---
title: "Konjac Sponge — $85K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/konjac-sponge"
last_updated: "2026-08-11T20:44:35.378Z"
locale: en
meta:
description: "Niche score 44/100 · $85K/yr market · 116K searches/yr · $10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $85K/yr market · 116K searches/yr · $10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Konjac Sponge — $85K/yr Amazon US Niche (2026) - Flapen"
---
# **konjac sponge**
**Skip it**
Prices mostly outside the sweet spot ($4.94–$16.57) — this niche doesn't clear our bar today.
Market size 21Growth 24Conversion 74Competition 18Returns 95Price range 13Avg price 39Brand share 35Review moat 58Quality gap 88
**Returns**
**Great****1.0%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,173.27**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$10.66**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-2.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$85K**
$85K/yr · 116K searches
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****$4.94–$16.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, konjac sponge is a $85K/yr Amazon United States market (116K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **konjac sponge market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$85K–$107K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#198**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **82%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▲rising
**Sellers**
**12**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**12%**
- myHomeBody49% - MINAMUL12% - LMSMW10% - DYS Farm8% - Everist5% - KECUCO4% - Open — no brand owns it (4 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/konjac-sponge/trend)
## **Top konjac sponge search terms**
- **konjac sponge**85K/yr+1.7%5.0% conv. - **konjac sponge face**19K/yr-22.5%5.1% conv. - **konjac face sponge**4K/yr+15.7%4.7% conv. - **konjac facial sponge**4K/yr+16.9%4.7% conv. - **konjac sponges**4K/yr-16.1%3.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/konjac-sponge/search-terms)
## **Top konjac sponge products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$13K30%$25K45%$38K60%$51K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**myHomeBody Natural Konjac Facial Sponges - for Gentle Face Cleansing and Exfoliation - with Activated Charcoal and Aloe Vera Set of 4**myHomeBody**$9.96**4.4★2,800 rev](https://www.amazon.com/dp/B07Q3DFCVR) [2**Minamul Konjac Exfoliating Organic Facial Sponge Set Gentle daily face scrub/skincare best bamboo activated charcoal Safe for Oily Dry Combination or Sensitive skin Makeup Remover 5 pack**MINAMUL**$9.79**4.4★2,170 rev](https://www.amazon.com/dp/B073TP93QK) [3**Organic Konjac Cleansing Facial Sponges Set - Gentle Exfoliating Konjac Sponge Scrubbers for Face Body Washing with Activated Charcoal Natural Skincare Tools for Oily Dry Combination Sensitive Skin**LMSMW**$8.77**4.3★298 rev](https://www.amazon.com/dp/B0C4T8FRKP) [4**myHomeBody Natural Konjac Facial Sponges Teardrop Shape - for Gentle Face Cleansing and Exfoliation - with Activated Charcoal and Aloe Vera Set of 4**myHomeBody**$9.96**4.3★1,247 rev](https://www.amazon.com/dp/B083NHLDZ6) [5**Konjac Face Sponges for Cleansing and Exfoliating Konjac Facial Sponges for Washing Cleaning Face Body with Activated Charcoal Natural Konjac Sponge Set for Oily Dry Sensitive Skin Skincare Tool**DYS Farm**$8.79**4.2★297 rev](https://www.amazon.com/dp/B0BPX62DN3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vove Organic Konjac Body Sponges 2-Pack - Natural Full Body Exfoliating Shower Sponges Gentle Plant-Based Cleansing for All Skin Types Microplastic-Free Biodegradable Certified Organic**Vove**$14.26**71 rev2y ago](https://www.amazon.com/dp/B0C7R3BHNT) [**Everist The Compostable Konjac Sponge 100% Natural Plant-Fiber Cleansing & Reusable Shower Sponge for Smoother Skin Gentle Exfoliation 1 Each**Everist**$11.83**140 rev3y ago](https://www.amazon.com/dp/B0C8P1FDRL) [**Organic Konjac Cleansing Facial Sponges Set - Gentle Exfoliating Konjac Sponge Scrubbers for Face Body Washing with Activated Charcoal Natural Skincare Tools for Oily Dry Combination Sensitive Skin**LMSMW**$8.77**298 rev3y ago](https://www.amazon.com/dp/B0C4T8FRKP) [**Konjac Face Sponges for Cleansing and Exfoliating Konjac Facial Sponges for Washing Cleaning Face Body with Activated Charcoal Natural Konjac Sponge Set for Oily Dry Sensitive Skin Skincare Tool**DYS Farm**$8.79**297 rev3y ago](https://www.amazon.com/dp/B0BPX62DN3) [**Navaris Konjac Sponges - Set of 3 - Facial & Body Natural Konjac Sponge Puffs - Exfoliating & Cleansing Sponges for Bath & Shower - Pink Black White**Navaris**$4.94**1,084 rev3y ago](https://www.amazon.com/dp/B0B2WCYHGD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Navaris Konjac Sponges - Set of 3 - Facial & Body Natural Konjac Sponge Puffs - Exfoliating & Cleansing Sponges for Bath & Shower - Pink Black White**Navaris**$4.94**4.2★**▲ 167%**](https://www.amazon.com/dp/B0B2WCYHGD) [**Vove Organic Konjac Body Sponges 2-Pack - Natural Full Body Exfoliating Shower Sponges Gentle Plant-Based Cleansing for All Skin Types Microplastic-Free Biodegradable Certified Organic**Vove**$14.26**3.2★**▲ 47%**](https://www.amazon.com/dp/B0C7R3BHNT) [**Konjac Sponge Body (2 Pack) | Microplastic Free Soft Plant Based Vegan Fiber | Sustainable | 100% Natural + Non-Toxic | Biodegradable | Eco-Friendly | Plastic Free Packaging**Our Earth Beauty**$16.57**4.1★**▲ 15%**](https://www.amazon.com/dp/B07R331STB) [**myHomeBody Natural Konjac Facial Sponges - for Gentle Face Cleansing and Exfoliation - with Activated Charcoal and Aloe Vera Set of 4**myHomeBody**$9.96**4.4★**▲ 15%**](https://www.amazon.com/dp/B07Q3DFCVR) [**KECUCO 3 Pcs Natural Konjac Facial Sponges for Women and Girls Gentle Facial Sponge for Cleansing and Makeup Removal Bath Sponge for Babies and Kids Soft When Wet Suitable for Sensitive Skin**KECUCO**$8.42**4.2★**— 2%**](https://www.amazon.com/dp/B07TQ83HSF)
**~~View all trending →~~**
## **What buyers say about konjac sponge**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**26%
*“It has a fairly smooth feel to it”*
**Cleansing**11%
*“Effective cleansing facial sponge”*
**Quality-Overall**6%
*“good product”*
**Size-Overall**5%
*“Great size for my hand”*
**Suitability Combination Skin**5%
*“Great for facial skin or scrubbing babies”*
**Ease Of Use**5%
*“It's easy to use and works great”*
**Value For Money**3%
*“Best Price for an everyday item”*
**Eco Friendliness**3%
*“I love that they are biodegradable”*
**Ease Of Cleaning**3%
*“My favorite way to get clean”*
**Durability**3%
*“Durable”*
### **What buyers complain about **
**Durability**16%
*“They fall apart after only a few uses”*
**Moist/Dry**11%
*“These things turn to mush when they are wet”*
**Quality-Overall**10%
*“The quality was inferior”*
**Size-Overall**8%
*“Kind of small”*
**Lather**7%
*“they didn't create bubbly lather with body wash”*
**Texture/Consistency-Overall**6%
*“Not really what I was expecting I was hoping they would have more of a texture to them”*
**Hard Feel**5%
*“Comes hard as a rock”*
**Ease Of Cleaning**3%
*“I don't use it WITH my cleanser, instead I use my cleanser, rinse and then go over my face with the konjac as a second step since I don't like the thought of cleanser staying in the sponge”*
**Value For Money**3%
*“I was a bit worried as they were the cheapest I could find”*
**Ease Of Use**3%
*“was not able to be used”*
### **Top return reasons **
**Size-Overall**22%
**Hard Feel**15%
**Texture/Consistency-Overall**9%
**Advertised Vs Actual Product**9%
**Material Quality**7%
**Quality-Overall**6%
**Defective Material/Parts**4%
**Soft Feel**4%
**Functionality-Overall**4%
**Smell**4%
## **Common questions**
- **Is konjac sponge profitable to sell on Amazon United States?**
- The niche generates $85K/yr across 11 tracked products. 90-day search growth is -2.4%. Flapen's verdict: Skip it (44/100).
- **How competitive is the konjac sponge niche?**
- 10 brands and 12 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in konjac sponge?**
- Top complaints mined from reviews: Durability, Moist/Dry, Quality-Overall. The return rate is 1.0%.
- **When does demand for konjac sponge peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the konjac sponge niche?**
- Listings span $4.94–$16.57; the average listing price is $10.66 (sweet spot $15–$100). The average incumbent carries 1,173 reviews — the moat a new listing must climb.
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