---
title: "Trend — lash glue - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lash-glue/trend"
last_updated: "2026-08-11T21:37:12.865Z"
locale: en
meta:
  description: "Niche score 63/100 · $10.1M/yr market · 11.2M searches/yr · $8.62 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $10.1M/yr market · 11.2M searches/yr · $8.62 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — lash glue - Flapen"
---

# **lash glue**

**Launch it**

A $10.1M/yr market growing +2.4% this quarter with returns at 0.5% — clears our launch bar.

Market size 100Growth 28Conversion 89Competition 47Returns 97Price range 22Avg price 24Brand share 69Review moat 17Quality gap 78

**Market size**

**Incredible****$10.1M**

$10.1M/yr · 11.2M searches

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+2.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$8.62**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$4.05–$18.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****18,355.04**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend