--- title: "Honey Melty Moist Repair Shampoo — $34K/yr Amazon US Niche (2026) - Flapen" canonical_url: "https://flapen.com/research/us/beauty-personal-care/honey-melty-moist-repair-shampoo" last_updated: "2026-08-11T12:44:03.306Z" locale: en meta: description: "Niche score 32/100 · $34K/yr market · 33K searches/yr · $27.35 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:description": "Niche score 32/100 · $34K/yr market · 33K searches/yr · $27.35 avg price. Doesn't clear our bar today. Data updated Jul 2026." "og:title": "Honey Melty Moist Repair Shampoo — $34K/yr Amazon US Niche (2026) - Flapen" --- # **honey melty moist repair shampoo** **Skip it** A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today. Market size 9Growth 5Conversion 48Competition 0Returns 98Price range 95Avg price 95Brand share 0Review moat 81Quality gap 20 **Returns** **Incredible****0.4%** return rate — above 5% kills the launch gate **Avg price** **Incredible****$27.35** avg listing price — sweet spot $15–$100 **Price range** **Incredible****$20.32–$39.39** cheapest to priciest tracked listing — scored on the share inside $15–$100 **Review moat** **Great****378.2** avg incumbent reviews — the moat a new listing must climb **Conversion** **Okay****3.8%** search→purchase rate — share of searches ending in a sale **Quality gap** **Bad****4.7★** avg incumbent rating — lower means beatable quality **Market size** **Bad****$34K** $34K/yr · 33K searches **Growth** **Bad****-40.6%** 90-day search growth — must beat 0% to launch **Competition** **Bad****100%** top-5 click share — a locked-up shelf **Brand share** **Bad****100%** top-5 brand share — brand-locked demand According to Flapen's Amazon United States niche tracking, honey melty moist repair shampoo is a $34K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 32/100. Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology) ## **honey melty moist repair shampoo market data**
**Units sold / yr**
**1K–1K**
avg 0–100/product
**Revenue / yr**
**$27K–$34K**
units × avg price
**Conversion rate**
**3.8%**
**Avg BSR**
**#1,005**
**Page quality**
**0%**
**Prime**
**100%**
**Sponsored**
**80%**
**Out of stock**
**61.0%**
**Avg brand age**
**50 months**
**Avg seller age**
**125 days**
## **Competition & brand share** The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack. **Brands** **2 **▼falling **Sellers** **14** **Top-5 brand share** **100%** Top 20: 100% **Top-5 click share** **100%** Top 20: 100% **Open market** **0%** - & Honey95% - GASHINA STORY5% ## **Demand** Weekly Amazon search volume, last 14 weeks — -40.6% search growth over the last 90 days. 500300Apr '26Apr '26May '26May '26May '26Jun '26Jun '26 [**Open Trend **](https://flapen.com/research/us/beauty-personal-care/honey-melty-moist-repair-shampoo/trend) ## **Top honey melty moist repair shampoo search terms** - **honey melty shampoo**8K/yr-38.6%2.9% conv. - **honey melty**9K/yr-52.9%2.9% conv. - **honey melty shampoo and conditioner**4K/yr+0.9%6.0% conv. - **&honey melty**5K/yr-40.6%2.9% conv. - **honey melty moist repair shampoo**7K/yr-60.6%2.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/honey-melty-moist-repair-shampoo/search-terms) ## **Top honey melty moist repair shampoo products on Amazon** Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks. 0%20%$7K40%$14K60%$21K80%$27K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales Beatable (≤4.3★) Contested Strong incumbent (>4.7★) All 5 tracked products in this niche — three views at once, no toggling. ### **Top sellers** by 90-day click share [1![[Genuine Product] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves](https://m.media-amazon.com/images/I/41dmo5sp6YL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves**& Honey**$39.39**4.6★125 rev](https://www.amazon.com/dp/B0GLDN244J) [2![&HONEY Melty 3.0 Moist Repair Hair Oil 100ml](https://m.media-amazon.com/images/I/31RDlwFkNPL.jpg)**&HONEY Melty 3.0 Moist Repair Hair Oil 100ml**& Honey**$20.32**4.6★1,635 rev](https://www.amazon.com/dp/B086ZTSC3B) [3![GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent](https://m.media-amazon.com/images/I/31PpNNuznBL.jpg)**GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent**GASHINA STORY**$29.15**5.0★7 rev](https://www.amazon.com/dp/B0DZFC9ZMD) [4![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)](https://m.media-amazon.com/images/I/31uKuyrv2UL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)**& Honey**$23.31**4.6★62 rev](https://www.amazon.com/dp/B0GNQ2JXR6) [5![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care](https://m.media-amazon.com/images/I/41kPDpE1FAL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care**& Honey**$24.59**4.6★62 rev](https://www.amazon.com/dp/B0G2GT56T2) ### **Newest** by launch date [![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)](https://m.media-amazon.com/images/I/31uKuyrv2UL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)**& Honey**$23.31**62 rev3mo ago](https://www.amazon.com/dp/B0GNQ2JXR6) [![[Genuine Product] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves](https://m.media-amazon.com/images/I/41dmo5sp6YL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves**& Honey**$39.39**125 rev5mo ago](https://www.amazon.com/dp/B0GLDN244J) [![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care](https://m.media-amazon.com/images/I/41kPDpE1FAL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care**& Honey**$24.59**62 rev5mo ago](https://www.amazon.com/dp/B0G2GT56T2) [![GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent](https://m.media-amazon.com/images/I/31PpNNuznBL.jpg)**GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent**GASHINA STORY**$29.15**7 rev1y ago](https://www.amazon.com/dp/B0DZFC9ZMD) [![&HONEY Melty 3.0 Moist Repair Hair Oil 100ml](https://m.media-amazon.com/images/I/31RDlwFkNPL.jpg)**&HONEY Melty 3.0 Moist Repair Hair Oil 100ml**& Honey**$20.32**1,635 rev6y ago](https://www.amazon.com/dp/B086ZTSC3B) ### **Trending** 90-day click momentum [![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)](https://m.media-amazon.com/images/I/31uKuyrv2UL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese (1 Oil)**& Honey**$23.31**4.6★**▲ 112%**](https://www.amazon.com/dp/B0GNQ2JXR6) [![[Genuine Product] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves](https://m.media-amazon.com/images/I/41dmo5sp6YL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Shampoo & Conditioner Set 440mL+450g/14.87.fl.Oz+15.69Oz Sulfate-Free Moisturizing Hair Care Tame Frizz Waves**& Honey**$39.39**4.6★**▲ 28%**](https://www.amazon.com/dp/B0GLDN244J) [![GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent](https://m.media-amazon.com/images/I/31PpNNuznBL.jpg)**GASHINA STORY Melty Moist Repair Shampoo Refill 350ml - Shampoo for Damaged Hair - Honey & Moroccan Oil for Moisturizing & Repair - Additive-Free - Frizzy & Curly Hair Care - Shower Rose Scent**GASHINA STORY**$29.15**5.0★**▼ 36%**](https://www.amazon.com/dp/B0DZFC9ZMD) [![[Genuine Product] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care](https://m.media-amazon.com/images/I/41kPDpE1FAL.jpg)**\[Genuine Product\] &honey Melty Moist Repair Hair Oil 100mL/3.38 Oz Sulfate-Free Moisturizing Hair Oil to help Tame Frizz and Waves Unique Blend of Honeys Argan Oil Frizzy Hair Japanese Hair Care**& Honey**$24.59**4.6★**▼ 48%**](https://www.amazon.com/dp/B0G2GT56T2) [![&HONEY Melty 3.0 Moist Repair Hair Oil 100ml](https://m.media-amazon.com/images/I/31RDlwFkNPL.jpg)**&HONEY Melty 3.0 Moist Repair Hair Oil 100ml**& Honey**$20.32**4.6★**▼ 58%**](https://www.amazon.com/dp/B086ZTSC3B) ## **What buyers say about honey melty moist repair shampoo** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Smell**30% *“Great smell”* **Soft Feel**10% *“Soft and manageable”* **Quality-Overall**8% *“The quality of this &honey Melty Moist Repair Hair Oil is absolutely amazing”* **Moist/Dry**7% *“adds just the right amount of moisture”* **Value For Money**3% *“It was definitely worth the price”* **Texture/Consistency-Overall**3% *“The texture is smooth”* **Hair Growth**3% *“Very good formula for healthy hair I recommend it”* **Brightness/Shine/Glow**2% *“adds shine”* **Suitability Wavy Hair**2% *“Wavy hair with Irish curls - works great”* **Absorbency**2% *“It absorbs nicely”* ### **What buyers complain about ** **Moist/Dry**8% *“it tends to be quite dry”* **Value For Money**5% *“Could Be More Affordable”* **Oily/Greasy**5% *“Some conditioners leave the hair feeling too greasy”* **Suitability Wavy Hair**5% *“Left my wavy hair straightener, flyaways, and with less body”* **Suitability Short Hair**3% *“My hair felt like dry straw”* **Thickness**2% *“The texture is thick”* **Texture/Consistency-Overall**2% *“The texture feels slightly richer when you first dispense it”* **Adhesion/Stickiness**2% *“Ive tried oils in the past that either felt too sticky or actually made things worse”* **Suitability Colored Hair**2% *“It doesn't shine hair like the yellow one does”* **Color**2% *“Disappointing pink version”* ### **Top return reasons ** **Smell**13% **Leak-Proof**12% **Suitability Short Hair**10% **Moist/Dry**8% **Motor Power**7% **Advertised Vs Actual Product**6% **Oily/Greasy**5% **Defective Material/Parts**5% **Hair Related**4% **Size-Overall**4% ## **Common questions**
**Is honey melty moist repair shampoo profitable to sell on Amazon United States?**
The niche generates $34K/yr across 5 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -40.6%. Flapen's verdict: Skip it (32/100).
**How competitive is the honey melty moist repair shampoo niche?**
2 brands and 14 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
**What do buyers complain about in honey melty moist repair shampoo?**
Top complaints mined from reviews: Moist/Dry, Value For Money, Oily/Greasy. The return rate is 0.4%.
**What does it cost to enter the honey melty moist repair shampoo niche?**
Listings span $20.32–$39.39; the average listing price is $27.35 (sweet spot $15–$100). The average incumbent carries 378 reviews — the moat a new listing must climb.
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