[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-japanese-back-scrubber":3,"research-sidebar-rollups":436},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":87,"demand":92,"seasonality":154,"brandShare":155,"products":166,"feedback":207,"searchTerms":370,"related":401,"lastUpdated":34},"4ccb0700-3eda-4434-bdbc-aa8495875e17","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":20,"returnRate":28,"successfulLaunches360":20,"newProducts360":29,"amazonNicheId":4,"title":30,"slug":31,"href":32,"leafCategoryName":33,"scrapedAt":34,"brandCount":35,"brandCountYearAgo":36,"sellerCount":37,"signals":38,"avgBsr":40,"pageQuality":41,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":20,"top20BrandShare":20,"primePct":49,"oosRate":41},44754,27849,14.4374,0.2919,0.0864,1,4.35,6482,18.6,16.43,21.49,4,2500,0.0069,2,"japanese back scrubber","japanese-back-scrubber","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fjapanese-back-scrubber","Bath & Bathing Accessories","2026-07-15T08:59:27.42477+00:00",3,7,46,[39],"low_review_barrier",104,0,2000,100,250,37200,46500,33,158,0.75,{"score":51,"verdict":52,"components":53},45,"skip",[54,59,62,66,68,70,73,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",11,0.15,44754.46,{"key":60,"score":61,"weight":57,"raw":18},"growth",56,{"key":63,"score":64,"weight":65,"raw":19},"conversion",82,0.1,{"key":67,"score":41,"weight":57,"raw":20},"competition",{"key":69,"score":41,"weight":65,"raw":20},"brandShare",{"key":71,"score":72,"weight":65,"raw":21},"qualityGap",67,{"key":74,"score":75,"weight":76,"raw":77},"reviewMoat",24,0.05,6482.25,{"key":79,"score":80,"weight":65,"raw":28},"returns",97,{"key":82,"score":83,"weight":76,"raw":23},"avgPrice",84,{"key":85,"score":86,"weight":76,"raw":20},"priceRange",95,{"avgRating":88,"medianPrice":89,"medianReturnRate":90,"nichesTracked":91},4.42,24.38,0.0215,115062,{"points":93,"droppedPartialWeek":153},[94,97,100,103,106,109,111,114,117,120,123,126,129,132,135,138,141,144,147,150],{"week":95,"volume":96},"2026-03-01",966,{"week":98,"volume":99},"2026-03-08",1042,{"week":101,"volume":102},"2026-03-15",570,{"week":104,"volume":105},"2026-03-22",452,{"week":107,"volume":108},"2026-03-29",291,{"week":110,"volume":44},"2026-04-05",{"week":112,"volume":113},"2026-04-12",284,{"week":115,"volume":116},"2026-04-19",329,{"week":118,"volume":119},"2026-04-26",292,{"week":121,"volume":122},"2026-05-03",297,{"week":124,"volume":125},"2026-05-10",355,{"week":127,"volume":128},"2026-05-17",281,{"week":130,"volume":131},"2026-05-24",296,{"week":133,"volume":134},"2026-05-31",312,{"week":136,"volume":137},"2026-06-07",277,{"week":139,"volume":140},"2026-06-14",274,{"week":142,"volume":143},"2026-06-21",217,{"week":145,"volume":146},"2026-06-28",286,{"week":148,"volume":149},"2026-07-05",566,{"week":151,"volume":152},"2026-07-12",590,false,null,{"top":156,"otherBrandCount":41,"otherClickShare":41},[157,160,163],{"brand":158,"clickShare":159},"SkinMochi",0.9119,{"brand":161,"clickShare":162},"GOSHI",0.0446,{"brand":164,"clickShare":165},"Sima Brand",0.0435,[167,178,188,198],{"asin":168,"title":169,"brand":158,"imageUrl":170,"price":171,"rating":172,"reviews":173,"clickShare90":174,"clickShare360":175,"launchDate":176,"amazonUrl":177},"B0GDFKQNRG","SkinMochi Exfoliating Shower Towel Extra Long Rip-Resistant Body Back Scrubber Deep Cleansing Skin-Friendly Exfoliating Washcloth for Men and Women (1 PCS)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41qgyUYd4jL.jpg",19.64,4.1,74,0.6306,0.6691,"2025-12-31","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GDFKQNRG",{"asin":179,"title":180,"brand":158,"imageUrl":181,"price":24,"rating":182,"reviews":183,"clickShare90":184,"clickShare360":185,"launchDate":186,"amazonUrl":187},"B0GQLLVSRH","SkinMochi Exfoliating Shower Towel Extra Long Body Back Scrubber Gentle Cleansing Skin-Friendly Exfoliating Washcloth for Men and Women (Pink)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41GXwD7HyhL.jpg",4.2,14,0.2813,0.1735,"2026-02-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GQLLVSRH",{"asin":189,"title":190,"brand":161,"imageUrl":191,"price":192,"rating":193,"reviews":194,"clickShare90":162,"clickShare360":195,"launchDate":196,"amazonUrl":197},"B0897859VJ","GOSHI Exfoliating Shower Towel - Long Body Scrubber for Back Acne KP & Smooth Skin - Durable Rip-Resistant Weave Quick-Dry Nylon Washcloth - Ethically Crafted in Gunma Japan - Grey","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Er-+YZTnL.jpg",16.83,4.6,22241,0.0956,"2020-05-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0897859VJ",{"asin":199,"title":200,"brand":164,"imageUrl":201,"price":25,"rating":202,"reviews":203,"clickShare90":165,"clickShare360":204,"launchDate":205,"amazonUrl":206},"B0BT1WJS6J","Sima Brand Exfoliating Washcloth Face & Body Scrub Towel - Japanese Exfoliating Towel with Hexagon Fibers Body Scrubber with 2 Sides for Scrubbing & Washing Extra Long Body Towels (Black)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F516xxLbduIL.jpg",4.5,3600,0.0619,"2023-01-25","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BT1WJS6J",{"love":208,"hate":279,"returnReasons":344},[209,216,223,230,237,244,251,258,265,272],{"topic":210,"percentOfMentions":211,"verbatims":212},"Soft Feel",0.1259,[213,214,215],"Smooth Skin","Its very smooth","Awesome and soft",{"topic":217,"percentOfMentions":218,"verbatims":219},"Quality-Overall",0.1093,[220,221,222],"Excellent Product","Excellent quality, quick drying and works really well","Great experience",{"topic":224,"percentOfMentions":225,"verbatims":226},"Ease Of Cleaning",0.0919,[227,228,229],"It scrubs well","Cleans very well","Awesome scrubber",{"topic":231,"percentOfMentions":232,"verbatims":233},"Efficiency",0.0827,[234,235,236],"How effective","Works very well","Works well in the shower",{"topic":238,"percentOfMentions":239,"verbatims":240},"Ease Of Use",0.0721,[241,242,243],"Easy to use","can do my back easily","they are easy to use for your back",{"topic":245,"percentOfMentions":246,"verbatims":247},"Advertised Vs Actual Product",0.06,[248,249,250],"As advertised","Exactly as advertised","As described",{"topic":252,"percentOfMentions":253,"verbatims":254},"Value For Money",0.044000000000000004,[255,256,257],"Great price","Much lower price","Excellent value",{"topic":259,"percentOfMentions":260,"verbatims":261},"Moist\u002FDry",0.0395,[262,263,264],"it dries super fast","I use this towel along with dry brushing to exfoliate and now my skin feels so much softer and cleaner","This product is an excellent exfoliate easy to rinse clean dry quickly the seller shipped quickly",{"topic":266,"percentOfMentions":267,"verbatims":268},"Size-Overall",0.0393,[269,270,271],"size are perfect","The size of the towel is generous","The size is great for cleaning my back",{"topic":273,"percentOfMentions":274,"verbatims":275},"Washability",0.0377,[276,277,278],"Comfortable to wash with","the washability is so good","These wash cloths are magic",[280,287,294,300,306,313,319,326,332,338],{"topic":281,"percentOfMentions":282,"verbatims":283},"Hard Feel",0.0848,[284,285,286],"It's not soft at all -- at least for me","VERY SCRATCHY","It's not rough enough for me",{"topic":288,"percentOfMentions":289,"verbatims":290},"Durability",0.0741,[291,292,293],"Started falling apart the first time I used it","Ripped and frayed after a few times using","Doesnt last",{"topic":266,"percentOfMentions":295,"verbatims":296},0.06559999999999999,[297,298,299],"Very long","Not long enough","much larger than I expected frankly",{"topic":224,"percentOfMentions":301,"verbatims":302},0.060700000000000004,[303,304,305],"just as cumbersome as a bath brush","Also hard to get the soap rinsed out","Slightly rough to scrub hard to reach areas",{"topic":307,"percentOfMentions":308,"verbatims":309},"Functionality-Overall",0.0556,[310,311,312],"Weird product that works","A gimmick that never worked","Was looking for exfoliation this does not work",{"topic":217,"percentOfMentions":314,"verbatims":315},0.0535,[316,317,318],"Not as good as I was expecting","The quality is so poor that it is unusable","Really poor quality",{"topic":320,"percentOfMentions":321,"verbatims":322},"Allergies",0.049400000000000006,[323,324,325],"I started to develope rashes","I have very sensitive skin","Hes had an itchy skin condition",{"topic":238,"percentOfMentions":327,"verbatims":328},0.0405,[329,330,331],"inconvenient to use","that's impossible to get everywhere","Not easily used as advertised",{"topic":252,"percentOfMentions":333,"verbatims":334},0.0344,[335,336,337],"Not worth the price","I don't think I'd buy again because the price is pretty high for what it is","price of $19.99 is high",{"topic":273,"percentOfMentions":339,"verbatims":340},0.0226,[341,342,343],"I will never use a traditional wash cloth again","When wet and soaped its a little too smooth","I won't be going back to using wash cloths again",[345,347,349,352,354,356,359,361,364,367],{"reason":266,"pct":346},0.1401,{"reason":281,"pct":348},0.1173,{"reason":350,"pct":351},"Material Quality",0.11699999999999999,{"reason":245,"pct":353},0.1117,{"reason":252,"pct":355},0.1054,{"reason":357,"pct":358},"Wet Cleaning",0.0572,{"reason":307,"pct":360},0.0519,{"reason":362,"pct":363},"Color",0.0493,{"reason":365,"pct":366},"Texture\u002FConsistency-Overall",0.031400000000000004,{"reason":368,"pct":369},"Product Condition",0.029900000000000003,[371,376,381,386,391,396],{"term":372,"volume":373,"growthQoq":374,"conversionRate":375},"skin mochi japanese exfoliating towel",6864,1.4507,0.0732,{"term":377,"volume":378,"growthQoq":379,"conversionRate":380},"skinmochi japanese exfoliating towel",5440,0.7283,0.0747,{"term":382,"volume":383,"growthQoq":384,"conversionRate":385},"skin mochi",3604,1.0838,0.0672,{"term":387,"volume":388,"growthQoq":389,"conversionRate":390},"skin mochi exfoliating towel",5683,-0.7153,0.0694,{"term":392,"volume":393,"growthQoq":394,"conversionRate":395},"exfoliating hydro towel",3018,0.0064,0.0048,{"term":397,"volume":398,"growthQoq":399,"conversionRate":400},"mega minke exfoliating washcloth",3240,-0.2906,0.004,[402,409,414,420,425,430],{"title":403,"href":404,"score":405,"verdict":406,"marketSize":407,"growth90":408},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":410,"href":411,"score":405,"verdict":406,"marketSize":412,"growth90":413},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":415,"href":416,"score":405,"verdict":417,"marketSize":418,"growth90":419},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":421,"href":422,"score":405,"verdict":406,"marketSize":423,"growth90":424},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":426,"href":427,"score":405,"verdict":417,"marketSize":428,"growth90":429},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":431,"href":432,"score":433,"verdict":406,"marketSize":434,"growth90":435},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[437,444,447,454,461,468,475,482,489,496,503,510,517,524,531,538,545,552,559,566],{"nodeId":438,"label":439,"slug":440,"href":441,"nichesTracked":442,"marketSizeTotal":443},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":445,"marketSizeTotal":446},10978,8129370268,{"nodeId":448,"label":449,"slug":450,"href":451,"nichesTracked":452,"marketSizeTotal":453},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":455,"label":456,"slug":457,"href":458,"nichesTracked":459,"marketSizeTotal":460},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":462,"label":463,"slug":464,"href":465,"nichesTracked":466,"marketSizeTotal":467},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":469,"label":470,"slug":471,"href":472,"nichesTracked":473,"marketSizeTotal":474},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":476,"label":477,"slug":478,"href":479,"nichesTracked":480,"marketSizeTotal":481},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":483,"label":484,"slug":485,"href":486,"nichesTracked":487,"marketSizeTotal":488},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":490,"label":491,"slug":492,"href":493,"nichesTracked":494,"marketSizeTotal":495},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":497,"label":498,"slug":499,"href":500,"nichesTracked":501,"marketSizeTotal":502},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":504,"label":505,"slug":506,"href":507,"nichesTracked":508,"marketSizeTotal":509},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":511,"label":512,"slug":513,"href":514,"nichesTracked":515,"marketSizeTotal":516},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":518,"label":519,"slug":520,"href":521,"nichesTracked":522,"marketSizeTotal":523},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":525,"label":526,"slug":527,"href":528,"nichesTracked":529,"marketSizeTotal":530},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":532,"label":533,"slug":534,"href":535,"nichesTracked":536,"marketSizeTotal":537},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":539,"label":540,"slug":541,"href":542,"nichesTracked":543,"marketSizeTotal":544},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":546,"label":547,"slug":548,"href":549,"nichesTracked":550,"marketSizeTotal":551},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":553,"label":554,"slug":555,"href":556,"nichesTracked":557,"marketSizeTotal":558},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":560,"label":561,"slug":562,"href":563,"nichesTracked":564,"marketSizeTotal":565},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":567,"label":568,"slug":569,"href":570,"nichesTracked":29,"marketSizeTotal":571},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]