---
title: "Green Tea Soap — $530K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/green-tea-soap"
last_updated: "2026-08-11T09:16:09.401Z"
locale: en
meta:
description: "Niche score 47/100 · $530K/yr market · 388K searches/yr · $16.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $530K/yr market · 388K searches/yr · $16.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Green Tea Soap — $530K/yr Amazon US Niche (2026) - Flapen"
---
# **green tea soap**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 61Growth 26Conversion 79Competition 32Returns 99Price range 73Avg price 80Brand share 0Review moat 23Quality gap 23
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.83**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****8.1%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$5.00–$41.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$530K**
$530K/yr · 388K searches
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+1.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****8,252.27**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, green tea soap is a $530K/yr Amazon United States market (388K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **green tea soap market data**
- **Units sold / yr**
- **30K–40K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$505K–$673K**
- units × avg price
- **Conversion rate**
- **8.1%**
- **Avg BSR**
- **#403**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **47%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **132 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**4 **▲rising
**Sellers**
**636**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**0%**
- Dove54% - Shea Moisture34% - Nubian Heritage10% - O NATURALS2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.
9K7KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/green-tea-soap/trend)
## **Top green tea soap search terms**
- **shea butter soap**72K/yr-1.6%3.3% conv. - **shea moisture bar soap**54K/yr+21.9%3.4% conv. - **shea moisture soap**51K/yr+3.0%3.2% conv. - **dove shea butter bar soap**51K/yr+13.3%16.6% conv. - **nubian heritage soap**30K/yr-4.9%3.6% conv. - **shea moisture soap bars**17K/yr+17.0%4.3% conv. - **dove shea butter**19K/yr-6.8%5.6% conv. - **shea butter bar soap**16K/yr-17.3%3.5% conv. - **dove vanilla bar soap**10K/yr-11.3%8.0% conv. - **shea butter soap bars**9K/yr-13.1%3.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/green-tea-soap/search-terms)
## **Top green tea soap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$53K20%$106K30%$159K40%$212K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dove Shea Butter Beauty Bar Soap 8 Count Nourishing Cleanser 3.75 oz I Moisturizing beauty bar with moisturizing cream and shea butter for soft radiant skin**Dove**$11.64**4.8★30,607 rev](https://www.amazon.com/dp/B002TSA93Y) [2**Dove Beauty Bar Soap Shea Butter 4 Count for Nourished Radiant Skin Enriches Skin 3.75 oz**Dove**$7.85**4.8★30,607 rev](https://www.amazon.com/dp/B003YOON0C) [3**Bar Soap Raw Shea Butter 5 Oz By Nubian Heritage**Nubian Heritage**$5.00**4.6★2,492 rev](https://www.amazon.com/dp/B000J41UO2) [4**SheaMoisture Bar Soap for Troubled Skin African Black Soap Cleanser with Shea Butter 8 oz**Shea Moisture**$5.97**4.6★12,879 rev](https://www.amazon.com/dp/B005C2N8IC) [5**SheaMoisture Bar Soap Manuka Honey Oatmeal 4 Count Smoothing & Exfoliating Smooth and Exfoliating bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$25.77**4.6★249 rev](https://www.amazon.com/dp/B0DJCG1S99)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dove Indulge Beauty Bar Soap 6 Count Warm Vanilla & Sweet Cream 3.75 oz I Indulgent beauty bar with Warm Vanilla and Sweet Cream for soft smooth and healthy-looking skin**Dove**$11.62**256 rev7mo ago](https://www.amazon.com/dp/B0G2MRKJB9) [**SheaMoisture Bar Soap Manuka Honey Oatmeal 4 Count Smoothing & Exfoliating Smooth and Exfoliating bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$25.77**249 rev1y ago](https://www.amazon.com/dp/B0DJCG1S99) [**SheaMoisture Bar soap African Black Soap 4 count Soothe and Clarify Skin Soothing and Clarifying bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$22.14**705 rev1y ago](https://www.amazon.com/dp/B0DJCJTBY4) [**SheaMoisture Bar Soap Raw Shea Butter 4 count Moisturize and Restore Dry Skin Deeply Moisturizing bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$21.78**396 rev1y ago](https://www.amazon.com/dp/B0DJCGWBPC) [**Sheamoisture Men Bar Soap Vetiver & Neroli 4 Ounce 2 Pk**Shea Moisture**$8.21**157 rev3y ago](https://www.amazon.com/dp/B0BX6JQBZQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dove Indulge Beauty Bar Soap 6 Count Warm Vanilla & Sweet Cream 3.75 oz I Indulgent beauty bar with Warm Vanilla and Sweet Cream for soft smooth and healthy-looking skin**Dove**$11.62**4.4★**▲ 94%**](https://www.amazon.com/dp/B0G2MRKJB9) [**SheaMoisture Bar Soap Manuka Honey Oatmeal 4 Count Smoothing & Exfoliating Smooth and Exfoliating bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$25.77**4.6★**▲ 32%**](https://www.amazon.com/dp/B0DJCG1S99) [**Dove Shea Butter Beauty Bar Soap 8 Count Nourishing Cleanser 3.75 oz I Moisturizing beauty bar with moisturizing cream and shea butter for soft radiant skin**Dove**$11.64**4.8★**▲ 16%**](https://www.amazon.com/dp/B002TSA93Y) [**Shea Moisture Bar Soap Daily Hydration 12-Pack 24H Moisturizing Body Soap for Dry Skin with 100% Virgin Coconut Oil 8 Oz Ea**Shea Moisture**$41.84**4.7★**▲ 15%**](https://www.amazon.com/dp/B076TM3126) [**SheaMoisture Bar soap African Black Soap 4 count Soothe and Clarify Skin Soothing and Clarifying bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz**Shea Moisture**$22.14**4.8★**▲ 13%**](https://www.amazon.com/dp/B0DJCJTBY4)
**~~View all trending →~~**
## **What buyers say about green tea soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**38%
*“Amazing smell”*
**Soft Feel**13%
*“Creamy and smooth”*
**Moist/Dry**10%
*“Very moisturizing”*
**Value For Money**6%
*“Awesome price”*
**Quality-Overall**5%
*“Reliable product”*
**Lather**5%
*“Rich lather”*
**Suitability Dry Skin**4%
*“Worked on my dry skin”*
**Suitability Combination Skin**3%
*“good for my skin”*
**Cleansing**3%
*“it cleanses very well”*
**Durability**2%
*“They last a good while with constant use, they smell amazingly and clean well”*
### **What buyers complain about **
**Smell**44%
*“Strong smell”*
**Allergies**4%
*“it irritated me so bad”*
**Advertised Vs Actual Product**4%
*“not as advertised”*
**Motor Power**3%
*“Broken pump”*
**Ingredients-Overall**2%
*“Formula changed and what used to be a great soap is now terrible”*
**Skin Health**2%
*“It made my skin break out”*
**Size-Overall**2%
*“Big bottle”*
**Suitability Dry Skin**2%
*“I can't even get dry skin relief for all the misery”*
**Moist/Dry**2%
*“didn't like made my skin dry”*
**Lather**2%
*“I've noticed other people say that it doesn't lather well”*
### **Top return reasons **
**Smell**50%
**Advertised Vs Actual Product**13%
**Motor Power**10%
**Value For Money**5%
**Leak-Proof**4%
**Size-Overall**3%
**Color**2%
**Defective Material/Parts**2%
**Ingredients-Overall**1%
**Texture/Consistency-Overall**1%
## **Common questions**
- **Is green tea soap profitable to sell on Amazon United States?**
- The niche generates $530K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Skip it (47/100).
- **How competitive is the green tea soap niche?**
- 4 brands and 636 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in green tea soap?**
- Top complaints mined from reviews: Smell, Allergies, Advertised Vs Actual Product. The return rate is 0.3%.
- **When does demand for green tea soap peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the green tea soap niche?**
- Listings span $5.00–$41.84; the average listing price is $16.83 (sweet spot $15–$100). The average incumbent carries 8,252 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)