---
title: "Trend — jordana lip liner - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/jordana-lip-liner/trend"
last_updated: "2026-08-11T15:57:53.550Z"
locale: en
meta:
  description: "Niche score 38/100 · $85K/yr market · 297K searches/yr · $8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · $85K/yr market · 297K searches/yr · $8.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — jordana lip liner - Flapen"
---

# **jordana lip liner**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 42Conversion 43Competition 49Returns 96Price range 0Avg price 23Brand share 0Review moat 24Quality gap 53

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+13.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,305.43**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$8.38**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$85K**

$85K/yr · 297K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$5.11–$14.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend