---
title: "Hunmui — $658/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/hunmui"
last_updated: "2026-08-11T13:12:02.761Z"
locale: en
meta:
description: "Niche score 38/100 · $658/yr market · 3K searches/yr · $10.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $658/yr market · 3K searches/yr · $10.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Hunmui — $658/yr Amazon US Niche (2026) - Flapen"
---
# **hunmui**
**Skip it**
A small market ($658/yr) — this niche doesn't clear our bar today.
Market size 0Growth 73Conversion 31Competition 0Returns 88Price range 0Avg price 33Brand share 0Review moat 73Quality gap 100
**Quality gap**
**Incredible****3.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+57.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****599.8**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$10.00**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$658**
$658/yr · 3K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$8.04–$12.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United States niche tracking, hunmui is a $658/yr Amazon United States market (3K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar. Verdict: Skip it — 38/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hunmui market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$1K–$3K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#597**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **14.3%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- nvyue70% - JISKG19% - OUKPANE11% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +57.0% search growth over the last 90 days.
300200Prime Day '24Spike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/hunmui/trend)
## **Top hunmui search terms**
- **hunmui**1K/yr+129.5%1.0% conv. - **hunmui pore base gel cream**695/yr+54.5%10.4% conv. - **hunmui face primer**623/yr-41.3%6.6% conv. - **hunmui face primer pore base gel cream**55/yr+400.0%12.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/hunmui/search-terms)
## **Top hunmui products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$9930%$19745%$29660%$395101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2 Pcs Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$11.25**3.4★1,107 rev](https://www.amazon.com/dp/B09CPSWVYK) [2**Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$8.63**3.4★1,107 rev](https://www.amazon.com/dp/B09CPSC8P9) [3**2 Pack Magical Perfecting Base Face Primer Under Foundation Pore Shrink Cream Isolation Concealer Cream Invisible Pore Cover Acne Marks/Shrink Pores/Lift Firming/Oil Control(30g)**OUKPANE**$10.03**3.2★454 rev](https://www.amazon.com/dp/B09C5HTHLH) [4**JISKG Hunmui Face Primer Pore Base Gel CreamMagical Perfecting Base Face Primer Under Foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation.1Pcs transparent**JISKG**$8.04**3.2★241 rev](https://www.amazon.com/dp/B09QJZS6VV) [5**2Pcs Hunmui face primer pore base gel creamMagical perfecting base face primer under foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation transparent**JISKG**$12.05**3.4★90 rev](https://www.amazon.com/dp/B09QJY9W8Y)
### **Newest**
by launch date
[**JISKG Hunmui Face Primer Pore Base Gel CreamMagical Perfecting Base Face Primer Under Foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation.1Pcs transparent**JISKG**$8.04**241 rev4y ago](https://www.amazon.com/dp/B09QJZS6VV) [**2Pcs Hunmui face primer pore base gel creamMagical perfecting base face primer under foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation transparent**JISKG**$12.05**90 rev4y ago](https://www.amazon.com/dp/B09QJY9W8Y) [**2 Pcs Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$11.25**1,107 rev4y ago](https://www.amazon.com/dp/B09CPSWVYK) [**2 Pack Magical Perfecting Base Face Primer Under Foundation Pore Shrink Cream Isolation Concealer Cream Invisible Pore Cover Acne Marks/Shrink Pores/Lift Firming/Oil Control(30g)**OUKPANE**$10.03**454 rev4y ago](https://www.amazon.com/dp/B09C5HTHLH) [**Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$8.63**1,107 rev4y ago](https://www.amazon.com/dp/B09CPSC8P9)
### **Trending**
90-day click momentum
[**2 Pack Magical Perfecting Base Face Primer Under Foundation Pore Shrink Cream Isolation Concealer Cream Invisible Pore Cover Acne Marks/Shrink Pores/Lift Firming/Oil Control(30g)**OUKPANE**$10.03**3.2★**▲ 136%**](https://www.amazon.com/dp/B09C5HTHLH) [**2 Pcs Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$11.25**3.4★**▲ 31%**](https://www.amazon.com/dp/B09CPSWVYK) [**JISKG Hunmui Face Primer Pore Base Gel CreamMagical Perfecting Base Face Primer Under Foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation.1Pcs transparent**JISKG**$8.04**3.2★**— 4%**](https://www.amazon.com/dp/B09QJZS6VV) [**2Pcs Hunmui face primer pore base gel creamMagical perfecting base face primer under foundation Anti-Aging WrinklesShrink Pore Remove Fine LinesExfoliatingAnti-Oxidation transparent**JISKG**$12.05**3.4★**▼ 29%**](https://www.amazon.com/dp/B09QJY9W8Y) [**Hunmui Face Primer Pore Base Gel Cream Cover Pores**nvyue**$8.63**3.4★**▼ 46%**](https://www.amazon.com/dp/B09CPSC8P9)
## **What buyers say about hunmui**
What buyers praise and complain about, mined from review topics.
### **What buyers complain about **
**Add-Ons/Attachments**50%
*“It isn't that good like in the add”*
**Dilute/Watery**25%
*“This goes on like water”*
**Quality-Overall**25%
*“Junk”*
### **Top return reasons **
**Advertised Vs Actual Product**28%
**Functionality-Overall**22%
**Leak-Proof**11%
**Texture/Consistency-Overall**11%
**Smell**11%
**Product Condition**11%
**Size-Overall**6%
## **Common questions**
- **Is hunmui profitable to sell on Amazon United States?**
- The niche generates $658/yr across 5 tracked products. 90-day search growth is +57.0%. Flapen's verdict: Skip it (38/100).
- **How competitive is the hunmui niche?**
- 3 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in hunmui?**
- Top complaints mined from reviews: Add-Ons/Attachments, Dilute/Watery, Quality-Overall. The return rate is 1.3%.
- **When does demand for hunmui peak?**
- Demand peaks in Mar; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the hunmui niche?**
- Listings span $8.04–$12.05; the average listing price is $10.00 (sweet spot $15–$100). The average incumbent carries 600 reviews — the moat a new listing must climb.
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