---
title: "Trend — lash tape - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lash-tape/trend"
last_updated: "2026-08-11T20:47:04.372Z"
locale: en
meta:
  description: "Niche score 59/100 · $636K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $636K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — lash tape - Flapen"
---

# **lash tape**

**Worth a look**

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 66Growth 20Conversion 96Competition 56Returns 98Price range 14Avg price 22Brand share 77Review moat 62Quality gap 60

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Market size**

**Good****$636K**

$636K/yr · 621K searches

**Review moat**

**Good****1,023.59**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Bad****$7.95**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-9.0%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$3.66–$16.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Trend