---
title: "Harrys Razors for Women — $12.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/harrys-razors-for-women"
last_updated: "2026-08-11T12:32:40.967Z"
locale: en
meta:
description: "Niche score 62/100 · $12.5M/yr market · 4.1M searches/yr · $18.57 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $12.5M/yr market · 4.1M searches/yr · $18.57 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Harrys Razors for Women — $12.5M/yr Amazon US Niche (2026) - Flapen"
---
# **harrys razors for women**
**Launch it**
A $12.5M/yr market growing +20.2% this quarter with returns at 0.4% — clears our launch bar.
Market size 100Growth 50Conversion 98Competition 54Returns 98Price range 76Avg price 84Brand share 0Review moat 23Quality gap 28
**Market size**
**Incredible****$12.5M**
$12.5M/yr · 4.1M searches
**Conversion**
**Incredible****16.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$18.57**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.95–$33.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+20.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,609.41**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, harrys razors for women is a $12.5M/yr Amazon United States market (4.1M searches/yr). The top 5 brands hold 100% of demand. Verdict: Launch it — 62/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harrys razors for women market data**
- **Units sold / yr**
- **600K–800K**
- avg 25,000–30,000/product
- **Revenue / yr**
- **$11.1M–$14.9M**
- units × avg price
- **Conversion rate**
- **16.4%**
- **Avg BSR**
- **#40**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **131 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**4 **—flat
**Sellers**
**40**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 92%
**Open market**
**0%**
- Harry's62% - Flamingo27% - Generic8% - Amazon Basics2%
## **Demand**
Weekly Amazon search volume, last 49 weeks — +20.2% search growth over the last 90 days.
125K75KSpike '25Black Friday '25Spike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/harrys-razors-for-women/trend)
## **Top harrys razors for women search terms**
- **harrys razor blades refills**1.7M/yr+14.5%17.0% conv. - **flamingo razor refills**584K/yr+23.2%19.7% conv. - **harrys razor**535K/yr+23.3%12.5% conv. - **flamingo razor**365K/yr+49.0%7.9% conv. - **harrys**301K/yr+24.3%2.5% conv. - **harrys razors**163K/yr+24.7%10.9% conv. - **harrys razor blades**116K/yr+6.6%12.8% conv. - **harry razor blades refills**51K/yr+18.3%15.4% conv. - **harry razor**45K/yr+9.0%12.0% conv. - **harrys razor refills**29K/yr+26.7%10.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/harrys-razors-for-women/search-terms)
## **Top harrys razors for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$626K10%$1.3M15%$1.9M20%$2.5M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Harrys Original Razor Blades for Men - 14 Count - Premium Razor Blade Refill Cartridges - German Engineered**Harry's**$27.22**4.8★34,586 rev](https://www.amazon.com/dp/B09SGLQNS5) [2**Harrys Original Razor Blades for Men - 10 Count - Premium Razor Blade Refill Cartridges - German Engineered**Harry's**$22.40**4.8★34,586 rev](https://www.amazon.com/dp/B09SGK9FWZ) [3**Flamingo Womens Original Razor Blade Refill Cartridges for Women - 6 Count - 5-Blade Shaving Razors for Women**Flamingo**$14.71**4.6★6,291 rev](https://www.amazon.com/dp/B09TRLY11M) [4**Flamingo Womens Original Razor Blade Refill Cartridges for Women - 10 Count - 5-Blade Shaving Razors for Women**Flamingo**$20.40**4.6★6,291 rev](https://www.amazon.com/dp/B09TRM97WJ) [5**Harrys Original Shaving Kit for Men - Razor Handle and 3 Razor Blade Refill Cartridges - German Engineered - Ocean Blue**Harry's**$12.02**4.6★12,683 rev](https://www.amazon.com/dp/B09PNXRS17)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Razor Blade Refills 5-Blade Cartridges for Close & Comfortable Shave 4 Count (Compatible with Harry Handle)**Generic**$10.34**13 rev1mo ago](https://www.amazon.com/dp/B0H2JZYDCG) [**Harrys Plus Razor Refills - 4 Cartridges with Travel Blade Cover - Compact Cartridge Design for Precise Control - Shaving Kit for Men - Only Compatible with Harrys Plus Handles**Harry's**$15.62**50 rev2mo ago](https://www.amazon.com/dp/B0GX7R9C6R) [**Harrys Plus Razor and Blade Value Pack 1 Razor Handle (Tide) 9 Razor Blade Refill Cartridges- German Engineered- Up to 12 Months of Smooth Shaving**Harry's**$28.14**259 rev5mo ago](https://www.amazon.com/dp/B0GFH73SX4) [**Harrys Plus Razor Refills - 10 Razor Blade Cartridges Compact Cartridge Design for Precise Control Shaving Kit for Men Only Compatible with Harrys Plus Handles**Harry's**$28.78**430 rev9mo ago](https://www.amazon.com/dp/B0FHQM73FP) [**Harrys Plus Shaving Kit for Men - Premium Handle 5 Razor Blade Cartridges Foaming Shave Gel and Travel Blade Cover - TSA Approved Travel Essentials - Advanced Pivoting System - Tide**Harry's**$23.49**810 rev9mo ago](https://www.amazon.com/dp/B0FHQX45XJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Razor Blade Refills 5-Blade Cartridges for Close & Comfortable Shave 4 Count (Compatible with Harry Handle)**Generic**$10.34**4.3★**▲ 279%**](https://www.amazon.com/dp/B0H2JZYDCG) [**Harrys Plus Razor Refills - 4 Cartridges with Travel Blade Cover - Compact Cartridge Design for Precise Control - Shaving Kit for Men - Only Compatible with Harrys Plus Handles**Harry's**$15.62**4.2★**▲ 270%**](https://www.amazon.com/dp/B0GX7R9C6R) [**Razor Blade Refills Additional (7 Plus 1 Additional Razor) Premium Engineered Sharper 5-Blade**Generic**$28.95**4.6★**▲ 260%**](https://www.amazon.com/dp/B0GTRXCBNB) [**Harrys Plus Razor and Blade Value Pack 1 Razor Handle (Tide) 9 Razor Blade Refill Cartridges- German Engineered- Up to 12 Months of Smooth Shaving**Harry's**$28.14**4.5★**▲ 236%**](https://www.amazon.com/dp/B0GFH73SX4) [**Harrys Plus Shaving Kit for Men - Premium Handle 5 Razor Blade Cartridges Foaming Shave Gel and Travel Blade Cover - TSA Approved Travel Essentials - Advanced Pivoting System - Tide**Harry's**$23.49**4.5★**▲ 67%**](https://www.amazon.com/dp/B0FHQX45XJ)
**~~View all trending →~~**
## **What buyers say about harrys razors for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**28%
*“Excellent value”*
**Quality-Overall**25%
*“Excellent Product”*
**Soft Feel**9%
*“Smooth Shave”*
**Durability**7%
*“Hold up amazing”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Ease Of Use**4%
*“Easy to use”*
**Comfort-Overall**3%
*“So comfortable”*
**Cutting/Trimming**2%
*“Great shave”*
**Efficiency**2%
*“Good results for me”*
**Allergies**2%
*“Way less irritation”*
### **What buyers complain about **
**Quality-Overall**22%
*“Different quality”*
**Value For Money**12%
*“Price is going up”*
**Advertised Vs Actual Product**10%
*“Not as described”*
**Allergies**5%
*“irritated my skin”*
**Durability**5%
*“it broke after 3 months use”*
**Functionality-Overall**3%
*“Success is highly doubtful”*
**Grip**3%
*“Too slippy where you need ot to be grippy”*
**Sensitivity-Overall**2%
*“I have very sensitive skin”*
**Size-Overall**2%
*“These razors did not fit my flaming razor”*
**Product Condition**2%
*“Are they used”*
### **Top return reasons **
**Size-Overall**53%
**Advertised Vs Actual Product**10%
**Compatibility-Overall**7%
**Value For Money**6%
**Functionality-Overall**4%
**Product Condition**4%
**Defective Material/Parts**4%
**Quality-Overall**2%
**Damage/Burn Hair**1%
**Contamination**1%
## **Common questions**
- **Is harrys razors for women profitable to sell on Amazon United States?**
- The niche generates $12.5M/yr across 27 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is +20.2%. Flapen's verdict: Launch it (62/100).
- **How competitive is the harrys razors for women niche?**
- 4 brands and 40 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in harrys razors for women?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 0.4%.
- **What does it cost to enter the harrys razors for women niche?**
- Listings span $8.95–$33.98; the average listing price is $18.57 (sweet spot $15–$100). The average incumbent carries 7,609 reviews — the moat a new listing must climb.
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