+80.1%26.9% conv. - **meyers hand soap refill lemon**3K/yr-30.1%30.9% conv. - **meyers hand soap refill lemon verbena**4K/yr-24.0%34.4% conv. - **hand soap refills lemon**3K/yr-78.3%10.7% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lemon-hand-soap-refill/search-terms)

## **Top lemon hand soap refill products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$19K30%$37K45%$56K60%$74K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mrs. Meyers Clean Day Hand Soap Refill Lemon Verbena Scent 33 Fl Oz](https://m.media-amazon.com/images/I/41IZwNq9neL.jpg)**Mrs. Meyers Clean Day Hand Soap Refill Lemon Verbena Scent 33 Fl Oz**Mrs. MEYER'S**$7.85**4.7★92,922 rev](https://www.amazon.com/dp/B00F1U0YB4) [2![Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack](https://m.media-amazon.com/images/I/418ti0L19UL.jpg)**Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack**Cleancult**$6.36**4.4★6,649 rev](https://www.amazon.com/dp/B0BVGJHJVN) [3![J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack](https://m.media-amazon.com/images/I/51JYQXZRUoL.jpg)**J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack**J.R. Watkins**$17.80**4.5★2,637 rev](https://www.amazon.com/dp/B0FCG41BH1) [4![ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ](https://m.media-amazon.com/images/I/41n8e4R0soL.jpg)**ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ**ROMIIE ZOI**$9.91**4.3★1,832 rev](https://www.amazon.com/dp/B0CLGLSMD3) [5![Amazon Basics Liquid Hand Soap Refill Light Moisturizing Triclosan-Free Phthalate-Free Paraben-Free Citrus 50 Fl Oz (Pack of 1) (Previously Solimo)](https://m.media-amazon.com/images/I/41u-JUyaDuL.jpg)**Amazon Basics Liquid Hand Soap Refill Light Moisturizing Triclosan-Free Phthalate-Free Paraben-Free Citrus 50 Fl Oz (Pack of 1) (Previously Solimo)**Amazon Basics**$4.07**4.4★11,948 rev](https://www.amazon.com/dp/B09HHBP46X)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack](https://m.media-amazon.com/images/I/51JYQXZRUoL.jpg)**J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack**J.R. Watkins**$17.80**2,637 rev1y ago](https://www.amazon.com/dp/B0FCG41BH1) [![ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ](https://m.media-amazon.com/images/I/41n8e4R0soL.jpg)**ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ**ROMIIE ZOI**$9.91**1,832 rev2y ago](https://www.amazon.com/dp/B0CLGLSMD3) [![Softsoap Antibacterial Refill 50oz Crisp Clean Scent](https://m.media-amazon.com/images/I/41CuaENmn-L.jpg)**Softsoap Antibacterial Refill 50oz Crisp Clean Scent**Softsoap**$4.96**21,520 rev2y ago](https://www.amazon.com/dp/B08R8PS5PB) [![Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack](https://m.media-amazon.com/images/I/418ti0L19UL.jpg)**Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack**Cleancult**$6.36**6,649 rev3y ago](https://www.amazon.com/dp/B0BVGJHJVN) [![Cleancult Liquid Hand Soap Refills - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/3 Pack](https://m.media-amazon.com/images/I/71TSSISNxoL.jpg)**Cleancult Liquid Hand Soap Refills - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/3 Pack**Cleancult**$19.96**6,649 rev3y ago](https://www.amazon.com/dp/B0BVGG3PR7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Softsoap ANTIBACTERIAL FRESH CITRUS 50OZ](https://m.media-amazon.com/images/I/418ygwq-6IL.jpg)**Softsoap ANTIBACTERIAL FRESH CITRUS 50OZ**Softsoap**$5.80**4.5★**▲ 230%**](https://www.amazon.com/dp/B07SGNKW9B) [![ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ](https://m.media-amazon.com/images/I/41n8e4R0soL.jpg)**ROMIIE ZOI Liquid Hand Soap Refills Lemon Gentle & Moisturizing Formula 750 ML/ 26 FL OZ**ROMIIE ZOI**$9.91**4.3★**▲ 40%**](https://www.amazon.com/dp/B0CLGLSMD3) [![Amazon Basics Liquid Hand Soap Refill Light Moisturizing Triclosan-Free Phthalate-Free Paraben-Free Citrus 50 Fl Oz (Pack of 1) (Previously Solimo)](https://m.media-amazon.com/images/I/41u-JUyaDuL.jpg)**Amazon Basics Liquid Hand Soap Refill Light Moisturizing Triclosan-Free Phthalate-Free Paraben-Free Citrus 50 Fl Oz (Pack of 1) (Previously Solimo)**Amazon Basics**$4.07**4.4★**▲ 26%**](https://www.amazon.com/dp/B09HHBP46X) [![Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack](https://m.media-amazon.com/images/I/418ti0L19UL.jpg)**Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack**Cleancult**$6.36**4.4★**▲ 16%**](https://www.amazon.com/dp/B0BVGJHJVN) [![J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack](https://m.media-amazon.com/images/I/51JYQXZRUoL.jpg)**J.R. Watkins Gel Hand Soap Refill Moisturizing Hand Wash Formulated with Plant-Based Cleansers Alcohol-Free Cruelty-Free Lemon 34 Fl Oz 2 Pack**J.R. Watkins**$17.80**4.5★**▲ 16%**](https://www.amazon.com/dp/B0FCG41BH1)

**~~View all trending →~~**

## **What buyers say about lemon hand soap refill**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**30%

*“Great lemon scent”*

**Value For Money**13%

*“Money well spent”*

**Quality-Overall**8%

*“Excellent product”*

**Ease Of Cleaning**5%

*“Cleans well”*

**Cleansing**4%

*“Cleans fine”*

**Dispensing Mechanism**4%

*“Perfect for pump dispenser”*

**Advertised Vs Actual Product**4%

*“As Advertised”*

**Efficiency**2%

*“Gets the job done”*

**Soft Feel**2%

*“Gentle on skin”*

**Lather**2%

*“the soap lathers really well”*

### **What buyers complain about **

**Smell**28%

*“Bad Smell”*

**Dilute/Watery**18%

*“Like water”*

**Thickness**4%

*“Not as thick as expected”*

**Lather**4%

*“Doesn't lather”*

**Value For Money**3%

*“Waste of Money”*

**Ease Of Cleaning**3%

*“makes a mess”*

**Leak-Proof**3%

*“It was leaking”*

**Moist/Dry**3%

*“bleed from the dryness”*

**Size-Overall**3%

*“Smaller than Expected”*

**Quality-Overall**2%

*“not a good quality”*

### **Top return reasons **

**Smell**35%

**Leak-Proof**21%

**Advertised Vs Actual Product**9%

**Size-Overall**9%

**Value For Money**5%

**Dilute/Watery**3%

**Dispensing Mechanism**3%

**Color**2%

**Thickness**1%

**Thin**1%

## **Common questions**

<dl>

<dt>**Is lemon hand soap refill profitable to sell on Amazon United States?**</dt><dd>The niche generates $123K/yr across 10 tracked products. 90-day search growth is +19.9%. Flapen's verdict: Skip it (43/100).</dd>

<dt>**How competitive is the lemon hand soap refill niche?**</dt><dd>6 brands and 640 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 93% of demand.</dd>

<dt>**What do buyers complain about in lemon hand soap refill?**</dt><dd>Top complaints mined from reviews: Smell, Dilute/Watery, Thickness. The return rate is 0.2%.</dd>

<dt>**When does demand for lemon hand soap refill peak?**</dt><dd>Demand peaks in Jun–Aug–Sep; the busiest month runs 2.8× the quietest.</dd>

<dt>**What does it cost to enter the lemon hand soap refill niche?**</dt><dd>Listings span $4.07–$19.96; the average listing price is $9.99 (sweet spot $15–$100). The average incumbent carries 18,602 reviews — the moat a new listing must climb.</dd>

</dl>

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