---
title: "Search terms — lavender nail polish - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lavender-nail-polish/search-terms"
last_updated: "2026-08-11T14:20:41.549Z"
locale: en
meta:
  description: "Niche score 48/100 · $66K/yr market · 162K searches/yr · $8.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $66K/yr market · 162K searches/yr · $8.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — lavender nail polish - Flapen"
---

# **lavender nail polish**

**Skip it**

A small market ($66K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 37Conversion 58Competition 71Returns 99Price range 26Avg price 23Brand share 36Review moat 19Quality gap 63

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+9.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$1.22–$19.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****$8.35**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****15,522.49**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$66K**

$66K/yr · 162K searches

## Search terms