---
title: "Grapefruit Body Wash — $123K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/grapefruit-body-wash"
last_updated: "2026-08-11T06:22:48.209Z"
locale: en
meta:
  description: "Niche score 50/100 · $123K/yr market · 75K searches/yr. A deep review moat (5,369 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $123K/yr market · 75K searches/yr. A deep review moat (5,369 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Grapefruit Body Wash — $123K/yr Amazon US Niche (2026) - Flapen"
---

# **grapefruit body wash**

**Worth a look**

Shows low returns (0.3%), but a deep review moat (5,369 avg reviews) keeps it on the watch list.

Market size 28Growth 30Conversion 85Competition 50Returns 98Price range 78Avg price 81Brand share 35Review moat 24Quality gap 30

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$17.45**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.70–$53.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+3.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$123K**

$123K/yr · 75K searches

**Review moat**

**Bad****5,368.93**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, grapefruit body wash is a $123K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **grapefruit body wash market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$105K–$140K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#493**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**61%**</dd>

<dt>**Out of stock**</dt><dd>**13.0%**</dd>

<dt>**Avg brand age**</dt><dd>**71 months**</dd>

<dt>**Avg seller age**</dt><dd>**132 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**14 **▼falling

**Sellers**

**105**

**Top-5 brand share**

**84%**

Top 20: 100%

**Top-5 click share**

**55%**

Top 20: 91%

**Open market**

**13%**

- The Body Shop31% - Neutrogena22% - Amazon Basics19% - St. Ives8% - MONDAY HAIRCARE5% - Kiehl's3% - Open — no brand owns it (8 brands, 13%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +3.9% search growth over the last 90 days.

15K10KSpike '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 9.8×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/grapefruit-body-wash/trend)

## **Top grapefruit body wash search terms**

- **grapefruit body wash**32K/yr+10.7%6.8% conv. - **body shop body wash**10K/yr-3.9%4.4% conv. - **the body shop shower gel**8K/yr-24.5%2.9% conv. - **neutrogena grapefruit body wash**6K/yr+8.2%14.1% conv. - **body shop shower gel**4K/yr+12.8%6.1% conv. - **pink grapefruit body wash**4K/yr+11.5%8.5% conv. - **the body shop body wash**5K/yr+3.8%2.8% conv. - **body wash grapefruit**3K/yr+22.3%9.1% conv. - **neutrogena body wash grapefruit**3K/yr-2.8%13.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/grapefruit-body-wash/search-terms)

## **Top grapefruit body wash products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$12K15%$18K20%$25K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Neutrogena Body Clear Acne Body Wash Pink Grapefruit - Salicylic Acid Formula for Breakout Treatment Exfoliating Cleanser for Clear Skin 8.5 fl. oz. Bottle 3-Pack](https://m.media-amazon.com/images/I/41QMEN7sgfL.jpg)**Neutrogena Body Clear Acne Body Wash Pink Grapefruit - Salicylic Acid Formula for Breakout Treatment Exfoliating Cleanser for Clear Skin 8.5 fl. oz. Bottle 3-Pack**Neutrogena**$27.84**4.7★7,703 rev](https://www.amazon.com/dp/B089C6D8W8) [2![Amazon Basics Clarifying Pink Grapefruit Body Wash 2% Salicylic Acid Acne Treatment Dermatologist Tested 8.5 Fluid Ounces Pack of 1](https://m.media-amazon.com/images/I/31Xrsnb+UnL.jpg)**Amazon Basics Clarifying Pink Grapefruit Body Wash 2% Salicylic Acid Acne Treatment Dermatologist Tested 8.5 Fluid Ounces Pack of 1**Amazon Basics**$6.58**4.3★5,855 rev](https://www.amazon.com/dp/B09HHBQKW5) [3![The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Pink Grapefruit)](https://m.media-amazon.com/images/I/41Xm06uqp1L.jpg)**The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Pink Grapefruit)**The Body Shop**$14.93**4.5★13,066 rev](https://www.amazon.com/dp/B0CGM5TVCH) [4![St. Ives Body Wash Pink Lemon and Mandarin Orange 22 Ounce](https://m.media-amazon.com/images/I/41Uazxvt+CL.jpg)**St. Ives Body Wash Pink Lemon and Mandarin Orange 22 Ounce**St. Ives**$5.07**4.6★4,000 rev](https://www.amazon.com/dp/B084PTZ2VX) [5![The Body Shop Satsuma Shower Gel 25.3 Fl Oz](https://m.media-amazon.com/images/I/31MG2CZzuyL.jpg)**The Body Shop Satsuma Shower Gel 25.3 Fl Oz**The Body Shop**$41.87**4.6★1,478 rev](https://www.amazon.com/dp/B0B75MV24M)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Dewberry)](https://m.media-amazon.com/images/I/41eO5I1Ct0L.jpg)**The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Dewberry)**The Body Shop**$14.92**13,066 rev5mo ago](https://www.amazon.com/dp/B0G58X1B8G) [![Native Body Wash Contains Naturally Derived Ingredients | For Women & Men Sulfate Paraben & Dye Free Leaving Skin Soft and Hydrating | Grapefruit & Bergamot 18 oz](https://m.media-amazon.com/images/I/21SgdlT+bqL.jpg)**Native Body Wash Contains Naturally Derived Ingredients | For Women & Men Sulfate Paraben & Dye Free Leaving Skin Soft and Hydrating | Grapefruit & Bergamot 18 oz**Native**$10.93**6,074 rev7mo ago](https://www.amazon.com/dp/B0FY77S7JL) [![Degree All Day Fresh Body Wash Fresh Citrus Deep Cleansing 20 oz](https://m.media-amazon.com/images/I/310LMUfB0AL.jpg)**Degree All Day Fresh Body Wash Fresh Citrus Deep Cleansing 20 oz**Degree**$4.70**790 rev1y ago](https://www.amazon.com/dp/B0F7942LWG) [![Olay Body Wash for Women Intensely Hydrating Pro-Hyaluronic Acid Serum Complex Renews Moisture Vitamin B3 Lameller Technology For All Skin Types Fizzy Citrus Scent 20 fl oz](https://m.media-amazon.com/images/I/31Kf6CHxwwL.jpg)**Olay Body Wash for Women Intensely Hydrating Pro-Hyaluronic Acid Serum Complex Renews Moisture Vitamin B3 Lameller Technology For All Skin Types Fizzy Citrus Scent 20 fl oz**Olay**$8.93**10,167 rev1y ago](https://www.amazon.com/dp/B0F1VDB9YH) [![MONDAY HAIRCARE CLEANSE Body Wash with Grapefruit Extract Hyaluronic Acid Shea Butter Coconut Oil for Normal to Oily/Combination Skin 900 mL](https://m.media-amazon.com/images/I/21LYk6aMYcL.jpg)**MONDAY HAIRCARE CLEANSE Body Wash with Grapefruit Extract Hyaluronic Acid Shea Butter Coconut Oil for Normal to Oily/Combination Skin 900 mL**MONDAY HAIRCARE**$8.37**233 rev1y ago](https://www.amazon.com/dp/B0DVMQB5GS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![St. Ives Body Wash Pink Lemon and Mandarin Orange 22 Ounce](https://m.media-amazon.com/images/I/41Uazxvt+CL.jpg)**St. Ives Body Wash Pink Lemon and Mandarin Orange 22 Ounce**St. Ives**$5.07**4.6★**▲ 281%**](https://www.amazon.com/dp/B084PTZ2VX) [![The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Pink Grapefruit)](https://m.media-amazon.com/images/I/41Xm06uqp1L.jpg)**The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Pink Grapefruit)**The Body Shop**$14.93**4.5★**▲ 164%**](https://www.amazon.com/dp/B0CGM5TVCH) [![The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Dewberry)](https://m.media-amazon.com/images/I/41eO5I1Ct0L.jpg)**The Body Shop Shower Gel | Zesty & Refereshing Body Wash with Aloe Vera for Soft Skin | For All Skin Types Vegan 250 mL / 8.4 oz (Dewberry)**The Body Shop**$14.92**4.5★**▲ 135%**](https://www.amazon.com/dp/B0G58X1B8G) [![The Body Shop Satsuma Shower Gel 25.3 Fl Oz](https://m.media-amazon.com/images/I/31MG2CZzuyL.jpg)**The Body Shop Satsuma Shower Gel 25.3 Fl Oz**The Body Shop**$41.87**4.6★**▲ 107%**](https://www.amazon.com/dp/B0B75MV24M) [![Deep Steep Grapefruit Bergamot Body Wash Hydrating Shower Gel with Hyaluronic Acid & Shea Butter for Sensitive Skin Bodywash for Women & Men 17 Fl Oz 1-Pack](https://m.media-amazon.com/images/I/41BTl6lXNiL.jpg)**Deep Steep Grapefruit Bergamot Body Wash Hydrating Shower Gel with Hyaluronic Acid & Shea Butter for Sensitive Skin Bodywash for Women & Men 17 Fl Oz 1-Pack**Deep Steep**$15.08**4.2★**▲ 93%**](https://www.amazon.com/dp/B01BW6SBM4)

**~~View all trending →~~**

## **What buyers say about grapefruit body wash**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**43%

*“long lasting fragrance”*

**Lather**7%

*“the amount of thick lather it makes”*

**Value For Money**7%

*“Great deal”*

**Quality-Overall**6%

*“Overall it's a fairly good gel”*

**Soft Feel**6%

*“Softens skin”*

**Cleansing**6%

*“Feels clean”*

**Moist/Dry**3%

*“It is moisturizing”*

**Suitability Combination Skin**3%

*“Very good for skin”*

**Suitability Dry Skin**3%

*“Fresh scent and gentle on dry skin”*

**Efficiency**1%

*“it worked well”*

### **What buyers complain about **

**Smell**28%

*“NO SCENT”*

**Size-Overall**6%

*“Its So Honkin Big”*

**Value For Money**5%

*“HUGE Price Increase”*

**Allergies**5%

*“itchy it caused more bumps”*

**Moist/Dry**4%

*“Its a little drying”*

**Ease Of Cleaning**2%

*“It's a body scrub not a body wash”*

**Quality-Overall**2%

*“Cheaply made”*

**Lather**1%

*“Also does not lather if”*

**Functionality-Overall**1%

*“Doesnt work”*

**Ingredients-Overall**1%

*“Not clean ingredients”*

### **Top return reasons **

**Smell**35%

**Leak-Proof**19%

**Advertised Vs Actual Product**12%

**Value For Money**6%

**Size-Overall**4%

**Ingredients-Overall**2%

**Defective Material/Parts**2%

**Functionality-Overall**2%

**Motor Power**2%

**Moist/Dry**1%

## **Common questions**

<dl>

<dt>**Is grapefruit body wash profitable to sell on Amazon United States?**</dt><dd>The niche generates $123K/yr across 28 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +3.9%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the grapefruit body wash niche?**</dt><dd>14 brands and 105 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 84% of demand.</dd>

<dt>**What do buyers complain about in grapefruit body wash?**</dt><dd>Top complaints mined from reviews: Smell, Size-Overall, Value For Money. The return rate is 0.3%.</dd>

<dt>**When does demand for grapefruit body wash peak?**</dt><dd>Demand peaks in Aug–Sep–Oct; the busiest month runs 9.8× the quietest.</dd>

<dt>**What does it cost to enter the grapefruit body wash niche?**</dt><dd>Listings span $4.70–$53.42; the average listing price is $17.45 (sweet spot $15–$100). The average incumbent carries 5,369 reviews — the moat a new listing must climb.</dd>

</dl>

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