[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-hair-breakage-repair":3,"research-sidebar-rollups":697},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":83,"demand":88,"seasonality":402,"brandShare":415,"products":423,"feedback":454,"searchTerms":613,"related":663,"lastUpdated":34},"5bbe09e8-16a6-4501-986a-5a8ef63ac87c","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":20,"newProducts360":20,"amazonNicheId":4,"title":30,"slug":31,"href":32,"leafCategoryName":33,"scrapedAt":34,"brandCount":35,"brandCountYearAgo":20,"sellerCount":36,"signals":37,"avgBsr":38,"pageQuality":39,"unitsSoldMin":40,"unitsSoldAvgMin":41,"unitsSoldAvgMax":42,"revenueMin":43,"revenueMax":44,"avgBrandAgeMonths":45,"avgSellerAgeDays":46,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":47},1839083,806262,1.2886,0.0417,0.0789,1,4.43,55487,28.91,26.75,31.21,3,80000,0.6667,0.0138,"hair breakage repair","hair-breakage-repair","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fhair-breakage-repair","Hair Masks","2026-07-14T06:44:07.198287+00:00",2,6,[],5,0,60000,8000,10000,1734600,2312800,69,139,0.0481,{"score":49,"verdict":50,"components":51},50,"watch",[52,57,60,64,66,68,71,75,78,81],{"key":53,"score":54,"weight":55,"raw":56},"marketSize",92,0.15,1839082.82,{"key":58,"score":59,"weight":55,"raw":18},"growth",30,{"key":61,"score":62,"weight":63,"raw":19},"conversion",79,0.1,{"key":65,"score":39,"weight":55,"raw":20},"competition",{"key":67,"score":39,"weight":63,"raw":20},"brandShare",{"key":69,"score":70,"weight":63,"raw":21},"qualityGap",53,{"key":72,"score":39,"weight":73,"raw":74},"reviewMoat",0.05,55487.33,{"key":76,"score":77,"weight":63,"raw":29},"returns",87,{"key":79,"score":80,"weight":73,"raw":23},"avgPrice",95,{"key":82,"score":80,"weight":73,"raw":20},"priceRange",{"avgRating":84,"medianPrice":85,"medianReturnRate":86,"nichesTracked":87},4.42,24.38,0.0215,115062,{"points":89,"droppedPartialWeek":401},[90,93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398],{"week":91,"volume":92},"2024-07-14",12052,{"week":94,"volume":95},"2024-07-21",28290,{"week":97,"volume":98},"2024-07-28",10776,{"week":100,"volume":101},"2024-08-04",10614,{"week":103,"volume":104},"2024-08-11",9973,{"week":106,"volume":107},"2024-08-18",9999,{"week":109,"volume":110},"2024-08-25",12353,{"week":112,"volume":113},"2024-09-01",11593,{"week":115,"volume":116},"2024-09-08",14974,{"week":118,"volume":119},"2024-09-15",11841,{"week":121,"volume":122},"2024-09-22",10977,{"week":124,"volume":125},"2024-09-29",11508,{"week":127,"volume":128},"2024-10-06",11564,{"week":130,"volume":131},"2024-10-13",14537,{"week":133,"volume":134},"2024-10-20",10765,{"week":136,"volume":137},"2024-10-27",10147,{"week":139,"volume":140},"2024-11-03",10739,{"week":142,"volume":143},"2024-11-10",11970,{"week":145,"volume":146},"2024-11-17",12532,{"week":148,"volume":149},"2024-11-24",13711,{"week":151,"volume":152},"2024-12-01",23376,{"week":154,"volume":155},"2024-12-08",16198,{"week":157,"volume":158},"2024-12-15",11330,{"week":160,"volume":161},"2024-12-22",11282,{"week":163,"volume":164},"2024-12-29",10191,{"week":166,"volume":167},"2025-01-05",11591,{"week":169,"volume":170},"2025-01-12",10728,{"week":172,"volume":173},"2025-01-19",10274,{"week":175,"volume":176},"2025-01-26",10490,{"week":178,"volume":179},"2025-02-02",10495,{"week":181,"volume":182},"2025-02-09",9836,{"week":184,"volume":185},"2025-02-16",8876,{"week":187,"volume":188},"2025-02-23",9445,{"week":190,"volume":191},"2025-03-02",8597,{"week":193,"volume":194},"2025-03-09",8884,{"week":196,"volume":197},"2025-03-16",8822,{"week":199,"volume":200},"2025-03-23",8938,{"week":202,"volume":203},"2025-03-30",9707,{"week":205,"volume":206},"2025-04-06",9599,{"week":208,"volume":209},"2025-04-13",9051,{"week":211,"volume":212},"2025-04-20",9314,{"week":214,"volume":215},"2025-04-27",9821,{"week":217,"volume":218},"2025-05-04",10094,{"week":220,"volume":221},"2025-05-11",9502,{"week":223,"volume":224},"2025-05-18",9871,{"week":226,"volume":227},"2025-05-25",10272,{"week":229,"volume":230},"2025-06-01",10633,{"week":232,"volume":233},"2025-06-08",10001,{"week":235,"volume":236},"2025-06-15",11064,{"week":238,"volume":239},"2025-06-22",10896,{"week":241,"volume":170},"2025-06-29",{"week":243,"volume":244},"2025-07-06",10063,{"week":246,"volume":247},"2025-07-13",29913,{"week":249,"volume":250},"2025-07-20",10646,{"week":252,"volume":253},"2025-07-27",11980,{"week":255,"volume":256},"2025-08-03",11636,{"week":258,"volume":259},"2025-08-10",11549,{"week":261,"volume":262},"2025-08-17",12403,{"week":264,"volume":265},"2025-08-24",12871,{"week":267,"volume":268},"2025-08-31",13201,{"week":270,"volume":271},"2025-09-07",13740,{"week":273,"volume":274},"2025-09-14",11461,{"week":276,"volume":277},"2025-09-21",12546,{"week":279,"volume":280},"2025-09-28",13373,{"week":282,"volume":283},"2025-10-05",13449,{"week":285,"volume":286},"2025-10-12",17471,{"week":288,"volume":289},"2025-10-19",13304,{"week":291,"volume":292},"2025-10-26",12526,{"week":294,"volume":295},"2025-11-02",11902,{"week":297,"volume":298},"2025-11-09",13061,{"week":300,"volume":301},"2025-11-16",12932,{"week":303,"volume":304},"2025-11-23",15008,{"week":306,"volume":307},"2025-11-30",24816,{"week":309,"volume":310},"2025-12-07",17455,{"week":312,"volume":313},"2025-12-14",12681,{"week":315,"volume":316},"2025-12-21",12193,{"week":318,"volume":319},"2025-12-28",11286,{"week":321,"volume":322},"2026-01-04",12391,{"week":324,"volume":325},"2026-01-11",12179,{"week":327,"volume":328},"2026-01-18",13057,{"week":330,"volume":331},"2026-01-25",13381,{"week":333,"volume":334},"2026-02-01",13871,{"week":336,"volume":337},"2026-02-08",14554,{"week":339,"volume":340},"2026-02-15",13990,{"week":342,"volume":343},"2026-02-22",15742,{"week":345,"volume":346},"2026-03-01",19144,{"week":348,"volume":349},"2026-03-08",22719,{"week":351,"volume":352},"2026-03-15",20594,{"week":354,"volume":355},"2026-03-22",19503,{"week":357,"volume":358},"2026-03-29",19054,{"week":360,"volume":361},"2026-04-05",17953,{"week":363,"volume":364},"2026-04-12",17749,{"week":366,"volume":367},"2026-04-19",17906,{"week":369,"volume":370},"2026-04-26",16638,{"week":372,"volume":373},"2026-05-03",16803,{"week":375,"volume":376},"2026-05-10",15945,{"week":378,"volume":379},"2026-05-17",14829,{"week":381,"volume":382},"2026-05-24",15926,{"week":384,"volume":385},"2026-05-31",16122,{"week":387,"volume":388},"2026-06-07",15060,{"week":390,"volume":391},"2026-06-14",15402,{"week":393,"volume":394},"2026-06-21",15091,{"week":396,"volume":397},"2026-06-28",31813,{"week":399,"volume":400},"2026-07-05",15443,false,[403,404,405,406,407,408,409,410,411,412,413,414],0.8754868854078242,0.9007770125670473,1.0865040589888244,1.0051941600949363,0.9872392243425764,1.0808980911403994,1.2018207116507509,0.865120435198294,0.9264403608817149,0.9654817749898722,1.0476741713305393,1.042058278487399,{"top":416,"otherBrandCount":39,"otherClickShare":39},[417,420],{"brand":418,"clickShare":419},"Olaplex",0.9287,{"brand":421,"clickShare":422},"K18",0.0714,[424,434,444],{"asin":425,"title":426,"brand":418,"imageUrl":427,"price":25,"rating":428,"reviews":429,"clickShare90":430,"clickShare360":431,"launchDate":432,"amazonUrl":433},"B0GHSXYY3Z","Olaplex N.3PLUS Complete Repair Treatment: 3-minute Pre-shampoo Treatment to Immediately Repair Hair Damage for Softer Stronger Hair | For Coily Curly Straight and Wavy 100 mL \u002F 3.3 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31yKPzEsBjL.jpg",4.4,682,0.7624,0.3542,"2026-02-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GHSXYY3Z",{"asin":435,"title":436,"brand":418,"imageUrl":437,"price":24,"rating":438,"reviews":439,"clickShare90":440,"clickShare360":441,"launchDate":442,"amazonUrl":443},"B00SNM5US4","Olaplex No. 3 Bond Building Hair Perfector: Concentrated Pre-Shampoo Treatment | Repairs Damage & Strengthens Hair | Rebuilds 3 Hair Bonds | For Coily Curly Straight and Wavy 100 mL \u002F 3.3 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31VhFI82wNL.jpg",4.6,135492,0.1663,0.5996,"2015-01-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00SNM5US4",{"asin":445,"title":446,"brand":421,"imageUrl":447,"price":448,"rating":449,"reviews":450,"clickShare90":422,"clickShare360":451,"launchDate":452,"amazonUrl":453},"B09HR5KSR8","K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach Color Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Mbp9Z1KKL.jpg",28.75,4.3,30288,0.0462,"2021-10-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09HR5KSR8",{"love":455,"hate":526,"returnReasons":591},[456,463,470,477,484,491,498,505,512,519],{"topic":457,"percentOfMentions":458,"verbatims":459},"Soft Feel",0.1591,[460,461,462],"My hair is soft","Leaves hair soft","it feels smooth",{"topic":464,"percentOfMentions":465,"verbatims":466},"Quality-Overall",0.1433,[467,468,469],"great k18 product","Excellent hair product","Excellent product",{"topic":471,"percentOfMentions":472,"verbatims":473},"Hair Growth",0.1258,[474,475,476],"Besides that I think it did a good job of strengthening my hair","this really made an improvement in my hair overall","It does wonders for your hair",{"topic":478,"percentOfMentions":479,"verbatims":480},"Value For Money",0.0924,[481,482,483],"Worth It","Worth every penny","good price",{"topic":485,"percentOfMentions":486,"verbatims":487},"Hair Styling",0.057800000000000004,[488,489,490],"Great for styling","helping to style","I style as usual",{"topic":492,"percentOfMentions":493,"verbatims":494},"Moist\u002FDry",0.0408,[495,496,497],"helps dry hair","Wonderful moisturizer","less dry",{"topic":499,"percentOfMentions":500,"verbatims":501},"Advertised Vs Actual Product",0.0338,[502,503,504],"Performs as advertised","It was what I expected","It does exactly what it says",{"topic":506,"percentOfMentions":507,"verbatims":508},"Smell",0.0296,[509,510,511],"Smells so good","fragrance is fine","Fragrance is light",{"topic":513,"percentOfMentions":514,"verbatims":515},"Ease Of Use",0.024300000000000002,[516,517,518],"Easy to use","The pump makes it easy to use","It helps with regular use",{"topic":520,"percentOfMentions":521,"verbatims":522},"Suitability Colored Hair",0.0222,[523,524,525],"For color or damaged hair this product work very well","The K18 product thats amazing is the clarifying shampoo","Great for bleached hair",[527,533,540,546,553,560,566,572,578,584],{"topic":478,"percentOfMentions":528,"verbatims":529},0.262,[530,531,532],"It is expensive","Expensive","So expensive",{"topic":534,"percentOfMentions":535,"verbatims":536},"Size-Overall",0.1723,[537,538,539],"Extremely small","EXTREMELY SMALL CONTAINER","At first the tiny bottle seemed way too small",{"topic":492,"percentOfMentions":541,"verbatims":542},0.0875,[543,544,545],"yet extremely dry","because it doesn't hydrate","Hair was rough and dry",{"topic":547,"percentOfMentions":548,"verbatims":549},"Hair Related",0.059500000000000004,[550,551,552],"Didnt Work as Expected for My Hair","Actually does not give my hair volume","This product damaged my hair",{"topic":554,"percentOfMentions":555,"verbatims":556},"Functionality-Overall",0.0508,[557,558,559],"Did not do anything","Didn't work for me","Unfortunately no good results",{"topic":561,"percentOfMentions":562,"verbatims":563},"Damage\u002FBurn Hair",0.0379,[564,565,552],"They fried my hair at the salon","Made my hair worse",{"topic":506,"percentOfMentions":567,"verbatims":568},0.0279,[569,570,571],"No fragrance - hair feels","It smelled awful","The scent smells a little weird",{"topic":499,"percentOfMentions":573,"verbatims":574},0.015600000000000001,[575,576,577],"this is NOT the same product","Totally misleading","Not as advertised",{"topic":579,"percentOfMentions":580,"verbatims":581},"Suitability Short Hair",0.0155,[550,582,583],"Im very sorry to say that this product did absolutely nothing for my hair","My hair is short",{"topic":585,"percentOfMentions":586,"verbatims":587},"Oily\u002FGreasy",0.014199999999999999,[588,589,590],"Leaves hair greasy","Left my hair heavy\u002F oily","a bit greasy",[592,594,596,598,600,602,604,607,609,611],{"reason":534,"pct":593},0.2845,{"reason":554,"pct":595},0.1479,{"reason":499,"pct":597},0.0993,{"reason":478,"pct":599},0.09050000000000001,{"reason":579,"pct":601},0.0572,{"reason":561,"pct":603},0.0473,{"reason":605,"pct":606},"Product Condition",0.0451,{"reason":492,"pct":608},0.0432,{"reason":547,"pct":610},0.0355,{"reason":506,"pct":612},0.0336,[614,619,624,629,634,639,644,649,653,658],{"term":615,"volume":616,"growthQoq":617,"conversionRate":618},"olaplex no 3",509350,0.1906,0.0945,{"term":620,"volume":621,"growthQoq":622,"conversionRate":623},"olaplex 3",121647,-0.3133,0.0836,{"term":625,"volume":626,"growthQoq":627,"conversionRate":628},"extremely damaged hair repair",48335,-0.3921,0.0057,{"term":630,"volume":631,"growthQoq":632,"conversionRate":633},"olaplex hair perfector",19205,-0.0688,0.0579,{"term":635,"volume":636,"growthQoq":637,"conversionRate":638},"olaplex repair treatment",7239,0.7716,0.0565,{"term":640,"volume":641,"growthQoq":642,"conversionRate":643},"olaplex treatment",13106,0.077,0.0346,{"term":645,"volume":646,"growthQoq":647,"conversionRate":648},"bleached hair repair treatment",10764,0.206,0.0134,{"term":30,"volume":650,"growthQoq":651,"conversionRate":652},14057,-0.1602,0.0061,{"term":654,"volume":655,"growthQoq":656,"conversionRate":657},"olaplex bonding treatment",10713,-0.1385,0.0228,{"term":659,"volume":660,"growthQoq":661,"conversionRate":662},"olaplex number 3",7730,0.0184,0.0756,[664,670,675,681,686,691],{"title":665,"href":666,"score":667,"verdict":50,"marketSize":668,"growth90":669},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,654049.07,0.9588,{"title":671,"href":672,"score":667,"verdict":50,"marketSize":673,"growth90":674},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":676,"href":677,"score":667,"verdict":678,"marketSize":679,"growth90":680},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":682,"href":683,"score":667,"verdict":50,"marketSize":684,"growth90":685},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":687,"href":688,"score":667,"verdict":678,"marketSize":689,"growth90":690},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":692,"href":693,"score":694,"verdict":50,"marketSize":695,"growth90":696},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[698,705,708,715,722,729,736,743,750,757,764,771,778,785,792,799,806,813,820,827],{"nodeId":699,"label":700,"slug":701,"href":702,"nichesTracked":703,"marketSizeTotal":704},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":706,"marketSizeTotal":707},10978,8129370268,{"nodeId":709,"label":710,"slug":711,"href":712,"nichesTracked":713,"marketSizeTotal":714},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":716,"label":717,"slug":718,"href":719,"nichesTracked":720,"marketSizeTotal":721},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":723,"label":724,"slug":725,"href":726,"nichesTracked":727,"marketSizeTotal":728},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":730,"label":731,"slug":732,"href":733,"nichesTracked":734,"marketSizeTotal":735},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":737,"label":738,"slug":739,"href":740,"nichesTracked":741,"marketSizeTotal":742},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":744,"label":745,"slug":746,"href":747,"nichesTracked":748,"marketSizeTotal":749},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":751,"label":752,"slug":753,"href":754,"nichesTracked":755,"marketSizeTotal":756},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":758,"label":759,"slug":760,"href":761,"nichesTracked":762,"marketSizeTotal":763},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":765,"label":766,"slug":767,"href":768,"nichesTracked":769,"marketSizeTotal":770},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":772,"label":773,"slug":774,"href":775,"nichesTracked":776,"marketSizeTotal":777},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":779,"label":780,"slug":781,"href":782,"nichesTracked":783,"marketSizeTotal":784},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":786,"label":787,"slug":788,"href":789,"nichesTracked":790,"marketSizeTotal":791},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":793,"label":794,"slug":795,"href":796,"nichesTracked":797,"marketSizeTotal":798},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":800,"label":801,"slug":802,"href":803,"nichesTracked":804,"marketSizeTotal":805},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":807,"label":808,"slug":809,"href":810,"nichesTracked":811,"marketSizeTotal":812},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":814,"label":815,"slug":816,"href":817,"nichesTracked":818,"marketSizeTotal":819},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":821,"label":822,"slug":823,"href":824,"nichesTracked":825,"marketSizeTotal":826},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":828,"label":829,"slug":830,"href":831,"nichesTracked":35,"marketSizeTotal":832},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]