---
title: "Hair Ties Bulk — $119K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/hair-ties-bulk"
last_updated: "2026-08-11T09:51:37.915Z"
locale: en
meta:
description: "Niche score 52/100 · $119K/yr market · 163K searches/yr. A deep review moat (4,804 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $119K/yr market · 163K searches/yr. A deep review moat (4,804 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Hair Ties Bulk — $119K/yr Amazon US Niche (2026) - Flapen"
---
# **hair ties bulk**
**Worth a look**
Shows low returns (0.4%), but a deep review moat (4,804 avg reviews) keeps it on the watch list.
Market size 28Growth 36Conversion 77Competition 60Returns 98Price range 63Avg price 33Brand share 77Review moat 25Quality gap 27
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.4%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****$3.33–$34.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+8.9%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$9.91**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$119K**
$119K/yr · 163K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,804.32**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, hair ties bulk is a $119K/yr Amazon United States market (163K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hair ties bulk market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$149K–$198K**
- units × avg price
- **Conversion rate**
- **7.4%**
- **Avg BSR**
- **#404**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **2.9%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▲rising
**Sellers**
**32**
**Top-5 brand share**
**58%**
Top 20: 98%
**Top-5 click share**
**49%**
Top 20: 87%
**Open market**
**33%**
- GOSICUKA13% - ADRIONE12% - IKOCO12% - MISSJOJIAY12% - anezus10% - Canlierr9%
## **Demand & seasonality**
Weekly Amazon search volume, last 92 weeks — +8.9% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Holiday '25 seasonNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/hair-ties-bulk/trend)
## **Top hair ties bulk search terms**
- **hair ties bulk**87K/yr+11.1%7.3% conv. - **bulk hair ties**58K/yr+5.7%7.1% conv. - **hairties bulk**7K/yr+12.5%9.7% conv. - **hair tie bulk**6K/yr+17.5%4.2% conv. - **hair ties in bulk**5K/yr-5.2%4.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/hair-ties-bulk/search-terms)
## **Top hair ties bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4K6%$7K9%$11K12%$14K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GOSICUKA 120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)**GOSICUKA**$8.93**4.6★16,444 rev](https://www.amazon.com/dp/B07D5ZY3GZ) [2**IKOCO 150PCS Black Hair Ties for Women No Damage Cotton Seamless Ponytail Holders for Thick Hair**IKOCO**$6.73**4.8★1,016 rev](https://www.amazon.com/dp/B0D7M9MNYG) [3**Hair Ties for Girls Elastic Hair Tie 200 PCS Black Soft for Medium Hair Hair Accessories for Women Perfect for Long Lasting Braids Ponytails and More Pain Free Hair Ponytail Holders Hair Elastic Band**MISSJOJIAY**$4.67**4.6★358 rev](https://www.amazon.com/dp/B0D1TJCJMP) [4**Anezus 200 Pcs Black Elastics Hair Ties Small Bulk Hair Ties Hair Bands (4mm)**anezus**$8.97**4.7★3,697 rev](https://www.amazon.com/dp/B07YZ59XB9) [5**ADRIONE Black Hair Ties for Women Girls Kids & Men 280 Bulk Pack 4MM Ponytail Holders Hair Elastic Bands for Thick Medium Thin Fine Short Hair Rubber Bands Non Slip & No Damage Hair Accessories**ADRIONE**$9.71**4.5★1,024 rev](https://www.amazon.com/dp/B0BGF77TXM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**120 pieces black hair ties for thick and curly hair strong hold no damage ponytail holders for women or men (4 mm)**Generic**$7.04**5 rev4mo ago](https://www.amazon.com/dp/B0GQRHJK51) [**Canlierr 1000 Pcs Elastics Hair Ties Bulk Ponytail Holders Hair Bands Small Elastic Band Accessories for Women Men Straight Thick Curly(Black 2 mm)**Canlierr**$23.80**14 rev1y ago](https://www.amazon.com/dp/B0DW7YV2QQ) [**LuSeren 120PCS Soft Hair Ties for Women No Damage Ouchless Nylon Hair Accessories Seamless Fabric Ponytail Holders for Daily Use (Natural Colors)**LuSeren**$6.54**3,412 rev1y ago](https://www.amazon.com/dp/B0DB1HYKRK) [**LuSeren 120PCS Black Hair Ties for Thick Hair Seamless No Damage Elastic Ponytail Holders Black Hair Band Bulk Nylon Hair Elastics for Women**LuSeren**$5.63**3,412 rev1y ago](https://www.amazon.com/dp/B0DB1HPB3J) [**200PCS Black Hair Ties for Women Girls Seamless Thick Hair Band Elastic Hair Ties No Damage Ponytail Holder for Long Lasting Braids Ponytails and Medium Hair Cotton Elastic Bands Soft Hair Accessories**Borsicge**$4.83**384 rev1y ago](https://www.amazon.com/dp/B0D9S8WPNY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**120 pieces black hair ties for thick and curly hair strong hold no damage ponytail holders for women or men (4 mm)**Generic**$7.04**4.2★**▲ 297%**](https://www.amazon.com/dp/B0GQRHJK51) [**Amazon Basics No Damage Elastic Hair Ties Ponytail Holders for All Hair Types Snag-Free Strong Hold Black 4 MM 32 Count**Amazon Basics**$3.33**4.6★**▲ 224%**](https://www.amazon.com/dp/B0BMQBL847) [**ADRIONE Colorful Hair Ties for Women Girls & Kids 288 Bulk Pack 4MM Ponytail Holders Hair Elastic Bands for Thick Medium Thin Fine Short Hair Rubber Bands No Damage Non Slip (40 Assorted Colors)**ADRIONE**$9.56**4.6★**▲ 179%**](https://www.amazon.com/dp/B0BNTLVF6P) [**Canlierr 1000 Pcs Elastics Hair Ties Bulk Ponytail Holders Hair Bands Small Elastic Band Accessories for Women Men Straight Thick Curly(Black 2 mm)**Canlierr**$23.80**3.8★**▲ 155%**](https://www.amazon.com/dp/B0DW7YV2QQ) [**Bessrung 100PCS Elastic Hair Ties Seamless Hair Band Ponytail Holder No Crease Damage Cotton Bands Hair Scrunchies for Thick Thin Hair Hair Accessories for Women**Bessrung**$6.33**4.7★**▲ 93%**](https://www.amazon.com/dp/B0B46914LL)
**~~View all trending →~~**
## **What buyers say about hair ties bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Good quality, as described and arrived quickly”*
**Value For Money**14%
*“Great savings”*
**Color**13%
*“Variety of colors”*
**Stretchability/Expandability/Elasticity**10%
*“Very elastic”*
**Durability**6%
*“The material feels durable”*
**Suitability Straight Hair**6%
*“Excellent for the hair”*
**Hair Styling**6%
*“Perfect hairTies”*
**Advertised Vs Actual Product**5%
*“Exactly as pictured”*
**Soft Feel**4%
*“So soft”*
**Size-Overall**2%
*“They fit on my hair nicely”*
### **What buyers complain about **
**Stretchability/Expandability/Elasticity**17%
*“A little too stretchy”*
**Size-Overall**11%
*“they are tight”*
**Quality-Overall**10%
*“Cheap quality”*
**Durability**8%
*“Breaks easily”*
**Thickness**5%
*“They are not thick hair either”*
**Hair Related**4%
*“Doesnt pull your hair”*
**Suitability Short Hair**4%
*“Slip out almost instantly if you have short hair”*
**Material Quality**3%
*“Bad material”*
**Strength**3%
*“Not very strong”*
**Smell**3%
*“Smells like cigarette smoke”*
### **Top return reasons **
**Size-Overall**29%
**Suitability Long Hair**11%
**Advertised Vs Actual Product**8%
**Material Quality**8%
**Quality-Overall**8%
**Stretchability/Expandability/Elasticity**6%
**Suitability Straight Hair**4%
**Color**3%
**Suitability Short Hair**3%
**Thin**3%
## **Common questions**
- **Is hair ties bulk profitable to sell on Amazon United States?**
- The niche generates $119K/yr across 34 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +8.9%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the hair ties bulk niche?**
- 23 brands and 32 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in hair ties bulk?**
- Top complaints mined from reviews: Stretchability/Expandability/Elasticity, Size-Overall, Quality-Overall. The return rate is 0.4%.
- **When does demand for hair ties bulk peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the hair ties bulk niche?**
- Listings span $3.33–$34.61; the average listing price is $9.91 (sweet spot $15–$100). The average incumbent carries 4,804 reviews — the moat a new listing must climb.
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