---
title: "Products — grey eyeliner - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/grey-eyeliner/products"
last_updated: "2026-08-11T15:59:47.643Z"
locale: en
meta:
  description: "Niche score 43/100 · $95K/yr market · 113K searches/yr · $7.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $95K/yr market · 113K searches/yr · $7.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — grey eyeliner - Flapen"
---

# **grey eyeliner**

**Skip it**

Prices mostly outside the sweet spot ($2.25–$16.23) — this niche doesn't clear our bar today.

Market size 24Growth 20Conversion 92Competition 34Returns 98Price range 9Avg price 21Brand share 39Review moat 15Quality gap 58

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$95K**

$95K/yr · 113K searches

**Avg price**

**Bad****$7.45**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-10.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****22,639.29**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Bad****$2.25–$16.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Products