---
title: "Korean Eye Glitter — $36K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/korean-eye-glitter"
last_updated: "2026-08-11T21:43:02.771Z"
locale: en
meta:
description: "Niche score 42/100 · $36K/yr market · 128K searches/yr · $14.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $36K/yr market · 128K searches/yr · $14.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Korean Eye Glitter — $36K/yr Amazon US Niche (2026) - Flapen"
---
# **korean eye glitter**
**Skip it**
Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size 9Growth 21Conversion 24Competition 63Returns 72Price range 56Avg price 71Brand share 2Review moat 73Quality gap 76
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****582.13**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.57**
avg listing price — sweet spot $15–$100
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$6.98–$25.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-7.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$36K**
$36K/yr · 128K searches
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, korean eye glitter is a $36K/yr Amazon United States market (128K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **korean eye glitter market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$22K–$29K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#936**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **39%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **124 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**73**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 89%
**Open market**
**0%**
- UNLEASHIA93% - rom&nd2% - dasique2% - SUSIKEKI1% - ETUDE1% - Erinde1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.4% search growth over the last 90 days.
6K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/korean-eye-glitter/trend)
## **Top korean eye glitter search terms**
- **unleashia**90K/yr-9.0%1.5% conv. - **unleashia eyeshadow**12K/yr-6.3%1.4% conv. - **korean glitter eyeshadow**7K/yr-5.0%0.5% conv. - **korean eye glitter**5K/yr-0.8%1.8% conv. - **korean glitter**4K/yr+6.1%1.4% conv. - **eye glitter korean**2K/yr+18.3%1.0% conv. - **unleashia glitterpedia eye palette**2K/yr-20.2%2.6% conv. - **glitter eyeshadow korean**1K/yr+30.9%0.9% conv. - **unleshia**1K/yr+3.6%1.3% conv. - **unleashia glitter**1K/yr+13.4%1.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/korean-eye-glitter/search-terms)
## **Top korean eye glitter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$4K15%$5K20%$7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UNLEASHIA Glitterpedia Eyeshadow Palette Matte Shimmer & Glitter Shades High Pigment Blendable Eye Makeup Long-Lasting Korean Makeup Vegan (NO.2 All of Brown)**UNLEASHIA**$18.87**4.7★1,161 rev](https://www.amazon.com/dp/B092D2TTFN) [2**UNLEASHIA Glitterpedia Eyeshadow Palette Matte Shimmer & Glitter Shades High Pigment Blendable Eye Makeup Long-Lasting Korean Makeup Vegan (No.8 All of Dancing Swan)**UNLEASHIA**$19.15**4.7★1,161 rev](https://www.amazon.com/dp/B0G349ND12) [3**UNLEASHIA 2-Step Zero Pore Overnight Bubble Mask | 8-Pore Exfoliant & Barrier Care with AHA BHA PHA LHA Niacinamide Panthenol Ectoin & Ceramide NP Sensitive Skin Korean Skincare 2.71 Fl Oz**UNLEASHIA**$23.98**4.4★18 rev](https://www.amazon.com/dp/B0H3JNDRC6) [4**Unleashia Shaper Defining Eyebrow Fixer & Pencil(Pomade Fixer No.1 Clear) - Eye brow Gel Clear - Long-Lasting Brow Lamination Gel para Cejas Transparente - Korean Eyebrow Fix for Women**UNLEASHIA**$10.17**4.2★381 rev](https://www.amazon.com/dp/B0BHWHM7H7) [5**UNLEASHIA Sunset Dazzle Lip Gloss Balm Hydrating Tinted Lip Balm with Glossy Shimmer Lightweight & Moisturizing Vegan Formula with Peptides Vitamin C & Vitamin E (No.0 Waikiki) 0.35 oz**UNLEASHIA**$15.79**4.2★26 rev](https://www.amazon.com/dp/B0F6CC6XKJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**UNLEASHIA 2-Step Zero Pore Overnight Bubble Mask | 8-Pore Exfoliant & Barrier Care with AHA BHA PHA LHA Niacinamide Panthenol Ectoin & Ceramide NP Sensitive Skin Korean Skincare 2.71 Fl Oz**UNLEASHIA**$23.98**18 rev1mo ago](https://www.amazon.com/dp/B0H3JNDRC6) [**Unleashia Niacinamide Banana Sun Serum SPF Sunscreen Glow & Brightening & Hydrating No White Cast Lightweight Face Sunscreen Fast Absorbing Non-Sticky 1.35 oz**UNLEASHIA**$16.52**10 rev10mo ago](https://www.amazon.com/dp/B0FR8DWL3X) [![[A by Unleashia] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (21W Grace)](https://m.media-amazon.com/images/I/41fZblbNLUL.jpg)**\[A by Unleashia\] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (21W Grace)**UNLEASHIA**$9.75**9 rev11mo ago](https://www.amazon.com/dp/B0FLX99CX8) [![[A by Unleashia] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (25N Ashrose)](https://m.media-amazon.com/images/I/41lDotYHQSL.jpg)**\[A by Unleashia\] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (25N Ashrose)**UNLEASHIA**$8.94**9 rev11mo ago](https://www.amazon.com/dp/B0FLXCWSF8) [**UNLEASHIA Sunset Dazzle Lip Gloss Balm Hydrating Tinted Lip Balm with Glossy Shimmer Lightweight & Moisturizing Vegan Formula with Peptides Vitamin C & Vitamin E (No.0 Waikiki) 0.35 oz**UNLEASHIA**$15.79**26 rev11mo ago](https://www.amazon.com/dp/B0F6CC6XKJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**UNLEASHIA 2-Step Zero Pore Overnight Bubble Mask | 8-Pore Exfoliant & Barrier Care with AHA BHA PHA LHA Niacinamide Panthenol Ectoin & Ceramide NP Sensitive Skin Korean Skincare 2.71 Fl Oz**UNLEASHIA**$23.98**4.4★**▲ 272%**](https://www.amazon.com/dp/B0H3JNDRC6) [![[Unleashia] Babe Skin Baby Blue Cushion Re-Feel #Foundation #Cushion Foundation #Base Make-up (25N Good Night 15g)](https://m.media-amazon.com/images/I/318u9XuPRFL.jpg)**\[Unleashia\] Babe Skin Baby Blue Cushion Re-Feel #Foundation #Cushion Foundation #Base Make-up (25N Good Night 15g)**UNLEASHIA**$20.97**4.1★**▲ 196%**](https://www.amazon.com/dp/B0D22JK6DV) [![[A by Unleashia] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (25N Ashrose)](https://m.media-amazon.com/images/I/41lDotYHQSL.jpg)**\[A by Unleashia\] Hey Dew Blue Cushion | 26 Shades Compact Size Triple Functional (Toning Anti-Wrinkle UV Protection) Buildable Coverage & Radiant Dewy Finish (25N Ashrose)**UNLEASHIA**$8.94**3.9★**▲ 150%**](https://www.amazon.com/dp/B0FLXCWSF8) [**Unleashia Shaper Defining Eyebrow Fixer & Pencil No3. Taupe Gray - Super Slim 1mm Eyebrow Pencil**UNLEASHIA**$9.49**4.3★**▲ 129%**](https://www.amazon.com/dp/B0BHWJ23YJ) [![[UNLEASHIA] Glacier Vegan Lip Balm (NO.2 BLUE LAGOON)](https://m.media-amazon.com/images/I/31K9-FDD6FL.jpg)**\[UNLEASHIA\] Glacier Vegan Lip Balm (NO.2 BLUE LAGOON)**UNLEASHIA**$10.21**4.3★**▲ 93%**](https://www.amazon.com/dp/B09SG4TZ7J)
**~~View all trending →~~**
## **What buyers say about korean eye glitter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“- Colors are absolutely beautiful”*
**Brightness/Shine/Glow**10%
*“It also leaves such a beautiful glow to the skin”*
**Texture/Consistency-Overall**6%
*“good consistency”*
**Quality-Overall**5%
*“Overall a very good everyday lip balm”*
**Ease Of Application**4%
*“Not hard to apply”*
**Ease Of Use**3%
*“Easy to use”*
**Suitability Dry Skin**3%
*“It contains lactic acid, which is particularly nice for dry skin, PHA. gluconolactone”*
**Value For Money**3%
*“this set is a great deal”*
**Moist/Dry**3%
*“dries down decently too”*
**Suitability Combination Skin**3%
*“Instead, my skin felt surprisingly comfortable”*
### **What buyers complain about **
**Moist/Dry**12%
*“not completely dry”*
**Allergies**9%
*“Gave me an allergic reaction”*
**Brightness/Shine/Glow**8%
*“Not very glittery”*
**Color**7%
*“theres barely any pigment”*
**Thickness**4%
*“its more of a thick texture compared to a regular powdery shadow”*
**Adhesion/Stickiness**4%
*“Both the treatment and the moisturizer leave my skin feeling a little sticky and tacky and the moisturizing side really doesn't give my skin as much hydration as I typically need”*
**Advertised Vs Actual Product**4%
*“Doesn't match pictures”*
**Texture/Consistency-Overall**3%
*“I cant speak for the texture quality or anything because its been a while”*
**Value For Money**3%
*“the price is also too high”*
**Ease Of Application**3%
*“Hard to apply”*
### **Top return reasons **
**Color**20%
**Advertised Vs Actual Product**15%
**Eyeliner Quality**10%
**Brightness/Shine/Glow**8%
**Quality-Overall**8%
**Moist/Dry**6%
**Adhesion/Stickiness**5%
**Functionality-Overall**4%
**Defective Material/Parts**2%
**Texture/Consistency-Overall**2%
## **Common questions**
- **Is korean eye glitter profitable to sell on Amazon United States?**
- The niche generates $36K/yr across 31 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -7.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the korean eye glitter niche?**
- 6 brands and 73 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in korean eye glitter?**
- Top complaints mined from reviews: Moist/Dry, Allergies, Brightness/Shine/Glow. The return rate is 2.1%.
- **When does demand for korean eye glitter peak?**
- Demand peaks in Jul; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the korean eye glitter niche?**
- Listings span $6.98–$25.03; the average listing price is $14.57 (sweet spot $15–$100). The average incumbent carries 582 reviews — the moat a new listing must climb.
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