---
title: "Jade East Cologne for Men Original — $30K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/jade-east-cologne-for-men-original"
last_updated: "2026-08-11T12:32:07.305Z"
locale: en
meta:
description: "Niche score 44/100 · $30K/yr market · 17K searches/yr · $34.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $30K/yr market · 17K searches/yr · $34.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Jade East Cologne for Men Original — $30K/yr Amazon US Niche (2026) - Flapen"
---
# **jade east cologne for men original**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 7Growth 21Conversion 59Competition 13Returns 100Price range 95Avg price 95Brand share 0Review moat 90Quality gap 81
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$34.25**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$18.75–$42.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****206.44**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-7.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$30K**
$30K/yr · 17K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, jade east cologne for men original is a $30K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jade east cologne for men original market data**
- **Units sold / yr**
- **1K–1K**
- avg 100–250/product
- **Revenue / yr**
- **$34K–$43K**
- units × avg price
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#1,914**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **120 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Jade East51% - Regency Cosmetics49% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.8% search growth over the last 90 days.
2K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/jade-east-cologne-for-men-original/trend)
## **Top jade east cologne for men original search terms**
- **jade east cologne for men original**10K/yr-12.6%6.4% conv. - **jade east cologne**4K/yr-3.7%8.0% conv. - **jade east**3K/yr+3.5%6.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/jade-east-cologne-for-men-original/search-terms)
## **Top jade east cologne for men original products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$12K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Regency Cosmetics Jade East Eau De Cologne 4 ounces**Regency Cosmetics**$39.88**4.2★233 rev](https://www.amazon.com/dp/B000RPNC4Y) [2**Jade East Cologne Spray 1 oz**Jade East**$20.29**4.2★29 rev](https://www.amazon.com/dp/B0F94D2WBP) [3**Jade East After Shave 4 oz.**Jade East**$35.42**4.4★495 rev](https://www.amazon.com/dp/B000E7WFVQ) [4**Jade East Cologne Spray for Men 4 Ounce**Regency Cosmetics**$42.66**4.3★723 rev](https://www.amazon.com/dp/B008PG6QIG) [5**Jade East Cologne Spray 4 fl oz 1 bottle**Jade East**$42.81**4.1★7 rev](https://www.amazon.com/dp/B0DYCMSMGG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Jade East Cologne Spray 1 oz**Jade East**$20.29**29 rev1y ago](https://www.amazon.com/dp/B0F94D2WBP) [**Jade East Cologne Spray 4 fl oz 1 bottle**Jade East**$42.81**7 rev1y ago](https://www.amazon.com/dp/B0DYCMSMGG) [**Jade East Cologne 1 oz 1 Bottle**Jade East**$18.75**86 rev3y ago](https://www.amazon.com/dp/B0BK3KHH5Z) [**Jade East Mens Eau De Cologne 4 ounces**Regency Cosmetics**$39.72**63 rev11y ago](https://www.amazon.com/dp/B00MSZQNT2) [**Jade East Mens After Shave 4 ounces**Regency Cosmetics**$35.21**202 rev11y ago](https://www.amazon.com/dp/B00MSZRQWU)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jade East Mens After Shave 4 ounces**Regency Cosmetics**$35.21**4.5★**▲ 47%**](https://www.amazon.com/dp/B00MSZRQWU) [**Jade East Cologne Spray 4 fl oz 1 bottle**Jade East**$42.81**4.1★**▲ 40%**](https://www.amazon.com/dp/B0DYCMSMGG) [**Jade East By Songo**Jade East**$33.52**3.9★**▲ 19%**](https://www.amazon.com/dp/B00FFEI68Y) [**Jade East Cologne Spray for Men 4 Ounce**Regency Cosmetics**$42.66**4.3★**▲ 19%**](https://www.amazon.com/dp/B008PG6QIG) [**Jade East Cologne Spray 1 oz**Jade East**$20.29**4.2★**— 7%**](https://www.amazon.com/dp/B0F94D2WBP)
**~~View all trending →~~**
## **What buyers say about jade east cologne for men original**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**86%
*“it doesn't stink”*
**Advertised Vs Actual Product**14%
*“Exactly as described”*
### **What buyers complain about **
**Smell**58%
*“No fragrance”*
**Size-Overall**17%
*“smaller bottle than it looks”*
**Advertised Vs Actual Product**17%
*“Misleading”*
**Value For Money**8%
*“a little expensive for after shave”*
## **Common questions**
- **Is jade east cologne for men original profitable to sell on Amazon United States?**
- The niche generates $30K/yr across 9 tracked products. 90-day search growth is -7.8%. Flapen's verdict: Skip it (44/100).
- **How competitive is the jade east cologne for men original niche?**
- 2 brands and 4 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in jade east cologne for men original?**
- Top complaints mined from reviews: Smell, Size-Overall, Advertised Vs Actual Product. The return rate is 0.1%.
- **When does demand for jade east cologne for men original peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.4× the quietest.
- **What does it cost to enter the jade east cologne for men original niche?**
- Listings span $18.75–$42.81; the average listing price is $34.25 (sweet spot $15–$100). The average incumbent carries 206 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)