---
title: "Large Bobby Pins — $172K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/large-bobby-pins"
last_updated: "2026-08-11T14:08:01.278Z"
locale: en
meta:
  description: "Niche score 50/100 · $172K/yr market · 262K searches/yr. Prices mostly outside the sweet spot ($3.14–$9.93) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $172K/yr market · 262K searches/yr. Prices mostly outside the sweet spot ($3.14–$9.93) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Large Bobby Pins — $172K/yr Amazon US Niche (2026) - Flapen"
---

# **large bobby pins**

**Worth a look**

Shows low returns (0.8%), but prices mostly outside the sweet spot ($3.14–$9.93) keeps it on the watch list.

Market size 35Growth 34Conversion 89Competition 55Returns 96Price range 0Avg price 17Brand share 44Review moat 38Quality gap 53

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,663.93**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$172K**

$172K/yr · 262K searches

**Growth**

**Okay****+7.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$6.28**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$3.14–$9.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, large bobby pins is a $172K/yr Amazon United States market (262K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **large bobby pins market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 750–1,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$157K–$188K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**10.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#128**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**90%**</dd>

<dt>**Out of stock**</dt><dd>**4.3%**</dd>

<dt>**Avg brand age**</dt><dd>**45 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**80**

**Top-5 brand share**

**78%**

Top 20: 100%

**Top-5 click share**

**52%**

Top 20: 91%

**Open market**

**17%**

- GOODY25% - Diane25% - YINGFENG12% - Annie10% - DONNA7% - Amazon Basics4% - Open — no brand owns it (9 brands, 17%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +7.2% search growth over the last 90 days.

6K4KSpike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/large-bobby-pins/trend)

## **Top large bobby pins search terms**

- **large bobby pins**62K/yr+12.3%9.8% conv. - **long bobby pins**36K/yr+11.0%9.5% conv. - **large bobby pins for thick hair**25K/yr+1.1%8.4% conv. - **jumbo bobby pins**23K/yr+8.1%7.6% conv. - **big bobby pins**15K/yr+20.1%6.8% conv. - **long bobby pins for women**18K/yr+6.2%9.4% conv. - **extra long bobby pins**10K/yr-4.9%7.2% conv. - **bobby pins large**8K/yr+8.9%11.6% conv. - **jumbo bobby pins for thick hair**7K/yr+17.5%6.1% conv. - **3 inch bobby pins**7K/yr+19.8%7.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/large-bobby-pins/search-terms)

## **Top large bobby pins products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$7K8%$14K12%$21K16%$28K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Goody Black Roller Pins 3 inches 18 ea](https://m.media-amazon.com/images/I/41MJedTUYvL.jpg)**Goody Black Roller Pins 3 inches 18 ea**GOODY**$5.04**4.4★2,375 rev](https://www.amazon.com/dp/B00DE4I0OC) [2![Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count](https://m.media-amazon.com/images/I/41c09haV0CL.jpg)**Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count**Diane**$3.21**4.4★3,105 rev](https://www.amazon.com/dp/B00752ZKQK) [3![Annie 2 3/4 Roller Pins Set Metal Hair Clips - 40 Count (Bronze)](https://m.media-amazon.com/images/I/41M8XHYCKeL.jpg)**Annie 2 3/4 Roller Pins Set Metal Hair Clips - 40 Count (Bronze)**Annie**$4.09**4.4★535 rev](https://www.amazon.com/dp/B000TINMM6) [4![Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use](https://m.media-amazon.com/images/I/61m6GQdNApL.jpg)**Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use**DONNA**$6.26**4.5★143 rev](https://www.amazon.com/dp/B0CV643L88) [5![YINGFENG 220pcs 2.76 Inch Large Brown Bobby Pins for Women Jumbo Long Pins with Box Reusable Non Slip Big Pins Great For Thick Hair](https://m.media-amazon.com/images/I/41kBcFbSsvL.jpg)**YINGFENG 220pcs 2.76 Inch Large Brown Bobby Pins for Women Jumbo Long Pins with Box Reusable Non Slip Big Pins Great For Thick Hair**YINGFENG**$9.56**4.5★7,068 rev](https://www.amazon.com/dp/B0BRFT2D61)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Teenitor 300pcs Hair Pins Bobby Pins Black 100 Black Bobby Pins 2 2.75100 Hair Pins for Women and 100 Clear Hair Bands Kit U Pins for Buns 2 2.36](https://m.media-amazon.com/images/I/51kmBz4JRYL.jpg)**Teenitor 300pcs Hair Pins Bobby Pins Black 100 Black Bobby Pins 2 2.75100 Hair Pins for Women and 100 Clear Hair Bands Kit U Pins for Buns 2 2.36**Teenitor**$6.71**3,709 rev1y ago](https://www.amazon.com/dp/B0DC45NFWY) [![Teenitor 300pcs Bobby Pins Hair Pins Kit 100 Hair Pin for Women 100 Bobby Pins Brown and 100 Hair Bands Hair Pins for Buns 2inch 2.36inch 2.75inch](https://m.media-amazon.com/images/I/513nHsolxkL.jpg)**Teenitor 300pcs Bobby Pins Hair Pins Kit 100 Hair Pin for Women 100 Bobby Pins Brown and 100 Hair Bands Hair Pins for Buns 2inch 2.36inch 2.75inch**Teenitor**$6.58**3,709 rev2y ago](https://www.amazon.com/dp/B0D3DRVFGL) [![Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use](https://m.media-amazon.com/images/I/61m6GQdNApL.jpg)**Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use**DONNA**$6.26**143 rev2y ago](https://www.amazon.com/dp/B0CV643L88) [![Amazon Basics No Slip Bobby Pins Black High Gloss 48 Count for Pain-Free Comfortable All-Day Styling and Updos All Hair Types](https://m.media-amazon.com/images/I/31m4lP6YkXL.jpg)**Amazon Basics No Slip Bobby Pins Black High Gloss 48 Count for Pain-Free Comfortable All-Day Styling and Updos All Hair Types**Amazon Basics**$3.19**2,171 rev2y ago](https://www.amazon.com/dp/B0BMQ85B31) [![Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count](https://m.media-amazon.com/images/I/41cgHqQLKyL.jpg)**Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count**Amazon Basics**$3.14**2,171 rev2y ago](https://www.amazon.com/dp/B0BMQ5BRGP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use](https://m.media-amazon.com/images/I/61m6GQdNApL.jpg)**Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use**DONNA**$6.26**4.5★**▲ 120%**](https://www.amazon.com/dp/B0CV643L88) [![Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count](https://m.media-amazon.com/images/I/41cgHqQLKyL.jpg)**Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count**Amazon Basics**$3.14**4.7★**▲ 104%**](https://www.amazon.com/dp/B0BMQ5BRGP) [![Goody SlideProof Bobby Pins - 50 Ct Metallic Blonde High Gloss Bobby Hair Pins for Styling Lock In Style Comfortable Pain-Free Hair Accessories for Women & Men All Hair Types](https://m.media-amazon.com/images/I/419yf3bwW5L.jpg)**Goody SlideProof Bobby Pins - 50 Ct Metallic Blonde High Gloss Bobby Hair Pins for Styling Lock In Style Comfortable Pain-Free Hair Accessories for Women & Men All Hair Types**GOODY**$5.82**4.6★**▲ 59%**](https://www.amazon.com/dp/B001T8S7SO) [![Annie 3 Jumbo Hair Pins - 32 Count (Black)](https://m.media-amazon.com/images/I/41UtzB9jFoL.jpg)**Annie 3 Jumbo Hair Pins - 32 Count (Black)**Annie**$3.83**4.4★**▲ 41%**](https://www.amazon.com/dp/B01GR3K4WW) [![Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count](https://m.media-amazon.com/images/I/41c09haV0CL.jpg)**Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count**Diane**$3.21**4.4★**▲ 25%**](https://www.amazon.com/dp/B00752ZKQK)

**~~View all trending →~~**

## **What buyers say about large bobby pins**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Solid quality”*

**Advertised Vs Actual Product**12%

*“As advertised”*

**Value For Money**10%

*“reasonably priced”*

**Ease Of Use**9%

*“they come in handy for everyday use”*

**Size-Overall**8%

*“Fits amazing”*

**Hair Styling**6%

*“Hold hair well”*

**Durability**4%

*“don’t break easily.”*

**Suitability Straight Hair**3%

*“Great size for those that have thick hair”*

**Thickness**3%

*“were super thick”*

**Comfort-Overall**2%

*“Comfortable”*

### **What buyers complain about **

**Strength**15%

*“Not strong”*

**Quality-Overall**14%

*“these are low quality”*

**Size-Overall**8%

*“Too small”*

**Ease Of Use**6%

*“Hard to use”*

**Durability**6%

*“easy to break”*

**Hair Related**5%

*“Slip out of your hair extremely easily”*

**Suitability Short Hair**4%

*“barely stay in the hair”*

**Thickness**4%

*“The wire is thick”*

**Suitability Long Hair**3%

*“This is a long hair must have”*

**Grip**2%

*“which makes the grip even weaker over time”*

### **Top return reasons **

**Size-Overall**27%

**Color**15%

**Advertised Vs Actual Product**8%

**Quality-Overall**6%

**Strength**6%

**Suitability Long Hair**5%

**Value For Money**4%

**Suitability Short Hair**4%

**Defective Material/Parts**4%

**Functionality-Overall**3%

## **Common questions**

<dl>

<dt>**Is large bobby pins profitable to sell on Amazon United States?**</dt><dd>The niche generates $172K/yr across 29 tracked products. 90-day search growth is +7.2%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the large bobby pins niche?**</dt><dd>15 brands and 80 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 78% of demand.</dd>

<dt>**What do buyers complain about in large bobby pins?**</dt><dd>Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 0.8%.</dd>

<dt>**When does demand for large bobby pins peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the large bobby pins niche?**</dt><dd>Listings span $3.14–$9.93; the average listing price is $6.28 (sweet spot $15–$100). The average incumbent carries 2,664 reviews — the moat a new listing must climb.</dd>

</dl>

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