---
title: "Hemp Seed Oil — $305K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/hemp-seed-oil"
last_updated: "2026-08-11T13:10:54.799Z"
locale: en
meta:
description: "Niche score 55/100 · $305K/yr market · 167K searches/yr · $20.70 avg price. Soft demand (-14.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $305K/yr market · 167K searches/yr · $20.70 avg price. Soft demand (-14.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Hemp Seed Oil — $305K/yr Amazon US Niche (2026) - Flapen"
---
# **hemp seed oil**
**Worth a look**
Shows low returns (0.2%), but soft demand (-14.6% this quarter) keeps it on the watch list.
Market size 51Growth 18Conversion 82Competition 47Returns 99Price range 83Avg price 89Brand share 43Review moat 50Quality gap 42
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$20.70**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.11–$60.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$305K**
$305K/yr · 167K searches
**Review moat**
**Okay****1,516.78**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, hemp seed oil is a $305K/yr Amazon United States market (167K searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hemp seed oil market data**
- **Units sold / yr**
- **13K–15K**
- avg 750–1,000/product
- **Revenue / yr**
- **$259K–$311K**
- units × avg price
- **Conversion rate**
- **8.8%**
- **Avg BSR**
- **#332**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **65%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **76 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**43**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 97%
**Open market**
**16%**
- Manitoba Harvest37% - velona22% - Cliganic10% - Soapeauty5% - Nutiva5% - SVA ORGANICS5% - Open — no brand owns it (10 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.
4K3K seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/hemp-seed-oil/trend)
## **Top hemp seed oil search terms**
- **hemp seed oil**99K/yr-10.2%7.2% conv. - **hemp seed oil organic**18K/yr-14.1%7.4% conv. - **hemp oil for skin**11K/yr+4.9%4.6% conv. - **organic hemp seed oil**12K/yr-19.8%6.4% conv. - **hemp seed oil for skin**9K/yr-19.0%6.8% conv. - **hempseed oil**7K/yr+0.4%7.0% conv. - **hemp seeds oil**4K/yr-41.4%4.4% conv. - **hemp seed oil for hair**3K/yr-13.4%5.9% conv. - **pure organic hemp oil**2K/yr+11.5%0.0% conv. - **aceite de hemp organico**2K/yr-88.6%1.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/hemp-seed-oil/search-terms)
## **Top hemp seed oil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$12K8%$24K12%$37K16%$49K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**velona Hemp Seed Oil USDA Certified Organic - 8 Fl Oz | 100% Pure and Natural Carrier Oil | Unrefined Cold Pressed | Hair Body Face & Skin Care**velona**$10.01**4.5★205 rev](https://www.amazon.com/dp/B073V6HNPY) [2**Manitoba Harvest Organic Hemp Oil Cold Pressed 12g of Omegas 3&6 Per Serving Non-GMO 8.45 Fl Oz**Manitoba Harvest**$10.05**4.6★1,616 rev](https://www.amazon.com/dp/B0016B4080) [3**Just Hemp Foods All Natural Hemp Seed Oil Cold Pressed Cold Filtered 12g of Omega 3 & 6 Per Serving 16.9 Fl Oz**Manitoba Harvest**$12.07**4.7★2,661 rev](https://www.amazon.com/dp/B00TXFPNFA) [4**Cliganic Organic Hemp Seed Oil For Skin Face & Hair - 100% Pure Cold Pressed Natural Unrefined**Cliganic**$15.61**4.4★74 rev](https://www.amazon.com/dp/B0G3S5CBGJ) [5**Manitoba Harvest Hemp Seed Oil Cold Pressed Premium Quality 12g of Omegas 3 & 6 Per Serving Hydrate & Nourish Skin Non-GMO Vegan Gluten Free Great for cooking salad dressings 12 Fl Oz**Manitoba Harvest**$8.40**4.6★2,553 rev](https://www.amazon.com/dp/B00016XDVG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cliganic Organic Hemp Seed Oil For Skin Face & Hair - 100% Pure Cold Pressed Natural Unrefined**Cliganic**$15.61**74 rev7mo ago](https://www.amazon.com/dp/B0G3S5CBGJ) [**Nutrigent USDA Organic Hemp Seed Oil 1000 mg Cold Pressed & 100% Pure Plant-Based Omega 3-6-9 for Heart Joint Relaxation & Emotional Wellness 60 Capsules**Nutrigent**$23.77**38 rev1y ago](https://www.amazon.com/dp/B0F3CPZ7HS) [**Carlyle Hemp Seed Oil 925 000 mcg | High Potency | Contains Omega 3 6 9 | Cold Pressed | Vegetarian Non-GMO & Gluten Free Supplement**Carlyle**$7.61**572 rev5y ago](https://www.amazon.com/dp/B085KH94YH) [**(2 Packs) Hemp Seed Oil Capsules with Flaxseed Oil - Rich in Omega 3 6 9 - Cold-Pressed Vegan Omega Supplement for Radiant Skin Joint Comfort Heart & Brain Health - Non-GMO 180 Softgels**GPGP GreenPeople**$26.74**362 rev5y ago](https://www.amazon.com/dp/B0BXD7JFTL) [**Soapeauty Hemp Seed Oil Unrefined Cold Pressed | Massage & Body Oil | for Skin Face Hair and Soap Making | Carrier for Essential Oils | Rich in Omega Fatty Acids 32 Fl Oz**Soapeauty**$27.84**518 rev6y ago](https://www.amazon.com/dp/B083QNLPGD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**(2 Packs) Hemp Seed Oil Capsules with Flaxseed Oil - Rich in Omega 3 6 9 - Cold-Pressed Vegan Omega Supplement for Radiant Skin Joint Comfort Heart & Brain Health - Non-GMO 180 Softgels**GPGP GreenPeople**$26.74**4.3★**▲ 217%**](https://www.amazon.com/dp/B0BXD7JFTL) [**Nutrigent USDA Organic Hemp Seed Oil 1000 mg Cold Pressed & 100% Pure Plant-Based Omega 3-6-9 for Heart Joint Relaxation & Emotional Wellness 60 Capsules**Nutrigent**$23.77**4.2★**▲ 93%**](https://www.amazon.com/dp/B0F3CPZ7HS) [**Cliganic Organic Hemp Seed Oil For Skin Face & Hair - 100% Pure Cold Pressed Natural Unrefined**Cliganic**$15.61**4.4★**▲ 83%**](https://www.amazon.com/dp/B0G3S5CBGJ) [**velona Hemp Seed Oil USDA Certified Organic - 64 Fl Oz | 100% Pure and Natural Carrier Oil | Unrefined Cold Pressed | Hair Body Face & Skin Care**velona**$39.98**4.8★**▲ 51%**](https://www.amazon.com/dp/B073V6H1ZW) [**Manitoba Harvest Hemp Seed Oil Softgels 780 Mg of Plant Based Omegas 3 & 6 per Serving 120 Ct**Manitoba Harvest**$13.06**4.2★**▲ 50%**](https://www.amazon.com/dp/B072VDCK2Y)
**~~View all trending →~~**
## **What buyers say about hemp seed oil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Great Company and Products”*
**Smell**7%
*“Personally, I love it because it smells authentic and pure”*
**Value For Money**6%
*“reasonably priced”*
**Taste-Overall**5%
*“nutty taste of seeds”*
**Oily/Greasy**5%
*“absorbs well without feeling greasy”*
**Soft Feel**4%
*“Makes my hair so soft”*
**Suitability Combination Skin**4%
*“calming on my skin”*
**Vegan/Organic**4%
*“Easily the best hemp I would buy”*
**Moist/Dry**4%
*“Very hydrating”*
**Size-Overall**3%
*“Awesome size”*
### **What buyers complain about **
**Leak-Proof**12%
*“Leaks”*
**Oily/Greasy**8%
*“goes on oily”*
**Value For Money**6%
*“not doubling in price”*
**Allergies**5%
*“Allergic reaction”*
**Taste-Overall**5%
*“no taste uses real ingredients”*
**Pain Relief-Overall**5%
*“No help with pain”*
**Smell**4%
*“I'm not a huge fan of the smell”*
**Quality-Overall**3%
*“GREAY PRODUCT”*
**Burnt/Roasted/Overbaked**3%
*“Went rancid immediately”*
**Thickness**2%
*“The oil is on the thicker side”*
### **Top return reasons **
**Smell**37%
**Oily/Greasy**10%
**Size-Overall**10%
**Advertised Vs Actual Product**8%
**Leak-Proof**7%
**Value For Money**4%
**Adhesion/Stickiness**2%
**Product Condition**2%
**Ingredients-Overall**2%
**Strength**2%
## **Common questions**
- **Is hemp seed oil profitable to sell on Amazon United States?**
- The niche generates $305K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the hemp seed oil niche?**
- 16 brands and 43 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in hemp seed oil?**
- Top complaints mined from reviews: Leak-Proof, Oily/Greasy, Value For Money. The return rate is 0.2%.
- **When does demand for hemp seed oil peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the hemp seed oil niche?**
- Listings span $7.11–$60.02; the average listing price is $20.70 (sweet spot $15–$100). The average incumbent carries 1,517 reviews — the moat a new listing must climb.
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