---
title: "Korean Eye Cream — $829K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/korean-eye-cream"
last_updated: "2026-08-11T14:10:42.458Z"
locale: en
meta:
description: "Niche score 53/100 · $829K/yr market · 835K searches/yr · $15.97 avg price. Soft demand (-13.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $829K/yr market · 835K searches/yr · $15.97 avg price. Soft demand (-13.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Korean Eye Cream — $829K/yr Amazon US Niche (2026) - Flapen"
---
# **korean eye cream**
**Worth a look**
Shows low returns (0.9%), but soft demand (-13.1% this quarter) keeps it on the watch list.
Market size 74Growth 18Conversion 69Competition 26Returns 95Price range 51Avg price 77Brand share 50Review moat 24Quality gap 57
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$15.97**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$829K**
$829K/yr · 835K searches
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$5.95–$24.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****75%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****6,403.78**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-13.1%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, korean eye cream is a $829K/yr Amazon United States market (835K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **korean eye cream market data**
- **Units sold / yr**
- **50K–60K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$799K–$958K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#49**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **123 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**59**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**19%**
- Beauty of Joseon26% - COSRX15% - SKIN100414% - medicube13% - AXIS-Y7% - Good Molecules6%
## **Demand**
Weekly Amazon search volume, last 46 weeks — -13.1% search growth over the last 90 days.
50K30KSpike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/korean-eye-cream/trend)
## **Top korean eye cream search terms**
- **korean eye cream**301K/yr-12.8%4.9% conv. - **eye cream korean**132K/yr-3.7%5.5% conv. - **contorno de ojos coreano**65K/yr-20.8%1.9% conv. - **cosrx eye cream**49K/yr-22.7%10.1% conv. - **korean under eye cream**34K/yr-4.7%4.3% conv. - **centella eye cream**30K/yr-21.0%8.0% conv. - **korean eye serum**25K/yr-20.5%4.3% conv. - **cosrx advanced snail peptide eye cream**18K/yr-15.4%12.1% conv. - **korean eye cream for dark circles**20K/yr-11.5%3.3% conv. - **korean skin care eye cream**21K/yr-20.4%5.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/korean-eye-cream/search-terms)
## **Top korean eye cream products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$83K20%$166K30%$249K40%$332K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Beauty of Joseon Revive Eye Serum with Retinal Niacinamide Correction for Puffy Eye Bags Fine Lines Dark Circles Wrinkles Korean Skin Care 30ml 1.01 fl.oz**Beauty of Joseon**$14.73**4.4★19,602 rev](https://www.amazon.com/dp/B0B45LL4DD) [2**COSRX Snail Mucin Peptide Under Eye Cream 73.7% Snail Mucin and Niacinamide Eye Care Eye Cream Anti Aging Korean Eye Cream for Dark Circles Korean Skin Care 0.84 fl oz**COSRX**$18.30**4.5★8,254 rev](https://www.amazon.com/dp/B07ZRF416W) [3**SKIN1004 Centella Probio-Cica Bakuchiol Eye Cream Korean Eye Cream for Fine Lines with Centella Hydrating Eye Treatment for Under Eye Area Retinol Alternative Korean Skin Care 0.67 fl.oz / 20ml**SKIN1004**$12.97**4.5★3,482 rev](https://www.amazon.com/dp/B0CFL7LS43) [4**medicube Eye Serum with Salmon DNA PDRN & Pink Peptides | 99% Purity Retinol for Fine Lines | PDRN & Niacinamide for Uneven Skin Tone | Korean Skincare 1.01 fl.oz**medicube**$16.65**4.5★4,649 rev](https://www.amazon.com/dp/B0DWMSM6Y9) [5**AXIS-Y Vegan Collagen Eye Serum - K Beauty Triple Hyaluronic Acid & Peptide Collagen Serum Improve Skin Elasticity Reduce Fine Lines & Dark Circles - Vegan Korean Skin Care Eye Cream (0.33 fl. oz.)**AXIS-Y**$14.65**4.4★3,657 rev](https://www.amazon.com/dp/B0CWPCX1D2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**numbuzin No.9 NAD+ Retinal Eye Cream for Eyes & Face with Peptides & Niacinamide Gentle Retinal Yet Powerful Anti-Aging Care Fine Lines Dark Circles & Pores Korean Eye Cream 0.67 fl. oz.**numbuzin**$17.22**134 rev4mo ago](https://www.amazon.com/dp/B0GR1491KV) [**CENTELLIAN 24 360 Shot PDRN Eye Cream - Anti-Aging Retinol Eye Cream with TECA Collagen Firming & Wrinkle Smoothing Hydrating Care for Dark Circles Under-Eye Bags & Crows Feet 1.01 fl oz**CENTELLIAN 24**$24.45**378 rev7mo ago](https://www.amazon.com/dp/B0G48T5CM2) [**medicube Eye Serum with Kojic Acid Turmeric | All-Day Brightening Eye Gel Serum | Refreshing Eye Care with Vitamin C Retinol & Caffeine | Hydrating & Cooling Formula | Korean Skincare 1.01 fl.oz**medicube**$17.16**866 rev10mo ago](https://www.amazon.com/dp/B0FPBYP83F) [**numbuzin No.9 NAD+ Retinol Eye Cream for Dark Circles Puffiness Crows Feet with 50 Peptides 4% Niacinamide & Ceramide Reduces Wrinkles & Fine Lines korean eye cream 0.33 fl oz**numbuzin**$15.20**1,904 rev1y ago](https://www.amazon.com/dp/B0F4R939KD) [**medicube Eye Serum with Salmon DNA PDRN & Pink Peptides | 99% Purity Retinol for Fine Lines | PDRN & Niacinamide for Uneven Skin Tone | Korean Skincare 1.01 fl.oz**medicube**$16.65**4,649 rev1y ago](https://www.amazon.com/dp/B0DWMSM6Y9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**numbuzin No.9 NAD+ Retinal Eye Cream for Eyes & Face with Peptides & Niacinamide Gentle Retinal Yet Powerful Anti-Aging Care Fine Lines Dark Circles & Pores Korean Eye Cream 0.67 fl. oz.**numbuzin**$17.22**4.7★**▲ 350%**](https://www.amazon.com/dp/B0GR1491KV) [**CENTELLIAN 24 360 Shot PDRN Eye Cream - Anti-Aging Retinol Eye Cream with TECA Collagen Firming & Wrinkle Smoothing Hydrating Care for Dark Circles Under-Eye Bags & Crows Feet 1.01 fl oz**CENTELLIAN 24**$24.45**4.6★**▲ 249%**](https://www.amazon.com/dp/B0G48T5CM2) [**mixsoon Bean Eye cream - Nourishing and Firming for Dark Circles Puffiness Fermented Bean and Peptide Complex Niacinamide 20ml / 0.67 fl.oz. Korean Glass Skin Care**mixsoon**$15.30**4.6★**▲ 19%**](https://www.amazon.com/dp/B0CJC4Y7W3) [**COSRX Snail Mucin Peptide Under Eye Cream 73.7% Snail Mucin and Niacinamide Eye Care Eye Cream Anti Aging Korean Eye Cream for Dark Circles Korean Skin Care 0.84 fl oz**COSRX**$18.30**4.5★**▲ 17%**](https://www.amazon.com/dp/B07ZRF416W) [**medicube Eye Serum with Kojic Acid Turmeric | All-Day Brightening Eye Gel Serum | Refreshing Eye Care with Vitamin C Retinol & Caffeine | Hydrating & Cooling Formula | Korean Skincare 1.01 fl.oz**medicube**$17.16**4.4★**▲ 15%**](https://www.amazon.com/dp/B0FPBYP83F)
**~~View all trending →~~**
## **What buyers say about korean eye cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**16%
*“super hydrating”*
**Quality-Overall**12%
*“I like the quality of the tube”*
**Soft Feel**8%
*“Smooth and creamy”*
**Value For Money**8%
*“Decent price”*
**Suitability Combination Skin**5%
*“Great for sensitive skin”*
**Brightness/Shine/Glow**3%
*“a nice shine”*
**Texture/Consistency-Overall**3%
*“Great consistency”*
**Absorbency**3%
*“Absorbs nicely”*
**Suitability Dry Skin**3%
*“Works well on dry skin”*
**Efficiency**3%
*“Satisfactory results”*
### **What buyers complain about **
**Functionality-Overall**14%
*“Didn't work on me”*
**Allergies**12%
*“irritates skin”*
**Symptom Reduction**6%
*“I do not see an improvement in my fine lines”*
**Value For Money**5%
*“Price point too high”*
**Smell**5%
*“Bad smell”*
**Wrinkles**4%
*“Face wrinkles”*
**Oily/Greasy**4%
*“It's very oily”*
**Moist/Dry**4%
*“Not moisturizing”*
**Skin Health**4%
*“Burned my skin”*
**Sensitivity-Overall**2%
*“I experience a burning sensation”*
### **Top return reasons **
**Functionality-Overall**20%
**Advertised Vs Actual Product**12%
**Oily/Greasy**8%
**Smell**6%
**Value For Money**5%
**Moist/Dry**5%
**Motor Power**5%
**Product Condition**4%
**Skin Health**4%
**Adhesion/Stickiness**3%
## **Common questions**
- **Is korean eye cream profitable to sell on Amazon United States?**
- The niche generates $829K/yr across 18 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the korean eye cream niche?**
- 14 brands and 59 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in korean eye cream?**
- Top complaints mined from reviews: Functionality-Overall, Allergies, Symptom Reduction. The return rate is 0.9%.
- **What does it cost to enter the korean eye cream niche?**
- Listings span $5.95–$24.45; the average listing price is $15.97 (sweet spot $15–$100). The average incumbent carries 6,404 reviews — the moat a new listing must climb.
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