[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-lavender-deodorant":3,"research-sidebar-rollups":860},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":90,"demand":95,"seasonality":405,"brandShare":418,"products":437,"feedback":614,"searchTerms":776,"related":826,"lastUpdated":36},"4efd33a5c049614713c687917c4b36f2","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":31,"top20BrandShare":31,"primePct":31,"oosRate":50},518372,239632,0.9726,0.0955,0.1664,0.6168,0.9811,4.58,13496,13,6.61,23.83,18,50000,0.6111,0.0053,1,"lavender deodorant","lavender-deodorant","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Flavender-deodorant","Deodorants & Antiperspirants","2026-07-15T10:34:41.433885+00:00",6,5,677,[],142,0,40000,1500,2000,520000,650000,77,124,0.0368,{"score":52,"verdict":53,"components":54},50,"watch",[55,60,63,67,70,72,75,80,83,86],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",61,0.15,518371.94,{"key":61,"score":62,"weight":58,"raw":18},"growth",37,{"key":64,"score":65,"weight":66,"raw":19},"conversion",98,0.1,{"key":68,"score":69,"weight":58,"raw":20},"competition",39,{"key":71,"score":38,"weight":66,"raw":21},"brandShare",{"key":73,"score":74,"weight":66,"raw":22},"qualityGap",28,{"key":76,"score":77,"weight":78,"raw":79},"reviewMoat",20,0.05,13495.56,{"key":81,"score":82,"weight":66,"raw":30},"returns",97,{"key":84,"score":85,"weight":78,"raw":24},"avgPrice",58,{"key":87,"score":88,"weight":78,"raw":89},"priceRange",51,0.5127758420441346,{"avgRating":91,"medianPrice":92,"medianReturnRate":93,"nichesTracked":94},4.42,24.38,0.0215,115062,{"points":96,"droppedPartialWeek":404},[97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,375,377,380,383,386,389,392,395,398,401],{"week":98,"volume":99},"2024-07-21",5307,{"week":101,"volume":102},"2024-07-28",4087,{"week":104,"volume":105},"2024-08-04",3862,{"week":107,"volume":108},"2024-08-11",4069,{"week":110,"volume":111},"2024-08-18",3919,{"week":113,"volume":114},"2024-09-01",3600,{"week":116,"volume":117},"2024-09-08",1364,{"week":119,"volume":120},"2024-09-15",1207,{"week":122,"volume":123},"2024-09-22",1306,{"week":125,"volume":126},"2024-09-29",1392,{"week":128,"volume":129},"2024-10-06",15647,{"week":131,"volume":132},"2024-10-13",17883,{"week":134,"volume":135},"2024-10-20",14951,{"week":137,"volume":138},"2024-10-27",15235,{"week":140,"volume":141},"2024-11-03",14668,{"week":143,"volume":144},"2024-11-10",15291,{"week":146,"volume":147},"2024-11-17",15241,{"week":149,"volume":150},"2024-11-24",14352,{"week":152,"volume":153},"2024-12-01",14311,{"week":155,"volume":156},"2024-12-08",14516,{"week":158,"volume":159},"2024-12-15",13001,{"week":161,"volume":162},"2024-12-22",13023,{"week":164,"volume":165},"2024-12-29",11529,{"week":167,"volume":168},"2025-01-05",14536,{"week":170,"volume":171},"2025-01-12",15709,{"week":173,"volume":174},"2025-01-19",15829,{"week":176,"volume":177},"2025-01-26",14940,{"week":179,"volume":180},"2025-02-02",18938,{"week":182,"volume":183},"2025-02-09",4435,{"week":185,"volume":186},"2025-02-16",4362,{"week":188,"volume":189},"2025-02-23",4637,{"week":191,"volume":192},"2025-03-02",4731,{"week":194,"volume":195},"2025-03-09",5187,{"week":197,"volume":198},"2025-03-16",5238,{"week":200,"volume":201},"2025-03-23",5430,{"week":203,"volume":204},"2025-03-30",921,{"week":206,"volume":207},"2025-04-06",5140,{"week":209,"volume":210},"2025-04-13",5585,{"week":212,"volume":213},"2025-04-20",4968,{"week":215,"volume":216},"2025-04-27",5165,{"week":218,"volume":219},"2025-05-04",4938,{"week":221,"volume":222},"2025-05-11",4922,{"week":224,"volume":225},"2025-05-18",4629,{"week":227,"volume":228},"2025-05-25",4520,{"week":230,"volume":231},"2025-06-01",4239,{"week":233,"volume":234},"2025-06-08",4724,{"week":236,"volume":237},"2025-06-15",4913,{"week":239,"volume":240},"2025-06-22",4789,{"week":242,"volume":243},"2025-06-29",4623,{"week":245,"volume":246},"2025-07-06",4387,{"week":248,"volume":249},"2025-07-13",6790,{"week":251,"volume":252},"2025-07-20",4927,{"week":254,"volume":255},"2025-07-27",5378,{"week":257,"volume":258},"2025-08-03",5661,{"week":260,"volume":261},"2025-08-10",5855,{"week":263,"volume":264},"2025-08-17",5559,{"week":266,"volume":267},"2025-08-24",5377,{"week":269,"volume":270},"2025-08-31",4941,{"week":272,"volume":273},"2025-09-07",4903,{"week":275,"volume":276},"2025-09-14",4349,{"week":278,"volume":279},"2025-09-21",4631,{"week":281,"volume":282},"2025-09-28",4619,{"week":284,"volume":285},"2025-10-05",4743,{"week":287,"volume":288},"2025-10-12",5912,{"week":290,"volume":291},"2025-10-19",4628,{"week":293,"volume":294},"2025-10-26",4687,{"week":296,"volume":297},"2025-11-02",4602,{"week":299,"volume":300},"2025-11-09",4568,{"week":302,"volume":303},"2025-11-16",4466,{"week":305,"volume":306},"2025-11-23",4800,{"week":308,"volume":309},"2025-11-30",5236,{"week":311,"volume":312},"2025-12-07",5550,{"week":314,"volume":315},"2025-12-14",4813,{"week":317,"volume":318},"2025-12-21",4722,{"week":320,"volume":321},"2025-12-28",3720,{"week":323,"volume":324},"2026-01-04",4370,{"week":326,"volume":327},"2026-01-11",4453,{"week":329,"volume":330},"2026-01-18",4392,{"week":332,"volume":333},"2026-01-25",4549,{"week":335,"volume":336},"2026-02-01",4558,{"week":338,"volume":339},"2026-02-08",4735,{"week":341,"volume":342},"2026-02-15",4236,{"week":344,"volume":345},"2026-02-22",4965,{"week":347,"volume":348},"2026-03-01",5046,{"week":350,"volume":351},"2026-03-08",5173,{"week":353,"volume":354},"2026-03-15",4852,{"week":356,"volume":357},"2026-03-22",4775,{"week":359,"volume":360},"2026-03-29",4876,{"week":362,"volume":363},"2026-04-05",4708,{"week":365,"volume":366},"2026-04-12",4593,{"week":368,"volume":369},"2026-04-19",4838,{"week":371,"volume":372},"2026-04-26",4607,{"week":374,"volume":243},"2026-05-03",{"week":376,"volume":354},"2026-05-10",{"week":378,"volume":379},"2026-05-17",5013,{"week":381,"volume":382},"2026-05-24",4587,{"week":384,"volume":385},"2026-05-31",4669,{"week":387,"volume":388},"2026-06-07",4721,{"week":390,"volume":391},"2026-06-14",4712,{"week":393,"volume":394},"2026-06-21",4653,{"week":396,"volume":397},"2026-06-28",7240,{"week":399,"volume":400},"2026-07-05",4828,{"week":402,"volume":403},"2026-07-12",5067,false,[406,407,408,409,410,411,412,413,414,415,416,417],1.5313755050398294,0.9887906070140897,0.718921102058811,0.769867164710927,0.7387386435239147,0.7708952785108866,0.7925526253012121,0.7628496400553203,0.4729496272049463,1.6267827377537278,1.4380460989552613,1.4719306562951062,{"top":419,"otherBrandCount":42,"otherClickShare":42},[420,423,426,429,431,434],{"brand":421,"clickShare":422},"Old Spice",0.5369999999999999,{"brand":424,"clickShare":425},"Secret",0.22100000000000003,{"brand":427,"clickShare":428},"Dove",0.1031,{"brand":430,"clickShare":18},"Native",{"brand":432,"clickShare":433},"Tom's of Maine",0.0248,{"brand":435,"clickShare":436},"Schmidt's",0.0189,[438,449,459,470,480,489,500,510,519,530,539,548,558,568,577,587,596,604],{"asin":439,"title":440,"brand":421,"imageUrl":441,"price":442,"rating":443,"reviews":444,"clickShare90":445,"clickShare360":446,"launchDate":447,"amazonUrl":448},"B0D34131VP","Old Spice Dry Feel Antiperspirant Deodorant for Men 24\u002F7 Sweat & Odor Protection Gentle on Skin with Skin Conditioners Wilderness with Lavender + Spring Water Scent 2.6 oz (Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F518EW3wojSL.jpg",13.79,4.7,6442,0.1912,0.1917,"2024-05-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D34131VP",{"asin":450,"title":451,"brand":421,"imageUrl":452,"price":453,"rating":443,"reviews":454,"clickShare90":455,"clickShare360":456,"launchDate":457,"amazonUrl":458},"B0CDMDSRDS","Old Spice Aluminum Free Deodorant for Men 24\u002F7 Lasting Freshness & Long Lasting Scent 24\u002F7 Sweat & Odor Protection Wilderness with Lavender Scent 3.0 oz (Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51g5X0iqjeL.jpg",22.48,1494,0.1315,0.1567,"2023-08-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CDMDSRDS",{"asin":460,"title":461,"brand":421,"imageUrl":462,"price":463,"rating":464,"reviews":465,"clickShare90":466,"clickShare360":467,"launchDate":468,"amazonUrl":469},"B07HZ719F9","Old Spice Antiperspirant Deodorant for Men Inspired by Nature Wilderness With Lavender Invisible Solid 2.6 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41yhQUUjQZL.jpg",7.79,4.6,2530,0.1223,0.1515,"2018-10-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07HZ719F9",{"asin":471,"title":472,"brand":430,"imageUrl":473,"price":474,"rating":475,"reviews":476,"clickShare90":18,"clickShare360":477,"launchDate":478,"amazonUrl":479},"B07GB1KJN3","Native Deodorant Contains Naturally Derived Ingredients 72 Hour Odor Control Deodorant for Women and Men Aluminum Free Lavender & Rose 2.65oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41nZwuL1ySL.jpg",12.46,4.4,115244,0.093,"2019-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07GB1KJN3",{"asin":481,"title":482,"brand":424,"imageUrl":483,"price":25,"rating":443,"reviews":484,"clickShare90":485,"clickShare360":486,"launchDate":487,"amazonUrl":488},"B002UFQHKK","Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Clear Gel Relaxing Lavender Scent 2.6 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F311AZ4NpR9L.jpg",10136,0.0763,0.0693,"2009-02-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB002UFQHKK",{"asin":490,"title":491,"brand":427,"imageUrl":492,"price":493,"rating":494,"reviews":495,"clickShare90":496,"clickShare360":497,"launchDate":498,"amazonUrl":499},"B01NBM66RO","Dove Advanced Care Antiperspirant Deodorant Stick Lavender Fresh for Helping Repair Skin Barrier After Shaving with 72-Hour Sweat & Odor Protection 2.6 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61272keALkL.jpg",7.03,4.8,32854,0.0668,0.0622,"2016-12-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01NBM66RO",{"asin":501,"title":502,"brand":424,"imageUrl":503,"price":504,"rating":494,"reviews":505,"clickShare90":506,"clickShare360":507,"launchDate":508,"amazonUrl":509},"B008CC41EY","Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Clear Gel Relaxing Lavender Scent 2.6 oz (Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51F5ZHAfTmL.jpg",11.73,13071,0.0621,0.0471,"2012-06-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB008CC41EY",{"asin":511,"title":512,"brand":424,"imageUrl":513,"price":514,"rating":494,"reviews":515,"clickShare90":516,"clickShare360":517,"launchDate":508,"amazonUrl":518},"B008CC3ZFU","Secret Antiperspirant and Deodorant for Women 24hr Sweat & Odor Protection PH Balanced Protection Gentle on Skin Invisible Solid Clean Lavender Scent 2.6 oz (Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51BhSarrTUL.jpg",7.32,8149,0.0457,0.0415,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB008CC3ZFU",{"asin":520,"title":521,"brand":421,"imageUrl":522,"price":523,"rating":524,"reviews":525,"clickShare90":526,"clickShare360":527,"launchDate":528,"amazonUrl":529},"B0BX6L25FX","Old Spice GentleMans Deodorant Aluminum Free - Lavender & Mint 3 Ounce","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41V2x4Y8EuL.jpg",7.77,4.5,259,0.0312,0.0238,"2023-02-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BX6L25FX",{"asin":531,"title":532,"brand":427,"imageUrl":533,"price":26,"rating":494,"reviews":534,"clickShare90":535,"clickShare360":536,"launchDate":537,"amazonUrl":538},"B072MFFWSH","Dove Advanced Care Antiperspirant Deodorant Stick Lavender Fresh 4 ct for helping your skin barrier repair72 hr odor control and sweat protection for soft underarms with boosted ceramide levels 2.6 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61PQ0aYg71L.jpg",31332,0.0257,0.0186,"2017-06-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB072MFFWSH",{"asin":540,"title":541,"brand":432,"imageUrl":542,"price":543,"rating":475,"reviews":544,"clickShare90":433,"clickShare360":545,"launchDate":546,"amazonUrl":547},"B0CQ6ZFNQH","Toms of Maine Wild Lavender Natural Deodorant for Men and Women Aluminum Free No Artificial Fragrances Dyes or Preservatives Baking Soda Free 48-Hour Odor Protection 3.25 oz (2 Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F5171867EQ1L.jpg",15.28,3962,0.0175,"2023-12-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CQ6ZFNQH",{"asin":549,"title":550,"brand":421,"imageUrl":551,"price":552,"rating":553,"reviews":554,"clickShare90":433,"clickShare360":555,"launchDate":556,"amazonUrl":557},"B0CCG4KTHS","Old Spice GentleMans Aluminum Free Dry Feel Deodorant for Men 24\u002F7 Lasting Freshness Gentle on Skin with Skin Conditioners Himalayan Sea Salt + Glacier Water Scent 3.0 oz (Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51LLAMLpspL.jpg",22.55,4.2,3051,0.0288,"2023-07-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CCG4KTHS",{"asin":559,"title":560,"brand":424,"imageUrl":561,"price":562,"rating":443,"reviews":563,"clickShare90":564,"clickShare360":565,"launchDate":566,"amazonUrl":567},"B0CDQRRZ99","Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Mineral Invisible Solid Relaxing Lavender Scent 2.6 oz (Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51XxbPV+5TL.jpg",18.77,2226,0.0194,0.0126,"2023-08-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CDQRRZ99",{"asin":569,"title":570,"brand":435,"imageUrl":571,"price":572,"rating":464,"reviews":573,"clickShare90":436,"clickShare360":574,"launchDate":575,"amazonUrl":576},"B06XN5FY5W","Schmidts Aluminum-Free Vegan Deodorant Lavender & Sage with 24 Hour Odor Protection for Women and Men Natural Ingredients Cruelty-Free 2.65 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61g+9fa2+aL.jpg",8.81,1462,0.0097,"2018-03-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB06XN5FY5W",{"asin":578,"title":579,"brand":421,"imageUrl":580,"price":581,"rating":524,"reviews":582,"clickShare90":583,"clickShare360":584,"launchDate":585,"amazonUrl":586},"B07NKRFVGJ","Old Spice Deodorant for Men Inspired By Nature Wilderness With Lavender 3 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41+vq5GuK4L.jpg",8.09,617,0.0184,0.022,"2017-11-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07NKRFVGJ",{"asin":588,"title":589,"brand":421,"imageUrl":590,"price":591,"rating":553,"reviews":554,"clickShare90":592,"clickShare360":593,"launchDate":594,"amazonUrl":595},"B0BYQFR2LN","Old Spice GentleMans Aluminum Free Dry Feel Deodorant for Men 24\u002F7 Lasting Freshness Gentle on Skin with Skin Conditioners Lavender + Mint Scent 3.0 oz (Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mwX+rg2RL.jpg",23.07,0.0176,0.0299,"2023-03-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BYQFR2LN",{"asin":597,"title":598,"brand":424,"imageUrl":599,"price":600,"rating":475,"reviews":601,"clickShare90":545,"clickShare360":602,"launchDate":585,"amazonUrl":603},"B07QNZF5PH","Secret Aluminum Free Deodorant for Women 48hr Odor Protection Naturally Derived Ingredients Free of Parabens Dyes Talc & Baking Soda PH Balanced Dry Solid Lavender Scent 2.4 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31K8rBmFMpL.jpg",6.62,6797,0.0198,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07QNZF5PH",{"asin":605,"title":606,"brand":427,"imageUrl":607,"price":608,"rating":464,"reviews":609,"clickShare90":610,"clickShare360":611,"launchDate":612,"amazonUrl":613},"B0FWS2Y9VC","Dove Whole Body Deodorant Spray for Women Alcohol Free Scent: Lavendar Bloom 4 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61DBRHeJWjL.jpg",10.08,243,0.0106,0.0044,"2025-12-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FWS2Y9VC",{"love":615,"hate":685,"returnReasons":750},[616,623,630,636,643,650,657,664,671,678],{"topic":617,"percentOfMentions":618,"verbatims":619},"Smell",0.5246,[620,621,622],"fragrance free","Delightful fragrance","Light scent",{"topic":624,"percentOfMentions":625,"verbatims":626},"Quality-Overall",0.0604,[627,628,629],"Excellent product and dont ruin shirts","Great product at a great price","Excellent product",{"topic":631,"percentOfMentions":632,"verbatims":633},"Value For Money",0.0552,[634,634,635],"Great value","Fair price",{"topic":637,"percentOfMentions":638,"verbatims":639},"Efficiency",0.0337,[640,641,642],"it is effective for all typical activities","It works well","100% effective just like it states 72 hours it works",{"topic":644,"percentOfMentions":645,"verbatims":646},"Durability",0.0329,[647,648,649],"Actually works and lasts","it holds up well throughout a normal day","Lasts all day",{"topic":651,"percentOfMentions":652,"verbatims":653},"Moist\u002FDry",0.026099999999999998,[654,655,656],"It really keeps you dry","dries very quickly","dries quickly",{"topic":658,"percentOfMentions":659,"verbatims":660},"Advertised Vs Actual Product",0.0255,[661,662,663],"As described","Does what it says","Just what I ordered",{"topic":665,"percentOfMentions":666,"verbatims":667},"Allergies",0.022099999999999998,[668,669,670],"doesnt irritate my skin","Does not cause any irritation","There is no skin irritation",{"topic":672,"percentOfMentions":673,"verbatims":674},"Soft Feel",0.017,[675,676,677],"goes on smooth","Its gentle on skin and smells great","Feels good",{"topic":679,"percentOfMentions":680,"verbatims":681},"Toxic\u002FChemical Free",0.0128,[682,683,684],"I like it because its aluminum free","Works well without all the chemicals","Chemical free",[686,692,698,705,711,717,723,729,736,743],{"topic":617,"percentOfMentions":687,"verbatims":688},0.2868,[689,690,691],"Do not like the scent","Doesn't last long scent","The scent is very unpleasant",{"topic":665,"percentOfMentions":693,"verbatims":694},0.07690000000000001,[695,696,697],"Skin irritation","irritated my skin","developed into a severe rash",{"topic":699,"percentOfMentions":700,"verbatims":701},"Functionality-Overall",0.0674,[702,703,704],"not working good","Doesn't work","Doesn't work very well",{"topic":644,"percentOfMentions":706,"verbatims":707},0.0647,[708,709,710],"Literally falls apart every time","fall out of the container","Does not last",{"topic":631,"percentOfMentions":712,"verbatims":713},0.0529,[714,715,716],"Little pricey","Price too high","Overpriced",{"topic":658,"percentOfMentions":718,"verbatims":719},0.049100000000000005,[720,721,722],"False advertising","This is unacceptable and misleading","Unfortunately, this product did not match the description",{"topic":651,"percentOfMentions":724,"verbatims":725},0.018600000000000002,[726,727,728],"dryness unlike other advertised products Ive tried","Didn't expect this to keep me dry","hard\u002Fdry",{"topic":730,"percentOfMentions":731,"verbatims":732},"Ease Of Use",0.0178,[733,734,735],"My can was difficult to press","Can't use it","Almost impossible for me",{"topic":737,"percentOfMentions":738,"verbatims":739},"Stain Resistance",0.015700000000000002,[740,741,742],"Stains","Stains clothes","Leaves a yellow staining like the color it is",{"topic":744,"percentOfMentions":745,"verbatims":746},"Adhesion\u002FStickiness",0.0131,[747,748,749],"sticky","Going back to stick","Every single time, after a few months, the stick completely falls apart into unusable pieces on the floor",[751,753,755,757,760,763,765,768,771,774],{"reason":617,"pct":752},0.35090000000000005,{"reason":658,"pct":754},0.23809999999999998,{"reason":699,"pct":756},0.09380000000000001,{"reason":758,"pct":759},"Defective Material\u002FParts",0.09210000000000002,{"reason":761,"pct":762},"Color",0.0241,{"reason":631,"pct":764},0.0183,{"reason":766,"pct":767},"Material Quality",0.0151,{"reason":769,"pct":770},"Product Condition",0.015,{"reason":772,"pct":773},"Dispensing Mechanism",0.0143,{"reason":651,"pct":775},0.0124,[777,781,786,791,796,801,806,811,816,821],{"term":32,"volume":778,"growthQoq":779,"conversionRate":780},36974,0.0632,0.0844,{"term":782,"volume":783,"growthQoq":784,"conversionRate":785},"old spice lavender deodorant",30166,0.0941,0.1677,{"term":787,"volume":788,"growthQoq":789,"conversionRate":790},"old spice wilderness deodorant",17874,0.415,0.1979,{"term":792,"volume":793,"growthQoq":794,"conversionRate":795},"old spice wilderness",22505,-0.0981,0.149,{"term":797,"volume":798,"growthQoq":799,"conversionRate":800},"secret lavender deodorant for women",17502,0.1231,0.1998,{"term":802,"volume":803,"growthQoq":804,"conversionRate":805},"dove lavender deodorant",8897,0.3315,0.099,{"term":807,"volume":808,"growthQoq":809,"conversionRate":810},"old spice lavender",14304,-0.028,0.0855,{"term":812,"volume":813,"growthQoq":814,"conversionRate":815},"native lavender and rose",7850,0.0113,0.0943,{"term":817,"volume":818,"growthQoq":819,"conversionRate":820},"native deodorant lavender",7449,0.2447,0.1673,{"term":822,"volume":823,"growthQoq":824,"conversionRate":825},"secret gel deodorant for women lavender",5851,0.1043,0.1798,[827,833,838,844,849,854],{"title":828,"href":829,"score":830,"verdict":53,"marketSize":831,"growth90":832},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,654049.07,0.9588,{"title":834,"href":835,"score":830,"verdict":53,"marketSize":836,"growth90":837},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":839,"href":840,"score":830,"verdict":841,"marketSize":842,"growth90":843},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":845,"href":846,"score":830,"verdict":53,"marketSize":847,"growth90":848},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":850,"href":851,"score":830,"verdict":841,"marketSize":852,"growth90":853},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":855,"href":856,"score":857,"verdict":53,"marketSize":858,"growth90":859},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[861,868,871,878,885,892,899,906,913,920,927,934,941,948,955,962,969,976,983,990],{"nodeId":862,"label":863,"slug":864,"href":865,"nichesTracked":866,"marketSizeTotal":867},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":869,"marketSizeTotal":870},10978,8129370268,{"nodeId":872,"label":873,"slug":874,"href":875,"nichesTracked":876,"marketSizeTotal":877},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":879,"label":880,"slug":881,"href":882,"nichesTracked":883,"marketSizeTotal":884},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":886,"label":887,"slug":888,"href":889,"nichesTracked":890,"marketSizeTotal":891},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":893,"label":894,"slug":895,"href":896,"nichesTracked":897,"marketSizeTotal":898},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":900,"label":901,"slug":902,"href":903,"nichesTracked":904,"marketSizeTotal":905},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":907,"label":908,"slug":909,"href":910,"nichesTracked":911,"marketSizeTotal":912},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":914,"label":915,"slug":916,"href":917,"nichesTracked":918,"marketSizeTotal":919},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":921,"label":922,"slug":923,"href":924,"nichesTracked":925,"marketSizeTotal":926},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":928,"label":929,"slug":930,"href":931,"nichesTracked":932,"marketSizeTotal":933},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":935,"label":936,"slug":937,"href":938,"nichesTracked":939,"marketSizeTotal":940},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":942,"label":943,"slug":944,"href":945,"nichesTracked":946,"marketSizeTotal":947},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":949,"label":950,"slug":951,"href":952,"nichesTracked":953,"marketSizeTotal":954},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":956,"label":957,"slug":958,"href":959,"nichesTracked":960,"marketSizeTotal":961},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":963,"label":964,"slug":965,"href":966,"nichesTracked":967,"marketSizeTotal":968},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":970,"label":971,"slug":972,"href":973,"nichesTracked":974,"marketSizeTotal":975},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":977,"label":978,"slug":979,"href":980,"nichesTracked":981,"marketSizeTotal":982},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":984,"label":985,"slug":986,"href":987,"nichesTracked":988,"marketSizeTotal":989},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":991,"label":992,"slug":993,"href":994,"nichesTracked":995,"marketSizeTotal":996},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]