---
title: "Kat Von D Tattoo Liner Black — $351K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/kat-von-d-tattoo-liner-black"
last_updated: "2026-08-11T12:32:14.959Z"
locale: en
meta:
description: "Niche score 50/100 · $351K/yr market. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $351K/yr market. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Kat Von D Tattoo Liner Black — $351K/yr Amazon US Niche (2026) - Flapen"
---
# **kat von d tattoo liner black**
**Worth a look**
Shows low returns (0.9%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Market size 53Growth 24Conversion 84Competition 29Returns 96Price range 79Avg price 89Brand share 15Review moat 21Quality gap 52
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$20.61**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.2%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$9.16–$37.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$351K**
$351K/yr · 184K searches
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-1.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****11,895.35**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kat von d tattoo liner black is a $351K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 50/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kat von d tattoo liner black market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$309K–$412K**
- units × avg price
- **Conversion rate**
- **9.2%**
- **Avg BSR**
- **#230**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **47%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **67 months**
- **Avg seller age**
- **137 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**86**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**3%**
- Kat Von D48% - KVD22% - tarte12% - stila8% - URBAN DECAY5% - NYX PROFESSIONAL MAKEUP3% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.
5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/kat-von-d-tattoo-liner-black/trend)
## **Top kat von d tattoo liner black search terms**
- **kat von d tattoo eyeliner**68K/yr-4.7%10.1% conv. - **kvd eyeliner tattoo liner**49K/yr-1.4%5.2% conv. - **kat von d eyeliner**17K/yr-6.4%4.4% conv. - **kvd tattoo eyeliner**7K/yr+1.1%5.7% conv. - **kvd eyeliner**7K/yr+10.4%5.0% conv. - **tattoo liner**7K/yr+0.6%5.3% conv. - **sex kitten eyeliner tarte**6K/yr+11.1%18.4% conv. - **tarte sex kitten eyeliner black**4K/yr+42.2%20.0% conv. - **kvd tattoo liner**6K/yr-20.3%6.8% conv. - **kat von d tattoo liner**3K/yr+38.5%4.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/kat-von-d-tattoo-liner-black/search-terms)
## **Top kat von d tattoo liner black products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$35K20%$70K30%$105K40%$140K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kat Von D Tattoo Liner Waterproof Liquid Eyeliner in Trooper Black Full Size UNBOXED**Kat Von D**$25.51**4.4★459 rev](https://www.amazon.com/dp/B09NLK6Z25) [2**KVD Mini Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree**KVD**$14.53**3.9★102 rev](https://www.amazon.com/dp/B0CCPGNKZJ) [3**Kat Von D Tattoo Liner Trooper Mini 0.007 ounce**Kat Von D**$15.61**3.9★736 rev](https://www.amazon.com/dp/B00VG0TCAM) [4**tarte sex kitten liquid liner Liquid Eyeliner Pen with Castor Oil for Bold Nourished Lashes Waterproof All-Day Wear Easy to Apply Vegan & Cruelty-Free full size black**tarte**$21.63**4.5★838 rev](https://www.amazon.com/dp/B07MJRNL1Z) [5**Kat Von D Tattoo Liner Mad Max Brown - Rich Chocolate Brown Pencil**Kat Von D**$20.40**4.4★3,446 rev](https://www.amazon.com/dp/B00WXI8URM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KVD Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free**KVD**$24.38**2 rev3mo ago](https://www.amazon.com/dp/B0GDHVZ27S) [**KVD Tattoo Liner - Mad Max Brown - Rich Chocolate Brown Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free**KVD**$25.01**2 rev3mo ago](https://www.amazon.com/dp/B0GDJ72SJ5) [**KVD Mini Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree**KVD**$14.53**102 rev2y ago](https://www.amazon.com/dp/B0CCPGNKZJ) [**Kat Von D KVD Beauty Tattoo Liner Duo Waterproof Liquid Eyeliner Holiday Gift Set:: Tattoo Liner Vegan Waterproof Liquid Eyeliners in Trooper Black and Mad Max Brown**Kat Von D**$37.62**105 rev3y ago](https://www.amazon.com/dp/B0BLLBGN3H) [**Maybelline Tattoo Studio Ink Pen Eyeliner Waterproof & Smudge Resistant Liner Up to 24 Hours Eye Makeup Wear Jet Black 1 Count**MAYBELLINE**$9.20**3,018 rev3y ago](https://www.amazon.com/dp/B0BC29FBLG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KVD Tattoo Liner - Mad Max Brown - Rich Chocolate Brown Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free**KVD**$25.01**5.0★**▲ 393%**](https://www.amazon.com/dp/B0GDJ72SJ5) [**KVD Tattoo Liner - Trooper Black - Satin Black Waterproof Liquid Eyeliner UltraPrecise Brush Tip SmudgeResistant AllDay Wear Vegan & CrueltyFree Paraben-Free**KVD**$24.38**5.0★**▲ 389%**](https://www.amazon.com/dp/B0GDHVZ27S) [**Kat Von D KVD Beauty Tattoo Liner Duo Waterproof Liquid Eyeliner Holiday Gift Set:: Tattoo Liner Vegan Waterproof Liquid Eyeliners in Trooper Black and Mad Max Brown**Kat Von D**$37.62**4.2★**▲ 134%**](https://www.amazon.com/dp/B0BLLBGN3H) [**Stila Stay All Day Waterproof Liquid Eye Liner Dark Brown 1 Count (Pack of 1)**stila**$22.01**4.4★**▲ 76%**](https://www.amazon.com/dp/B004A8DCPS) [**tarte double take eyeliner 2-in-1 Liquid & Gel Eyeliner for Bold All-Day Wear Waterproof Easy to Apply Vegan Cruelty-Free full size black**tarte**$24.01**4.4★**▲ 69%**](https://www.amazon.com/dp/B01J9ESU2M)
**~~View all trending →~~**
## **What buyers say about kat von d tattoo liner black**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**12%
*“True color and works”*
**Ease Of Application**10%
*“Easy to apply”*
**Eyeliner Quality**9%
*“My favorite fine eye liner”*
**Quality-Overall**8%
*“Decent Formula,”*
**Ease Of Use**7%
*“Easy to Use”*
**Durability**7%
*“stays on well throughout the day”*
**Smudge Resistance**6%
*“It hardly smudges at all—really great”*
**Water Resistance**5%
*“Great liner waterproof”*
**Value For Money**5%
*“Priced well”*
**Soft Feel**3%
*“Soft”*
### **What buyers complain about **
**Moist/Dry**15%
*“Dried Out”*
**Water Resistance**12%
*“NOT WATERPROOF”*
**Durability**9%
*“Breaks easily”*
**Smudge Resistance**9%
*“Instant smudge”*
**Value For Money**8%
*“Very expensive”*
**Quality-Overall**6%
*“Bad quality”*
**Color**3%
*“not a true black color”*
**Eyeliner Quality**3%
*“Disappointing Eyeliner That Smudges Easily”*
**Ease Of Use**2%
*“Hard to use for me”*
**Functionality-Overall**2%
*“Doesn't work”*
### **Top return reasons **
**Moist/Dry**22%
**Eyeliner Quality**17%
**Color**11%
**Water Resistance**8%
**Advertised Vs Actual Product**8%
**Functionality-Overall**7%
**Value For Money**4%
**Defective Material/Parts**3%
**Product Condition**3%
**Quality-Overall**2%
## **Common questions**
- **Is kat von d tattoo liner black profitable to sell on Amazon United States?**
- The niche generates $351K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the kat von d tattoo liner black niche?**
- 8 brands and 86 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in kat von d tattoo liner black?**
- Top complaints mined from reviews: Moist/Dry, Water Resistance, Durability. The return rate is 0.9%.
- **When does demand for kat von d tattoo liner black peak?**
- Demand peaks in Jun–Jul; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the kat von d tattoo liner black niche?**
- Listings span $9.16–$37.62; the average listing price is $20.61 (sweet spot $15–$100). The average incumbent carries 11,895 reviews — the moat a new listing must climb.
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