---
title: "Reviews — hollister jake cologne for men - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/hollister-jake-cologne-for-men/reviews"
last_updated: "2026-08-06T03:58:38.151Z"
locale: en
meta:
  description: "Niche score 52/100 · $640K/yr market · 1.4M searches/yr · $30.14 avg price. Weak search conversion (1.5%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $640K/yr market · 1.4M searches/yr · $30.14 avg price. Weak search conversion (1.5%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — hollister jake cologne for men - Flapen"
---

# **hollister jake cologne for men**

**Worth a look**

Shows a sweet-spot price point ($30.14 avg), but weak search conversion (1.5%) keeps it on the watch list.

Market size 66Growth 23Conversion 19Competition 78Returns 50Price range 36Avg price 95Brand share 45Review moat 53Quality gap 60

**Avg price**

**Incredible****$30.14**

avg listing price — sweet spot $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Market size**

**Good****$640K**

$640K/yr · 1.4M searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,384.41**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.0%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$9.08–$245.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-4.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

## Reviews