[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-goop-oil":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":186,"baselines":223,"demand":228,"seasonality":452,"brandShare":465,"products":480,"feedback":535,"searchTerms":697,"related":712,"lastUpdated":173},"358abfad-931b-4c70-ac19-d325cca0ee80","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":168,"newProducts360":168,"amazonNicheId":145,"title":169,"slug":170,"href":171,"leafCategoryName":172,"scrapedAt":173,"brandCount":174,"brandCountYearAgo":175,"sellerCount":176,"signals":177,"avgBsr":179,"pageQuality":168,"unitsSoldMin":180,"unitsSoldAvgMin":181,"unitsSoldAvgMax":182,"revenueMin":183,"revenueMax":184,"avgBrandAgeMonths":185,"avgSellerAgeDays":181,"top20ClickShare":158,"top20BrandShare":158,"primePct":158,"oosRate":168},80580,6533,0.5544,0.1424,0.2778,0.9707,1,4.3,1163,44.4,15.02,100.55,6,1250,0.8333,0.0058,0,"goop oil","goop-oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fgoop-oil","Oils","2026-07-16T00:28:18.75673+00:00",4,5,33,[178],"low_review_barrier",397,1000,100,250,44400,55500,72,{"score":187,"verdict":188,"components":189},49,"skip",[190,195,198,201,203,205,208,213,216,219],{"key":191,"score":192,"weight":193,"raw":194},"marketSize",20,0.15,80580.11,{"key":196,"score":197,"weight":193,"raw":155},"growth",43,{"key":199,"score":181,"weight":200,"raw":156},"conversion",0.1,{"key":202,"score":142,"weight":193,"raw":157},"competition",{"key":204,"score":168,"weight":200,"raw":158},"brandShare",{"key":206,"score":207,"weight":200,"raw":159},"qualityGap",75,{"key":209,"score":210,"weight":211,"raw":212},"reviewMoat",58,0.05,1163.33,{"key":214,"score":215,"weight":200,"raw":167},"returns",97,{"key":217,"score":218,"weight":211,"raw":161},"avgPrice",95,{"key":220,"score":221,"weight":211,"raw":222},"priceRange",94,0.9935695077750497,{"avgRating":224,"medianPrice":225,"medianReturnRate":226,"nichesTracked":227},4.42,24.38,0.0215,115062,{"points":229,"droppedPartialWeek":451},[230,233,236,239,242,245,248,251,253,255,258,260,263,266,268,271,274,277,280,283,285,288,291,294,297,300,303,306,309,312,315,317,319,322,325,328,331,334,336,339,342,345,348,351,353,356,359,361,364,367,370,373,376,379,382,384,387,390,392,394,396,398,401,404,407,409,411,413,415,417,420,422,424,426,428,430,432,434,436,438,440,442,444,447,449],{"week":231,"volume":232},"2024-12-01",156,{"week":234,"volume":235},"2024-12-08",160,{"week":237,"volume":238},"2024-12-15",138,{"week":240,"volume":241},"2024-12-22",111,{"week":243,"volume":244},"2024-12-29",120,{"week":246,"volume":247},"2025-01-05",118,{"week":249,"volume":250},"2025-01-12",113,{"week":252,"volume":218},"2025-01-19",{"week":254,"volume":247},"2025-01-26",{"week":256,"volume":257},"2025-02-02",115,{"week":259,"volume":257},"2025-02-09",{"week":261,"volume":262},"2025-02-16",77,{"week":264,"volume":265},"2025-02-23",81,{"week":267,"volume":262},"2025-03-02",{"week":269,"volume":270},"2025-03-09",55,{"week":272,"volume":273},"2025-03-16",109,{"week":275,"volume":276},"2025-03-23",99,{"week":278,"volume":279},"2025-03-30",140,{"week":281,"volume":282},"2025-04-06",164,{"week":284,"volume":247},"2025-04-13",{"week":286,"volume":287},"2025-04-20",145,{"week":289,"volume":290},"2025-04-27",103,{"week":292,"volume":293},"2025-05-04",123,{"week":295,"volume":296},"2025-05-11",102,{"week":298,"volume":299},"2025-05-18",121,{"week":301,"volume":302},"2025-05-25",104,{"week":304,"volume":305},"2025-06-01",114,{"week":307,"volume":308},"2025-06-08",76,{"week":310,"volume":311},"2025-06-15",96,{"week":313,"volume":314},"2025-06-22",66,{"week":316,"volume":290},"2025-06-29",{"week":318,"volume":181},"2025-07-06",{"week":320,"volume":321},"2025-07-13",286,{"week":323,"volume":324},"2025-07-20",142,{"week":326,"volume":327},"2025-07-27",144,{"week":329,"volume":330},"2025-08-03",126,{"week":332,"volume":333},"2025-08-10",122,{"week":335,"volume":279},"2025-08-17",{"week":337,"volume":338},"2025-08-24",149,{"week":340,"volume":341},"2025-08-31",112,{"week":343,"volume":344},"2025-09-07",88,{"week":346,"volume":347},"2025-09-14",62,{"week":349,"volume":350},"2025-09-21",69,{"week":352,"volume":207},"2025-09-28",{"week":354,"volume":355},"2025-10-05",98,{"week":357,"volume":358},"2025-10-12",147,{"week":360,"volume":273},"2025-10-19",{"week":362,"volume":363},"2025-10-26",131,{"week":365,"volume":366},"2025-11-02",167,{"week":368,"volume":369},"2025-11-09",136,{"week":371,"volume":372},"2025-11-16",124,{"week":374,"volume":375},"2025-11-23",187,{"week":377,"volume":378},"2025-11-30",168,{"week":380,"volume":381},"2025-12-07",191,{"week":383,"volume":279},"2025-12-14",{"week":385,"volume":386},"2025-12-21",125,{"week":388,"volume":389},"2025-12-28",127,{"week":391,"volume":333},"2026-01-04",{"week":393,"volume":341},"2026-01-11",{"week":395,"volume":386},"2026-01-18",{"week":397,"volume":369},"2026-01-25",{"week":399,"volume":400},"2026-02-01",92,{"week":402,"volume":403},"2026-02-08",117,{"week":405,"volume":406},"2026-02-15",90,{"week":408,"volume":341},"2026-02-22",{"week":410,"volume":238},"2026-03-01",{"week":412,"volume":238},"2026-03-08",{"week":414,"volume":333},"2026-03-15",{"week":416,"volume":372},"2026-03-22",{"week":418,"volume":419},"2026-03-29",105,{"week":421,"volume":305},"2026-04-05",{"week":423,"volume":406},"2026-04-12",{"week":425,"volume":244},"2026-04-19",{"week":427,"volume":330},"2026-04-26",{"week":429,"volume":333},"2026-05-03",{"week":431,"volume":324},"2026-05-10",{"week":433,"volume":369},"2026-05-17",{"week":435,"volume":369},"2026-05-24",{"week":437,"volume":250},"2026-05-31",{"week":439,"volume":363},"2026-06-07",{"week":441,"volume":302},"2026-06-14",{"week":443,"volume":290},"2026-06-21",{"week":445,"volume":446},"2026-06-28",289,{"week":448,"volume":293},"2026-07-05",{"week":450,"volume":185},"2026-07-12",false,[453,454,455,456,457,458,459,460,461,462,463,464],0.9638561491643319,0.8201502270312047,0.9090426045792677,1.0059414549318906,1.0027479899955989,0.9872368745907535,1.1866003284706792,1.0658873538788523,0.6035648729591344,0.9956767462080958,1.2843203555212057,1.1569467254908274,{"top":466,"otherBrandCount":168,"otherClickShare":479},[467,470,473,476],{"brand":468,"clickShare":469},"goop",0.7244999999999999,{"brand":471,"clickShare":472},"Supergoop!",0.1735,{"brand":474,"clickShare":475},"good.clean.goop",0.0727,{"brand":477,"clickShare":478},"OSEA",0.0293,1.1102230246251565e-16,[481,490,501,512,519,527],{"asin":482,"title":483,"brand":468,"imageUrl":484,"price":163,"rating":485,"reviews":333,"clickShare90":486,"clickShare360":487,"launchDate":488,"amazonUrl":489},"B0BQL8RQTX","goop Beauty Nutrient Face Oil | Anti Aging Moisturizer for Smooth Skin Texture & Wrinkles | Bakuchiol Cacay & Organic Amla | 1 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F212RkvD2YuL.jpg",4.5,0.4069,0.45,"2021-04-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BQL8RQTX",{"asin":491,"title":492,"brand":468,"imageUrl":493,"price":494,"rating":495,"reviews":496,"clickShare90":497,"clickShare360":498,"launchDate":499,"amazonUrl":500},"B0BGW6RHTS","goop Beauty Body Oil | Moisturizer for Dry Skin | Kakadu Plum & Sea Buckthorn Oils | Instant Hydration to Firm & Smooth | 4 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21mJosuRBML.jpg",43.47,3.9,202,0.3176,0.2971,"2022-09-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BGW6RHTS",{"asin":502,"title":503,"brand":471,"imageUrl":504,"price":505,"rating":506,"reviews":507,"clickShare90":508,"clickShare360":509,"launchDate":510,"amazonUrl":511},"B0CKGG9235","Supergoop! Glow Oil - 5 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31e6P933gdL.jpg",38.24,4.2,564,0.1276,0.0687,"2023-10-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CKGG9235",{"asin":513,"title":514,"brand":474,"imageUrl":515,"price":162,"rating":485,"reviews":344,"clickShare90":475,"clickShare360":516,"launchDate":517,"amazonUrl":518},"B0CJ27PRS1","good.clean.goop beauty The Naked Elixir Body Oil | Body Oil to Hydrate Skin Barrier | Vitamin E Oil Turmeric Root Extract & Saffron Extract | Body Moisturizer | Cruelty-Free & Vegan | 3.4 Fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F216mKlPV9IL.jpg",0.1228,"2023-10-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CJ27PRS1",{"asin":520,"title":521,"brand":471,"imageUrl":522,"price":523,"rating":506,"reviews":507,"clickShare90":524,"clickShare360":525,"launchDate":510,"amazonUrl":526},"B0CKGCLXLQ","Supergoop! Glow Oil - 1 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31d0z7wubyL.jpg",17.33,0.0459,0.0321,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CKGCLXLQ",{"asin":528,"title":529,"brand":477,"imageUrl":530,"price":531,"rating":485,"reviews":532,"clickShare90":478,"clickShare360":478,"launchDate":533,"amazonUrl":534},"B004L17FKC","OSEA Undaria Algae Body Oil 5 oz Visibly Firming Deeply Moisturizing Instantly Improve Elasticity Clean Lightweight Non-Greasy Hydration Vegan & Cruelty-Free Seaweed Skincare","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31iFvTSCcXL.jpg",51.76,5440,"2011-01-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB004L17FKC",{"love":536,"hate":607,"returnReasons":673},[537,544,551,558,565,572,579,586,593,600],{"topic":538,"percentOfMentions":539,"verbatims":540},"Smell",0.2832,[541,542,543],"Lovely citrus scent","Amazing scent","The scent is very light",{"topic":545,"percentOfMentions":546,"verbatims":547},"Moist\u002FDry",0.08800000000000001,[548,549,550],"Great Moisturizer","Very moisturizing","super moisturizing",{"topic":552,"percentOfMentions":553,"verbatims":554},"Absorbency",0.0669,[555,556,557],"It absorbs so well","Absorbs fast","Absorbs easily",{"topic":559,"percentOfMentions":560,"verbatims":561},"Soft Feel",0.058499999999999996,[562,563,564],"So smooth","the smoothness stays","Soft skin",{"topic":566,"percentOfMentions":567,"verbatims":568},"Suitability Combination Skin",0.0571,[569,570,571],"great for all skin types","Fantastic -beautiful skin with this product","I look forward to improved skin",{"topic":573,"percentOfMentions":574,"verbatims":575},"Suitability Dry Skin",0.0407,[576,577,578],"This stuff is amazing for my dry crepey skin","Works great for dry skin","Great on dry skin",{"topic":580,"percentOfMentions":581,"verbatims":582},"Suitability Oily Skin",0.0403,[583,584,585],"The oil nourishes my skin","Doesnt leave you oily or sticky","I love the way this oil makes my feel skin",{"topic":587,"percentOfMentions":588,"verbatims":589},"Oily\u002FGreasy",0.0349,[590,591,592],"Non greasy and it feels soooo good on your body","I like the oil","Great oil for hand and body",{"topic":594,"percentOfMentions":595,"verbatims":596},"Quality-Overall",0.0263,[597,598,599],"Good quality","AMAZING PRODUCT","I am well-satisfied",{"topic":601,"percentOfMentions":602,"verbatims":603},"Advertised Vs Actual Product",0.0196,[604,605,606],"Does the job","This is what I was looking for","it did do what it says",[608,615,621,627,633,640,647,653,660,667],{"topic":609,"percentOfMentions":610,"verbatims":611},"Value For Money",0.1637,[612,613,614],"Expensive","Too expensive","too expensive",{"topic":538,"percentOfMentions":616,"verbatims":617},0.1398,[618,619,620],"Smell was a little off","Also the smell is odd","didnt like smell",{"topic":587,"percentOfMentions":622,"verbatims":623},0.044800000000000006,[624,625,626],"Oily","Very greasy","does feels greasy or oily",{"topic":545,"percentOfMentions":628,"verbatims":629},0.0354,[630,631,632],"Just didnt make a difference for moisturizing","Not hydrating","returning home it was even more dry",{"topic":634,"percentOfMentions":635,"verbatims":636},"Skin Health",0.0318,[637,638,639],"It actually sort of plumps the skin which made the appearance even worse","dont notice much of a difference in my skin","Rather sticky and thick for my sensitive skin,",{"topic":641,"percentOfMentions":642,"verbatims":643},"Functionality-Overall",0.030699999999999998,[644,645,646],"Didn't work for me","The pump does not work","Doesnt work",{"topic":573,"percentOfMentions":648,"verbatims":649},0.028300000000000002,[650,651,652],"My skin ended up dryer than it started","This has left my skin so flaky and dry","I've always had a problem with dry skin",{"topic":654,"percentOfMentions":655,"verbatims":656},"Color",0.022000000000000002,[657,658,659],"It is dark green\u002Fbrown not the golden color it should be","it left my arms with a yellow tint so stopped using it","I dont know why it was a different color",{"topic":661,"percentOfMentions":662,"verbatims":663},"Size-Overall",0.0204,[664,665,666],"the cap was so loose I couldnt even close it","The product size was much smaller than I anticipated","Tiny bottle",{"topic":668,"percentOfMentions":662,"verbatims":669},"Symptom Reduction",[670,671,672],"I dont see any great improvement","Im not seeing any difference in my skibs appearance after almost 2 weeks of use","with little to no improvement",[674,677,679,682,684,686,688,690,692,695],{"reason":675,"pct":676},"Leak-Proof",0.2464,{"reason":538,"pct":678},0.201,{"reason":680,"pct":681},"Motor Power",0.0986,{"reason":587,"pct":683},0.0967,{"reason":609,"pct":685},0.0478,{"reason":601,"pct":687},0.0454,{"reason":661,"pct":689},0.041299999999999996,{"reason":654,"pct":691},0.0392,{"reason":693,"pct":694},"Product Condition",0.022400000000000003,{"reason":545,"pct":696},0.0208,[698,703,707],{"term":699,"volume":700,"growthQoq":701,"conversionRate":702},"goop body oil",2550,0.2504,0.152,{"term":169,"volume":704,"growthQoq":705,"conversionRate":706},2143,0.2578,0.1413,{"term":708,"volume":709,"growthQoq":710,"conversionRate":711},"goop face oil",1840,-0.1379,0.2737,[713,719,724,730,735,740],{"title":714,"href":715,"score":207,"verdict":716,"marketSize":717,"growth90":718},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion","watch",654049.07,0.9588,{"title":720,"href":721,"score":207,"verdict":716,"marketSize":722,"growth90":723},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":725,"href":726,"score":207,"verdict":727,"marketSize":728,"growth90":729},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":731,"href":732,"score":207,"verdict":716,"marketSize":733,"growth90":734},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":736,"href":737,"score":207,"verdict":727,"marketSize":738,"growth90":739},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":741,"href":742,"score":308,"verdict":716,"marketSize":743,"growth90":744},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",343682.32,1.1616]