---
title: "Search terms — kojic acid lotion - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/kojic-acid-lotion/search-terms"
last_updated: "2026-08-11T17:44:54.700Z"
locale: en
meta:
  description: "Niche score 55/100 · $62K/yr market · 141K searches/yr · $17.20 avg price. A small market ($62K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $62K/yr market · 141K searches/yr · $17.20 avg price. A small market ($62K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — kojic acid lotion - Flapen"
---

# **kojic acid lotion**

**Worth a look**

Shows low returns (0.6%), but a small market ($62K/yr) keeps it on the watch list.

Market size 16Growth 40Conversion 32Competition 72Returns 97Price range 74Avg price 81Brand share 57Review moat 25Quality gap 78

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$17.20**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$7.86–$34.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+12.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****3,975.97**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$62K**

$62K/yr · 141K searches

## Search terms