---
title: "Korean Sheet Mask — $59K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/korean-sheet-mask"
last_updated: "2026-08-11T14:09:42.759Z"
locale: en
meta:
description: "Niche score 32/100 · $59K/yr market · 74K searches/yr · $17.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $59K/yr market · 74K searches/yr · $17.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Korean Sheet Mask — $59K/yr Amazon US Niche (2026) - Flapen"
---
# **korean sheet mask**
**Skip it**
Soft demand (-56.7% this quarter) — this niche doesn't clear our bar today.
Market size 15Growth 0Conversion 55Competition 0Returns 96Price range 81Avg price 81Brand share 0Review moat 41Quality gap 42
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$17.41**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.90–$20.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,377.4**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$59K**
$59K/yr · 74K searches
**Growth**
**Bad****-56.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, korean sheet mask is a $59K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **korean sheet mask market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$70K–$87K**
- units × avg price
- **Conversion rate**
- **4.6%**
- **Avg BSR**
- **#986**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **9.2%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **127 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- MEDIHEAL100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -56.7% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/korean-sheet-mask/trend)
## **Top korean sheet mask search terms**
- **madecassoside**42K/yr-72.5%3.7% conv. - **madecassoside blemish pad**17K/yr-33.3%8.8% conv. - **mediheal madecassoside blemish pad**7K/yr+43.5%7.4% conv. - **mediheal blemish pad**6K/yr-22.0%8.7% conv. - **madecassoside serum**3K/yr-57.0%6.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/korean-sheet-mask/search-terms)
## **Top korean sheet mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$12K40%$24K60%$35K80%$47K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MEDIHEAL Toner Pads 100 Count - Madecassoside Blemish Care Toner Pad with Centella Asiatica - Improves Uneven Skin Tone & Deep Hydration - Vegan Hypoallergenic Face Gauze Korean Skin Care**MEDIHEAL**$20.40**4.6★10,357 rev](https://www.amazon.com/dp/B0BHVBVRYY) [2**Mediheal Madecassoside Repair Serum 1.35 fl.oz - Blemish Care Fades Pigmentation and Freckles & Skin Soothing & Hydration - with Centella Asiatica Niacinamide**MEDIHEAL**$13.90**4.5★857 rev](https://www.amazon.com/dp/B0D62M93QY) [3![MEDIHEAL Essential Face Mask [Madecassoside] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask](https://m.media-amazon.com/images/I/51BjuScUmUL.jpg)**MEDIHEAL Essential Face Mask \[Madecassoside\] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask**MEDIHEAL**$15.57**4.6★544 rev](https://www.amazon.com/dp/B0DJ1D917P) [4**MEDIHEAL Madecassoside Moisture Sun Serum SPF 50+ Hydrating Korean Sunscreen for Face Lightweight Serum Texture No White Cast Soothing & Dewy Glow Finish Broad Spectrum UVA/UVB 1.69 fl oz**MEDIHEAL**$17.25**4.2★39 rev](https://www.amazon.com/dp/B0GRG889H8) [5![Mediheal Derma Cream [Madecassoside] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)](https://m.media-amazon.com/images/I/31HcHYCsaDL.jpg)**Mediheal Derma Cream \[Madecassoside\] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)**MEDIHEAL**$19.95**4.6★90 rev](https://www.amazon.com/dp/B0FXFVQ363)
### **Newest**
by launch date
[**MEDIHEAL Madecassoside Moisture Sun Serum SPF 50+ Hydrating Korean Sunscreen for Face Lightweight Serum Texture No White Cast Soothing & Dewy Glow Finish Broad Spectrum UVA/UVB 1.69 fl oz**MEDIHEAL**$17.25**39 rev4mo ago](https://www.amazon.com/dp/B0GRG889H8) [![Mediheal Derma Cream [Madecassoside] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)](https://m.media-amazon.com/images/I/31HcHYCsaDL.jpg)**Mediheal Derma Cream \[Madecassoside\] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)**MEDIHEAL**$19.95**90 rev7mo ago](https://www.amazon.com/dp/B0FXFVQ363) [![MEDIHEAL Essential Face Mask [Madecassoside] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask](https://m.media-amazon.com/images/I/51BjuScUmUL.jpg)**MEDIHEAL Essential Face Mask \[Madecassoside\] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask**MEDIHEAL**$15.57**544 rev1y ago](https://www.amazon.com/dp/B0DJ1D917P) [**Mediheal Madecassoside Repair Serum 1.35 fl.oz - Blemish Care Fades Pigmentation and Freckles & Skin Soothing & Hydration - with Centella Asiatica Niacinamide**MEDIHEAL**$13.90**857 rev2y ago](https://www.amazon.com/dp/B0D62M93QY) [**MEDIHEAL Toner Pads 100 Count - Madecassoside Blemish Care Toner Pad with Centella Asiatica - Improves Uneven Skin Tone & Deep Hydration - Vegan Hypoallergenic Face Gauze Korean Skin Care**MEDIHEAL**$20.40**10,357 rev3y ago](https://www.amazon.com/dp/B0BHVBVRYY)
### **Trending**
90-day click momentum
[**MEDIHEAL Madecassoside Moisture Sun Serum SPF 50+ Hydrating Korean Sunscreen for Face Lightweight Serum Texture No White Cast Soothing & Dewy Glow Finish Broad Spectrum UVA/UVB 1.69 fl oz**MEDIHEAL**$17.25**4.2★**▲ 293%**](https://www.amazon.com/dp/B0GRG889H8) [![Mediheal Derma Cream [Madecassoside] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)](https://m.media-amazon.com/images/I/31HcHYCsaDL.jpg)**Mediheal Derma Cream \[Madecassoside\] - Soothing Korean Face Moisturizer with Niacinamide Squalane & Ceramide - Barrier Repair Dark Spot & Acne Mark Care for Sensitive Skin (1.69 fl oz)**MEDIHEAL**$19.95**4.6★**▲ 223%**](https://www.amazon.com/dp/B0FXFVQ363) [**MEDIHEAL Toner Pads 100 Count - Madecassoside Blemish Care Toner Pad with Centella Asiatica - Improves Uneven Skin Tone & Deep Hydration - Vegan Hypoallergenic Face Gauze Korean Skin Care**MEDIHEAL**$20.40**4.6★**— 1%**](https://www.amazon.com/dp/B0BHVBVRYY) [![MEDIHEAL Essential Face Mask [Madecassoside] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask](https://m.media-amazon.com/images/I/51BjuScUmUL.jpg)**MEDIHEAL Essential Face Mask \[Madecassoside\] Blemish Repair 10 pcs. with 98% Purity Madecassoside & Hyaluronic Acid - Soothing Care Hydrating- Travel Essentials Vegan Formula Korean Sheet Mask**MEDIHEAL**$15.57**4.6★**— 6%**](https://www.amazon.com/dp/B0DJ1D917P) [**Mediheal Madecassoside Repair Serum 1.35 fl.oz - Blemish Care Fades Pigmentation and Freckles & Skin Soothing & Hydration - with Centella Asiatica Niacinamide**MEDIHEAL**$13.90**4.5★**▼ 22%**](https://www.amazon.com/dp/B0D62M93QY)
## **What buyers say about korean sheet mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**18%
*“very hydrating”*
**Suitability Combination Skin**14%
*“This product works awesome for my skin”*
**Soft Feel**7%
*“It is smooth”*
**Suitability Dry Skin**6%
*“I bought it twice it helps me to moisturize my skin so well especially when you feel very dryness on your skin it can helps you to recover it very soon”*
**Quality-Overall**5%
*“Quality product”*
**Allergies**4%
*“no irritation even on days when my skin is acting up”*
**Smell**4%
*“I also like the clean smell”*
**Suitability Oily Skin**4%
*“help me be fresh without being oily”*
**Absorbency**4%
*“It absorbs well”*
**Brightness/Shine/Glow**3%
*“it gives my skin a nice glow”*
### **What buyers complain about **
**Allergies**13%
*“Allergic reaction”*
**Smell**6%
*“Smells very strongly”*
**Functionality-Overall**5%
*“Doesnt make my face break out”*
**Thickness**4%
*“The serum is not thick”*
**Value For Money**4%
*“These are too pricey for me to purchase again”*
**Skin Health**4%
*“My skin barrier had become so broken over the winter”*
**Suitability Oily Skin**3%
*“_ May feel too dewy for oily skin”*
**Moist/Dry**3%
*“It wasnt necessarily all that hydrating”*
**Sensitivity-Overall**2%
*“causing no stinging whatsoever. I have very sensitive skin”*
**Comfort-Overall**2%
*“its very serum like which is uncomfortable for me”*
### **Top return reasons **
**Value For Money**16%
**Functionality-Overall**12%
**Smell**11%
**Advertised Vs Actual Product**9%
**Leak-Proof**8%
**Moist/Dry**6%
**Product Condition**5%
**Skin Health**4%
**Oily/Greasy**3%
**Ingredients-Overall**3%
## **Common questions**
- **Is korean sheet mask profitable to sell on Amazon United States?**
- The niche generates $59K/yr across 5 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -56.7%. Flapen's verdict: Skip it (32/100).
- **How competitive is the korean sheet mask niche?**
- 1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in korean sheet mask?**
- Top complaints mined from reviews: Allergies, Smell, Functionality-Overall. The return rate is 0.9%.
- **When does demand for korean sheet mask peak?**
- Demand peaks in Feb–Nov–Dec; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the korean sheet mask niche?**
- Listings span $13.90–$20.40; the average listing price is $17.41 (sweet spot $15–$100). The average incumbent carries 2,377 reviews — the moat a new listing must climb.
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