---
title: "Ingrown Hair Pads — $431K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/ingrown-hair-pads"
last_updated: "2026-08-11T19:51:44.648Z"
locale: en
meta:
description: "Niche score 59/100 · $431K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $431K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ingrown Hair Pads — $431K/yr Amazon US Niche (2026) - Flapen"
---
# **ingrown hair pads**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 57Growth 78Conversion 91Competition 12Returns 98Price range 91Avg price 91Brand share 0Review moat 37Quality gap 72
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.1%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$21.42**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.15–$32.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+68.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$431K**
$431K/yr · 181K searches
**Review moat**
**Okay****2,815.22**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, ingrown hair pads is a $431K/yr Amazon United States market (181K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 59/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ingrown hair pads market data**
- **Units sold / yr**
- **15K–20K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$321K–$428K**
- units × avg price
- **Conversion rate**
- **11.1%**
- **Avg BSR**
- **#222**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- First Aid Beauty77% - BASE LABORATORIES10% - Peach Slices6% - LHOPEBK Nature4% - Fur3%
## **Demand & seasonality**
Weekly Amazon search volume, last 68 weeks — +68.7% search growth over the last 90 days.
7K5KSpike '25Prime Day '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/ingrown-hair-pads/trend)
## **Top ingrown hair pads search terms**
- **ingrown hair pads**107K/yr+46.0%7.4% conv. - **first aid beauty ingrown hair pads**40K/yr+125.0%13.1% conv. - **bikini bump blaster pads**8K/yr+104.0%3.1% conv. - **first aid ingrown hair pads**8K/yr+94.8%11.4% conv. - **completely bare bikini bump blaster**6K/yr+98.3%2.2% conv. - **ingrown hair wipes**4K/yr+40.7%7.6% conv. - **ingrown pads**4K/yr+75.2%4.6% conv. - **first aid beauty ingrown hair**2K/yr+117.8%8.4% conv. - **kp ingrown hair pads**2K/yr+28.2%7.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/ingrown-hair-pads/search-terms)
## **Top ingrown hair pads products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$65K30%$129K45%$194K60%$259K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 28 Count**First Aid Beauty**$21.21**4.5★5,514 rev](https://www.amazon.com/dp/B0GSWW3RFP) [2**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 60 Count**First Aid Beauty**$32.58**4.5★5,514 rev](https://www.amazon.com/dp/B0GSX7HHKC) [3**BASE LABORATORIES Ingrown Hair Treatment Pads with AHA+BHA - Razor Bump Treatment - Daily AfterShave to Help Prevent Ingrown Hairs For Men & Women - Bikini Area Underarms Neck Beard 42 Pads**BASE LABORATORIES**$14.15**4.2★168 rev](https://www.amazon.com/dp/B0FX654NM3) [4**First Aid Beauty - Ingrown Hair Pads with BHA + AHA - Aftershave Treatment Pads to Help Prevent Razor Bumps for Men & Women - Exfoliate Underarms & Bikini Area - Compostable for Daily Use - 28 Pads**First Aid Beauty**$18.25**4.5★5,514 rev](https://www.amazon.com/dp/B09PMRPRZQ) [5**Peach Slices - Smoothing Solution Ingrown Hair Treatment (1.69 oz) - Smooth Relieve Soften Skin - 360 Roller - BHA AHA PHA Niacinamide Licorice - Vegan & Cruelty Free - Korean Skin Care & Beauty**Peach Slices**$17.45**4.4★2,026 rev](https://www.amazon.com/dp/B0DVZPXVMV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**First Aid Beauty - Ingrown Hair Pads with BHA + AHA - Aftershave Treatment Pads to Help Prevent Razor Bumps for Men & Women - Exfoliate Underarms & Bikini Area - Compostable for Daily Use - 28 Pads**First Aid Beauty**$18.25**5,514 revtoday](https://www.amazon.com/dp/B09PMRPRZQ) [**First Aid Beauty - Ingrown Hair Pads with BHA + AHA - Aftershave Treatment Pads to Help Prevent Razor Bumps for Men & Women - Exfoliate Underarms & Bikini Area - Compostable for Daily Use - 60 Pads**First Aid Beauty**$27.94**5,514 revtoday](https://www.amazon.com/dp/B0BTJ6SK2D) [**First Aid Beauty Smooth Skin Body Bestsellers Set KP Bump Eraser Scrub + Ingrown Hair Pads Exfoliate Keratosis Pilaris & Help Prevent Razor Bumps Fragrance Free Sensitive Skin Safe 2-Piece Kit**First Aid Beauty**$29.28**10 rev3mo ago](https://www.amazon.com/dp/B0GSSG71HB) [**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 28 Count**First Aid Beauty**$21.21**5,514 rev4mo ago](https://www.amazon.com/dp/B0GSWW3RFP) [**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 60 Count**First Aid Beauty**$32.58**5,514 rev4mo ago](https://www.amazon.com/dp/B0GSX7HHKC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**First Aid Beauty Smooth Skin Body Bestsellers Set KP Bump Eraser Scrub + Ingrown Hair Pads Exfoliate Keratosis Pilaris & Help Prevent Razor Bumps Fragrance Free Sensitive Skin Safe 2-Piece Kit**First Aid Beauty**$29.28**4.1★**▲ 146%**](https://www.amazon.com/dp/B0GSSG71HB) [**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 60 Count**First Aid Beauty**$32.58**4.5★**▲ 146%**](https://www.amazon.com/dp/B0GSX7HHKC) [**First Aid Beauty Ingrown Hair Pads Body & Face with BHA & AHA - Dermatologist-Tested Aftershave Treatment to Help Prevent Razor Bumps & Exfoliate Underarms & Bikini Area - Sensitive Skin - 28 Count**First Aid Beauty**$21.21**4.5★**▲ 142%**](https://www.amazon.com/dp/B0GSWW3RFP) [**Ingrown Hair Treatment Pads for Face: Prevent Ingrown Hairs with BHA + AHA Soothe Razor Bumps for Bikini Area Underarms Neck Legs After Shave & Waxing Treatment - 50 Pads**LHOPEBK Nature**$14.64**4.4★**▲ 120%**](https://www.amazon.com/dp/B0G6ZCH5Z9) [**BASE LABORATORIES Ingrown Hair Treatment Pads with AHA+BHA - Razor Bump Treatment - Daily AfterShave to Help Prevent Ingrown Hairs For Men & Women - Bikini Area Underarms Neck Beard 42 Pads**BASE LABORATORIES**$14.15**4.2★**▲ 51%**](https://www.amazon.com/dp/B0FX654NM3)
**~~View all trending →~~**
## **What buyers say about ingrown hair pads**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Great quality”*
**Efficiency**10%
*“it definitely gets the job done”*
**Hair Growth**7%
*“Helped with my ingrown hairs immediately”*
**Allergies**5%
*“NO MORE irritation”*
**Symptom Reduction**5%
*“Have helped a lot with my ingrown”*
**Suitability Combination Skin**5%
*“Works great especially for sensitive skin”*
**Ease Of Use**5%
*“Easy To Use”*
**Value For Money**5%
*“Worth The Purchase”*
**Soft Feel**5%
*“They have a smooth”*
**Ease Of Application**4%
*“The application is so smooth”*
### **What buyers complain about **
**Functionality-Overall**27%
*“No results”*
**Allergies**12%
*“the itching feeling”*
**Value For Money**6%
*“Expensive”*
**Smell**4%
*“These pads do not seem to have any added fragrance”*
**Symptom Reduction**4%
*“No results after frequent use”*
**Size-Overall**4%
*“Small”*
**Sensitivity-Overall**2%
*“Not for sensitive skin”*
**Hair Related**2%
*“My ingrown hair flattened out”*
**Adhesion/Stickiness**2%
*“Good Results, Slightly Sticky”*
**Moist/Dry**2%
*“Ive always struggled with dry”*
### **Top return reasons **
**Functionality-Overall**30%
**Defective Material/Parts**11%
**Product Condition**9%
**Leak-Proof**9%
**Advertised Vs Actual Product**8%
**Value For Money**7%
**Size-Overall**6%
**Adhesion/Stickiness**3%
**Smell**2%
**Moist/Dry**2%
## **Common questions**
- **Is ingrown hair pads profitable to sell on Amazon United States?**
- The niche generates $431K/yr across 9 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +68.7%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the ingrown hair pads niche?**
- 5 brands and 18 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in ingrown hair pads?**
- Top complaints mined from reviews: Functionality-Overall, Allergies, Value For Money. The return rate is 0.3%.
- **When does demand for ingrown hair pads peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the ingrown hair pads niche?**
- Listings span $14.15–$32.58; the average listing price is $21.42 (sweet spot $15–$100). The average incumbent carries 2,815 reviews — the moat a new listing must climb.
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