---
title: "Hair Growth Supplement Men — $168K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/hair-growth-supplement-men"
last_updated: "2026-08-11T08:17:27.730Z"
locale: en
meta:
description: "Niche score 59/100 · $168K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $168K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Hair Growth Supplement Men — $168K/yr Amazon US Niche (2026) - Flapen"
---
# **hair growth supplement men**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 35Growth 22Conversion 52Competition 66Returns 99Price range 88Avg price 95Brand share 78Review moat 21Quality gap 72
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$39.48**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.02–$85.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$168K**
$168K/yr · 101K searches
**Growth**
**Bad****-6.7%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****12,187.42**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, hair growth supplement men is a $168K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in May–Aug–Oct. Verdict: Worth a look — 59/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hair growth supplement men market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$118K–$158K**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#118**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▲rising
**Sellers**
**93**
**Top-5 brand share**
**57%**
Top 20: 99%
**Top-5 click share**
**45%**
Top 20: 86%
**Open market**
**38%**
- NUTRAHARMONY20% - Nutrafol15% - Advanced Trichology9% - Force Factor7% - Viviscal5% - NutraPro5%
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — -6.7% search growth over the last 90 days.
3K2KSpike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: May, Aug, Oct · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/hair-growth-supplement-men/trend)
## **Top hair growth supplement men search terms**
- **hair growth supplements for men**21K/yr+3.9%3.4% conv. - **mens hair growth supplements**19K/yr+16.9%3.1% conv. - **hair growth pastillas**5K/yr-5.2%0.5% conv. - **forcapil**8K/yr-43.2%0.1% conv. - **hair supplements for men**7K/yr-1.6%3.5% conv. - **men hair growth supplement**5K/yr-6.7%4.3% conv. - **mens hair supplement**5K/yr+6.4%5.4% conv. - **glp 1 hair loss supplement**4K/yr-21.6%2.2% conv. - **generic nutrafol for women**3K/yr+23.5%1.9% conv. - **generic nutrafol**5K/yr-32.9%1.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/hair-growth-supplement-men/search-terms)
## **Top hair growth supplement men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$8K10%$17K15%$25K20%$34K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Biotin | Collagen | Hyaluronic Acid | Keratin - Hair Growth & Strength Support Vitamins - Skin & Nails Supplement - Clinically Tested for Men & Women - 25000mcg Vitamins B1 B2 B3 B6 & B7 - 60 Caps**NUTRAHARMONY**$26.45**4.5★18,533 rev](https://www.amazon.com/dp/B09RKDGYJD) [2**Nutrafol Mens Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage Dermatologist Recommended - 1 Month Supply**Nutrafol**$85.47**3.9★5,803 rev](https://www.amazon.com/dp/B00LTZEEGQ) [3**FoliGROWTH Hair Growth Supplement for Women & Men | for Thicker Fuller Hair | Supports Thinning Hair Backed by 20 Years of Experience in Hair Loss Treatment Clinics**Advanced Trichology**$41.35**4.3★13,954 rev](https://www.amazon.com/dp/B004PVR6V6) [4**Natures Bounty Biotin Hair Skin and Nails Vitamins Supports Healthy Hair Skin and Nails 10 000 mcg 120 Softgels (Pack of 1)**Nature's Bounty**$8.02**4.7★121,611 rev](https://www.amazon.com/dp/B009SZXM4E) [5**Sports Research Biotin 10 000mcg with Organic Coconut Oil - Biotin (Vitamin B7) for Healthy Skin and Hair Support* - for Women and Men - Vegan Non-GMO Gluten & Soy-Free - 120 Veggie Softgels**Sports Research**$18.47**4.6★41,874 rev](https://www.amazon.com/dp/B00T56FQAE)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lunakai USA Made Hair Growth Supplement for Women - Advanced 20 Nutrient with Marine Collagen Saw Palmetto Biotin & Keratin - Daily Hair Vitamins for Thicker Strands - 90 Capsules**Lunakai**$30.94**294 rev9mo ago](https://www.amazon.com/dp/B0FL8SZRST) [**Nutrafol Men 50+ Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage #1 Dermatologist-Recommended Hair Growth Supplement Brand - 1 Month Supply**Nutrafol**$85.26**74 rev10mo ago](https://www.amazon.com/dp/B0F67B3FDL) [**vitafusion GLP-1 Support Multivitamin Vitamin and Mineral Blend 15 Essential Nutrients Citrus Berry Flavor 90 Count 45 Day Supply**Vitafusion**$8.74**1,211 rev1y ago](https://www.amazon.com/dp/B0F46N6TY9) [**Nature Made Hair Growth Softgels Clinically Studied Lustriva + Biotin Vitamin C & A Hair Growth Vitamins - Support Healthy Hair as You Age 30 Softgels 30 Day Supply**Nature Made**$23.96**843 rev1y ago](https://www.amazon.com/dp/B0DVBKH321) [**Formulation Factory Crown of Glory 10-in-1 Hair Growth Products - DHT Blocker for Men & Women with Pumpkin Seed Oil - Hair Vitamins for Faster Growth & Thickness - 120 Capsules 2 Month Supply**Formulation Factory**$64.20**467 rev1y ago](https://www.amazon.com/dp/B0DQ679NNK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Biotin | Collagen | Hyaluronic Acid | Keratin - Support Normal Hair Growth Cycle Skin & Nails - Clinically Tested - 25000mcg Vitamins B1 B2 B3 B6 & B7 - for Women & Men - 120 Capsules**NUTRAHARMONY**$49.27**4.5★**▲ 213%**](https://www.amazon.com/dp/B0DJBQW5FG) [**Nutrafol Men 50+ Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage #1 Dermatologist-Recommended Hair Growth Supplement Brand - 1 Month Supply**Nutrafol**$85.26**4.2★**▲ 208%**](https://www.amazon.com/dp/B0F67B3FDL) [**Lunakai USA Made Hair Growth Supplement for Women - Advanced 20 Nutrient with Marine Collagen Saw Palmetto Biotin & Keratin - Daily Hair Vitamins for Thicker Strands - 90 Capsules**Lunakai**$30.94**4.5★**▲ 98%**](https://www.amazon.com/dp/B0FL8SZRST) [**Biotin Gummies with Collagen - Hair Growth Support Skin & Nail Strength - for Women & Men - Biotin 10000mcg | Keratin | Hyaluronic Acid | B-Complex | Nettle - Sugar-Free Mixed Berry 60 Gummies**NUTRAHARMONY**$17.54**4.5★**▲ 92%**](https://www.amazon.com/dp/B0DPMZFJ58) [**Force Factor Hair Growth Accelerator Multivitamin for Women & Men with Lustriva Biotin Horsetail & Vitamins A B12 C D & E for Thicker Hair Healthier Skin & Nails 90 Capsules**Force Factor**$39.50**4.1★**▲ 67%**](https://www.amazon.com/dp/B0DGQX1FS7)
**~~View all trending →~~**
## **What buyers say about hair growth supplement men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Growth**28%
*“Amazing hair growth”*
**Taste-Overall**13%
*“Best taste”*
**Quality-Overall**12%
*“Great product for me”*
**Vitamin**7%
*“great tasting vitamin”*
**Value For Money**4%
*“Good value for the money”*
**Ease Of Use**3%
*“Easy Peasy”*
**Efficiency**3%
*“Works well”*
**Advertised Vs Actual Product**3%
*“Works as stated”*
**Ease Of Chewing/Swallowing**3%
*“Easy to chew”*
**Skin Health**1%
*“my skin looks great”*
### **What buyers complain about **
**Functionality-Overall**12%
*“DIDN'T WORK FOR ME”*
**Taste-Overall**9%
*“Horrible after taste”*
**Value For Money**8%
*“Too costly”*
**Hair Growth**6%
*“No hair growth”*
**Hair Related**5%
*“Makes hair worse”*
**Side Effects**4%
*“Bad side effects”*
**Color**4%
*“Completely different color”*
**Allergies**3%
*“Allergic”*
**Smell**3%
*“Funny smell”*
**Vitamin**3%
*“Vitamins were rancid”*
### **Top return reasons **
**Functionality-Overall**21%
**Value For Money**18%
**Advertised Vs Actual Product**13%
**Side Effects**10%
**Defective Material/Parts**5%
**Smell**5%
**Size-Overall**4%
**Damage/Burn Hair**3%
**Certifications**3%
**Ease Of Use**2%
## **Common questions**
- **Is hair growth supplement men profitable to sell on Amazon United States?**
- The niche generates $168K/yr across 33 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the hair growth supplement men niche?**
- 21 brands and 93 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in hair growth supplement men?**
- Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Value For Money. The return rate is 0.3%.
- **When does demand for hair growth supplement men peak?**
- Demand peaks in May–Aug–Oct; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the hair growth supplement men niche?**
- Listings span $8.02–$85.65; the average listing price is $39.48 (sweet spot $15–$100). The average incumbent carries 12,187 reviews — the moat a new listing must climb.
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