---
title: "Lange Lip Sleeping Mask — $56K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lange-lip-sleeping-mask"
last_updated: "2026-08-11T20:51:26.083Z"
locale: en
meta:
description: "Niche score 32/100 · $56K/yr market · 42K searches/yr · $20.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $56K/yr market · 42K searches/yr · $20.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lange Lip Sleeping Mask — $56K/yr Amazon US Niche (2026) - Flapen"
---
# **lange lip sleeping mask**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 14Growth 5Conversion 70Competition 0Returns 95Price range 95Avg price 90Brand share 0Review moat 20Quality gap 20
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Price range**
**Incredible****$15.79–$23.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$20.95**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****13,799.2**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$56K**
$56K/yr · 42K searches
**Growth**
**Bad****-39.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lange lip sleeping mask is a $56K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lange lip sleeping mask market data**
- **Units sold / yr**
- **3K–4K**
- avg 500–750/product
- **Revenue / yr**
- **$63K–$84K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#9**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **123 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**5**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- LANEIGE100% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -39.3% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lange-lip-sleeping-mask/trend)
## **Top lange lip sleeping mask search terms**
- **laneige lip masque**11K/yr-40.9%2.9% conv. - **la neige lip sleep mask**12K/yr-38.5%7.2% conv. - **laneige lip sleeping mask berry**4K/yr-6.4%10.3% conv. - **laneige lip sleeping**14K/yr-55.1%4.9% conv. - **laneige lip mask berry**2K/yr-37.8%8.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lange-lip-sleeping-mask/search-terms)
## **Top lange lip sleeping mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$11K40%$22K60%$34K80%$45K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry**LANEIGE**$21.20**4.6★37,041 rev](https://www.amazon.com/dp/B07XXPHQZK) [2**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Gummy Bear**LANEIGE**$21.61**4.7★4,837 rev](https://www.amazon.com/dp/B09HN5CMBX) [3**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Vanilla**LANEIGE**$22.28**4.7★7,299 rev](https://www.amazon.com/dp/B072BHZ41J) [4**LANEIGE Lip Sleeping Mask Berry Duo | Overnight Lip Treatment Mask | Hydrating Korean Lip Care with Vitamin C Shea Butter & Coconut Oil | Includes Full Size + Mini Travel Size Lip Mask**LANEIGE**$23.86**4.7★156 rev](https://www.amazon.com/dp/B0G4XXCP1D) [5**LANEIGE Lip Glowy Balm: Sheer Tinted Lip Treatment Balm Tube with Shea & Murumuru Butters for Hydrating Moisturizing Glossy Non-Sticky Shine Berry | Korean Skin Care Berry**LANEIGE**$15.79**4.7★19,663 rev](https://www.amazon.com/dp/B07DY2QRF6)
### **Newest**
by launch date
[**LANEIGE Lip Sleeping Mask Berry Duo | Overnight Lip Treatment Mask | Hydrating Korean Lip Care with Vitamin C Shea Butter & Coconut Oil | Includes Full Size + Mini Travel Size Lip Mask**LANEIGE**$23.86**156 rev3mo ago](https://www.amazon.com/dp/B0G4XXCP1D) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Gummy Bear**LANEIGE**$21.61**4,837 rev4y ago](https://www.amazon.com/dp/B09HN5CMBX) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry**LANEIGE**$21.20**37,041 rev6y ago](https://www.amazon.com/dp/B07XXPHQZK) [**LANEIGE Lip Glowy Balm: Sheer Tinted Lip Treatment Balm Tube with Shea & Murumuru Butters for Hydrating Moisturizing Glossy Non-Sticky Shine Berry | Korean Skin Care Berry**LANEIGE**$15.79**19,663 rev7y ago](https://www.amazon.com/dp/B07DY2QRF6) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Vanilla**LANEIGE**$22.28**7,299 rev9y ago](https://www.amazon.com/dp/B072BHZ41J)
### **Trending**
90-day click momentum
[**LANEIGE Lip Sleeping Mask Berry Duo | Overnight Lip Treatment Mask | Hydrating Korean Lip Care with Vitamin C Shea Butter & Coconut Oil | Includes Full Size + Mini Travel Size Lip Mask**LANEIGE**$23.86**4.7★**▲ 537%**](https://www.amazon.com/dp/B0G4XXCP1D) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Gummy Bear**LANEIGE**$21.61**4.7★**▲ 46%**](https://www.amazon.com/dp/B09HN5CMBX) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Vanilla**LANEIGE**$22.28**4.7★**— 3%**](https://www.amazon.com/dp/B072BHZ41J) [**LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry**LANEIGE**$21.20**4.6★**— 6%**](https://www.amazon.com/dp/B07XXPHQZK) [**LANEIGE Lip Glowy Balm: Sheer Tinted Lip Treatment Balm Tube with Shea & Murumuru Butters for Hydrating Moisturizing Glossy Non-Sticky Shine Berry | Korean Skin Care Berry**LANEIGE**$15.79**4.7★**▼ 31%**](https://www.amazon.com/dp/B07DY2QRF6)
## **What buyers say about lange lip sleeping mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**32%
*“Super moisturizing”*
**Soft Feel**13%
*“It goes on smoothly”*
**Smell**10%
*“it's perfectly scented”*
**Quality-Overall**9%
*“The formula is great like the others”*
**Value For Money**6%
*“so this is a great value”*
**Durability**4%
*“It stays on well”*
**Color**2%
*“Colors great”*
**Adhesion/Stickiness**2%
*“It feels great and not sticky”*
**Advertised Vs Actual Product**2%
*“Better than I expected”*
**Ease Of Application**2%
*“I especially appreciate that it comes with an applicator”*
### **What buyers complain about **
**Moist/Dry**19%
*“Not moisturizing”*
**Value For Money**16%
*“not worth the price”*
**Smell**7%
*“Very unpleasant scent”*
**Functionality-Overall**4%
*“The mask doesn't do anything”*
**Product Condition**4%
*“very clearly used before”*
**Adhesion/Stickiness**4%
*“it is so sticky”*
**Suitability Winter Weather**4%
*“cracked lips up to winter weather”*
**Color**3%
*“The tint is very faint”*
**Allergies**2%
*“It becomes itchy”*
**Durability**2%
*“Doesnt last”*
### **Top return reasons **
**Value For Money**15%
**Smell**14%
**Color**11%
**Product Condition**11%
**Advertised Vs Actual Product**10%
**Moist/Dry**9%
**Functionality-Overall**9%
**Size-Overall**5%
**Texture/Consistency-Overall**4%
**Adhesion/Stickiness**3%
## **Common questions**
- **Is lange lip sleeping mask profitable to sell on Amazon United States?**
- The niche generates $56K/yr across 5 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -39.3%. Flapen's verdict: Skip it (32/100).
- **How competitive is the lange lip sleeping mask niche?**
- 1 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in lange lip sleeping mask?**
- Top complaints mined from reviews: Moist/Dry, Value For Money, Smell. The return rate is 0.9%.
- **When does demand for lange lip sleeping mask peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the lange lip sleeping mask niche?**
- Listings span $15.79–$23.86; the average listing price is $20.95 (sweet spot $15–$100). The average incumbent carries 13,799 reviews — the moat a new listing must climb.
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