---
title: "Labial Permanente 24 Horas Aprueba De Agua — $413K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/labial-permanente-24-horas-aprueba-de-agua"
last_updated: "2026-08-10T00:08:16.627Z"
locale: en
meta:
  description: "Niche score 48/100 · $413K/yr market · 1.3M searches/yr · $9.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $413K/yr market · 1.3M searches/yr · $9.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Labial Permanente 24 Horas Aprueba De Agua — $413K/yr Amazon US Niche (2026) - Flapen"
---

# **labial permanente 24 horas aprueba de agua**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 56Growth 31Conversion 44Competition 74Returns 95Price range 54Avg price 28Brand share 0Review moat 3Quality gap 52

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$413K**

$413K/yr · 1.3M searches

**Price range**

**Good****$5.97–$25.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+5.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$9.34**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****45,253.1**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, labial permanente 24 horas aprueba de agua is a $413K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **labial permanente 24 horas aprueba de agua market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**40K–50K**</dd><dd>avg 1,000–1,250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$374K–$467K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#31**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**40%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**50 months**</dd>

<dt>**Avg seller age**</dt><dd>**133 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**3 **▼falling

**Sellers**

**169**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**40%**

Top 20: 70%

**Open market**

**0%**

- REVLON61% - MAYBELLINE37% - COVERGIRL1%

## **Demand**

Weekly Amazon search volume, last 21 weeks — +5.1% search growth over the last 90 days.

30K20KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/labial-permanente-24-horas-aprueba-de-agua/trend)

## **Top labial permanente 24 horas aprueba de agua search terms**

- **revlon colorstay lipstick**538K/yr+5.1%2.9% conv. - **maybelline lip stain**66K/yr+122.1%0.5% conv. - **maybelline superstay matte ink**98K/yr-2.1%1.4% conv. - **maybelline matte lipstick**67K/yr-4.1%0.7% conv. - **super stay 24 color maybelline lipstick**67K/yr-2.3%1.4% conv. - **revlon colorstay**60K/yr+7.8%0.6% conv. - **color stay lipsticks**41K/yr+3.3%1.6% conv. - **colorstay lipstick**38K/yr+13.0%2.1% conv. - **maybelline 24 hour superstay lipstick**29K/yr+11.7%1.5% conv. - **maybelline lipstick matte**30K/yr+0.7%0.7% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/labial-permanente-24-horas-aprueba-de-agua/search-terms)

## **Top labial permanente 24 horas aprueba de agua products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$17K8%$33K12%$50K16%$66K1K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Maybelline Super Stay Matte Ink Liquid Lipstick Makeup Long Lasting High Impact Color Up to 16H Wear Mover Brown 1 Count Packaging May Vary](https://m.media-amazon.com/images/I/31hP0L+QopL.jpg)**Maybelline Super Stay Matte Ink Liquid Lipstick Makeup Long Lasting High Impact Color Up to 16H Wear Mover Brown 1 Count Packaging May Vary**MAYBELLINE**$8.38**4.4★190,208 rev](https://www.amazon.com/dp/B07W59CNXQ) [2![Revlon ColorStay Overtime Liquid Lipstick with Clear Lip Gloss Long-Lasting Lip Color Dual Ended with Moisturizing Vitamin E 350 Bare Maximum 0.07 fl oz](https://m.media-amazon.com/images/I/41BsaiFjXBL.jpg)**Revlon ColorStay Overtime Liquid Lipstick with Clear Lip Gloss Long-Lasting Lip Color Dual Ended with Moisturizing Vitamin E 350 Bare Maximum 0.07 fl oz**REVLON**$7.40**4.5★24,073 rev](https://www.amazon.com/dp/B001P2JZBC) [3![Revlon ColorStay Overtime Lipcolor Liquid Lipstick with Clear Lip Gloss Dual Ended with Vitamin E 370 Everlasting Rum 0.07 fl oz](https://m.media-amazon.com/images/I/416Qa+O9-RL.jpg)**Revlon ColorStay Overtime Lipcolor Liquid Lipstick with Clear Lip Gloss Dual Ended with Vitamin E 370 Everlasting Rum 0.07 fl oz**REVLON**$9.09**4.5★24,073 rev](https://www.amazon.com/dp/B001P2PPJ8) [4![Revlon ColorStay Overtime Liquid Lipstick with Clear Lip Gloss Long-Lasting Lip Color Dual Ended with Moisturizing Vitamin E 005 Infinite Raspberry 0.07 fl oz](https://m.media-amazon.com/images/I/41OjPTjZiXL.jpg)**Revlon ColorStay Overtime Liquid Lipstick with Clear Lip Gloss Long-Lasting Lip Color Dual Ended with Moisturizing Vitamin E 005 Infinite Raspberry 0.07 fl oz**REVLON**$8.86**4.5★24,073 rev](https://www.amazon.com/dp/B001P2PPBQ) [5![Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 008 That Girl 0.09 oz](https://m.media-amazon.com/images/I/31N1pPX9iaL.jpg)**Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 008 That Girl 0.09 oz**REVLON**$8.05**4.3★13,113 rev](https://www.amazon.com/dp/B0BHKFXXL8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MAYBELLINE Serum Lipstick Hydrating Lip Makeup with 8HRs of Lip Plumping Moisture with Hyaluronic Acid + Oil Blend Hold The Door (Midtone Mauve Matte)](https://m.media-amazon.com/images/I/210Tr6aem-L.jpg)**MAYBELLINE Serum Lipstick Hydrating Lip Makeup with 8HRs of Lip Plumping Moisture with Hyaluronic Acid + Oil Blend Hold The Door (Midtone Mauve Matte)**MAYBELLINE**$8.16**2,121 rev6mo ago](https://www.amazon.com/dp/B0FTTT3147) [![Maybelline Super Stay Teddy Lip Tint Long Lasting Matte Lipstick For Up To 12HR Wear Kneehigh 1 Count](https://m.media-amazon.com/images/I/31i8y0n1ylL.jpg)**Maybelline Super Stay Teddy Lip Tint Long Lasting Matte Lipstick For Up To 12HR Wear Kneehigh 1 Count**MAYBELLINE**$8.99**13,834 rev1y ago](https://www.amazon.com/dp/B0DHF9X19V) [![Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 005 Strut 0.17 fl oz](https://m.media-amazon.com/images/I/31nXi-Gha-L.jpg)**Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 005 Strut 0.17 fl oz**REVLON**$10.32**5,057 rev2y ago](https://www.amazon.com/dp/B0CGCDCYBX) [![Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 006 Manifest 0.17 fl oz](https://m.media-amazon.com/images/I/31p-LItCziL.jpg)**Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 006 Manifest 0.17 fl oz**REVLON**$10.03**5,057 rev2y ago](https://www.amazon.com/dp/B0CGCH8JGX) [![Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 008 That Girl 0.09 oz](https://m.media-amazon.com/images/I/31N1pPX9iaL.jpg)**Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 008 That Girl 0.09 oz**REVLON**$8.05**13,113 rev3y ago](https://www.amazon.com/dp/B0BHKFXXL8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Maybelline Super Stay Matte Ink Liquid Lipstick Makeup Long Lasting High Impact Color Up to 16H Wear Ringleader Mauve Pink 1 Count Packaging May Vary](https://m.media-amazon.com/images/I/31+J-f9PIdL.jpg)**Maybelline Super Stay Matte Ink Liquid Lipstick Makeup Long Lasting High Impact Color Up to 16H Wear Ringleader Mauve Pink 1 Count Packaging May Vary**MAYBELLINE**$8.16**4.4★**▲ 179%**](https://www.amazon.com/dp/B07W7DWK3R) [![Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 019 In the Zone 0.09 oz](https://m.media-amazon.com/images/I/31V6suF1t3L.jpg)**Revlon Lipstick ColorStay Suede Ink Built-in Primer Infused with Vitamin E Waterproof Smudge-proof Matte Color 019 In the Zone 0.09 oz**REVLON**$7.81**4.3★**▲ 176%**](https://www.amazon.com/dp/B0BHJJBC4M) [![Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 005 Strut 0.17 fl oz](https://m.media-amazon.com/images/I/31nXi-Gha-L.jpg)**Revlon ColorStay Limitless Matte Liquid Lipstick Vegan Formula No-Budge Longwear Lip Color Long Lasting Lightweight/Comfortable Waterproof 005 Strut 0.17 fl oz**REVLON**$10.32**4.4★**▲ 148%**](https://www.amazon.com/dp/B0CGCDCYBX) [![Maybelline Super Stay 24 2-Step Liquid Lipstick Makeup Long Lasting Highly Pigmented Color with Moisturizing Balm Everlasting Wine Plum Red 1 Count](https://m.media-amazon.com/images/I/31K7b+FIGDL.jpg)**Maybelline Super Stay 24 2-Step Liquid Lipstick Makeup Long Lasting Highly Pigmented Color with Moisturizing Balm Everlasting Wine Plum Red 1 Count**MAYBELLINE**$9.04**4.4★**▲ 140%**](https://www.amazon.com/dp/B004679GB2) [![MAYBELLINE Serum Lipstick Hydrating Lip Makeup with 8HRs of Lip Plumping Moisture with Hyaluronic Acid + Oil Blend Hold The Door (Midtone Mauve Matte)](https://m.media-amazon.com/images/I/210Tr6aem-L.jpg)**MAYBELLINE Serum Lipstick Hydrating Lip Makeup with 8HRs of Lip Plumping Moisture with Hyaluronic Acid + Oil Blend Hold The Door (Midtone Mauve Matte)**MAYBELLINE**$8.16**4.4★**▲ 114%**](https://www.amazon.com/dp/B0FTTT3147)

**~~View all trending →~~**

## **What buyers say about labial permanente 24 horas aprueba de agua**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**36%

*“Color match”*

**Durability**12%

*“durable”*

**Quality-Overall**7%

*“Quality and price are fair”*

**Moist/Dry**5%

*“Good moisturizing”*

**Soft Feel**4%

*“Goes on smooth”*

**Color Fading/Discoloration**3%

*“The color lasts well”*

**Value For Money**3%

*“Worth the money”*

**Ease Of Application**3%

*“ease of application”*

**Smudge Resistance**2%

*“does not smear”*

**Ease Of Use**2%

*“Easy to use”*

### **What buyers complain about **

**Color**21%

*“Color not as described”*

**Moist/Dry**14%

*“Dried up”*

**Durability**11%

*“Does Not Last”*

**Adhesion/Stickiness**7%

*“weirdly sticky”*

**Smell**3%

*“Bad smell”*

**Ease Of Use**3%

*“impossible to use”*

**Quality-Overall**2%

*“This kind of quality control failure is very disappointing”*

**Advertised Vs Actual Product**2%

*“Not as pictured”*

**Ease Of Application**2%

*“A little odd to apply”*

**Value For Money**2%

*“Big waste of money”*

### **Top return reasons **

**Color**66%

**Advertised Vs Actual Product**10%

**Moist/Dry**5%

**Product Condition**4%

**Functionality-Overall**2%

**Adhesion/Stickiness**2%

**Durability**1%

**Defective Material/Parts**1%

**Quality-Overall**1%

**Texture/Consistency-Overall**1%

## **Common questions**

<dl>

<dt>**Is labial permanente 24 horas aprueba de agua profitable to sell on Amazon United States?**</dt><dd>The niche generates $413K/yr across 48 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the labial permanente 24 horas aprueba de agua niche?**</dt><dd>3 brands and 169 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in labial permanente 24 horas aprueba de agua?**</dt><dd>Top complaints mined from reviews: Color, Moist/Dry, Durability. The return rate is 0.9%.</dd>

<dt>**What does it cost to enter the labial permanente 24 horas aprueba de agua niche?**</dt><dd>Listings span $5.97–$25.80; the average listing price is $9.34 (sweet spot $15–$100). The average incumbent carries 45,253 reviews — the moat a new listing must climb.</dd>

</dl>

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