---
title: "Good Girl Gone Bad By Kilian — $348K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/good-girl-gone-bad-by-kilian"
last_updated: "2026-08-06T01:14:20.495Z"
locale: en
meta:
  description: "Niche score 44/100 · $348K/yr market · 176K searches/yr · $119.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $348K/yr market · 176K searches/yr · $119.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Good Girl Gone Bad By Kilian — $348K/yr Amazon US Niche (2026) - Flapen"
---

# **good girl gone bad by kilian**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 19Conversion 21Competition 35Returns 100Price range 26Avg price 69Brand share 0Review moat 43Quality gap 87

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$119.03**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$348K**

$348K/yr · 176K searches

**Review moat**

**Okay****2,220.85**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$10.36–$335.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-11.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, good girl gone bad by kilian is a $348K/yr Amazon United States market (176K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **good girl gone bad by kilian market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$179K–$238K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#2,698**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**60%**</dd>

<dt>**Sponsored**</dt><dd>**40%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**50 months**</dd>

<dt>**Avg seller age**</dt><dd>**147 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**5 **▼falling

**Sellers**

**158**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**64%**

Top 20: 100%

**Open market**

**0%**

- Kilian86% - dcv8% - Dossier3% - Lattafa2% - HOUSE OF TWIST2% - Open — no brand owns it (0%)

## **Demand**

Weekly Amazon search volume, last 11 weeks — -11.7% search growth over the last 90 days.

3K2KSpike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/good-girl-gone-bad-by-kilian/trend)

## **Top good girl gone bad by kilian search terms**

- **kilian**64K/yr-7.4%0.5% conv. - **kilian perfume**34K/yr-12.1%0.7% conv. - **killian**18K/yr-7.2%0.5% conv. - **good girl gone bad by kilian**10K/yr-0.5%3.3% conv. - **good girl gone bad perfume**7K/yr-18.4%2.2% conv. - **killians perfume**11K/yr-20.3%0.4% conv. - **kilian perfume for women**8K/yr-36.9%1.3% conv. - **good girl gone bad**4K/yr-0.9%1.3% conv. - **kilian paris**4K/yr-13.0%0.5% conv. - **kilian good girl gone bad**4K/yr+14.0%2.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/good-girl-gone-bad-by-kilian/search-terms)

## **Top good girl gone bad by kilian products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$35K20%$70K30%$104K40%$139K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Kilian By Kilian - Good Girl Gone Bad - 1.7 fl. Oz - no clutch](https://m.media-amazon.com/images/I/315MzltGqyL.jpg)**Kilian By Kilian - Good Girl Gone Bad - 1.7 fl. Oz - no clutch**Kilian**$209.55**4.5★136 rev](https://www.amazon.com/dp/B087ZMKKHJ) [2![Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche](https://m.media-amazon.com/images/I/41Hpbq-E6AL.jpg)**Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche**Kilian**$49.84**4.3★14 rev](https://www.amazon.com/dp/B0G1J6JBDR) [3![dcv Kilian Good Girl Gone Bad Eau De Parfum EDP Spray Sample Vial Mini 1.5 ml/.05oz](https://m.media-amazon.com/images/I/41QNiiHD0uL.jpg)**dcv Kilian Good Girl Gone Bad Eau De Parfum EDP Spray Sample Vial Mini 1.5 ml/.05oz**dcv**$10.36**4.1★66 rev](https://www.amazon.com/dp/B0CQTZLQBZ) [4![Kilian Angels Share EDP Spray Unisex 1.7 oz](https://m.media-amazon.com/images/I/41VqNEivSuL.jpg)**Kilian Angels Share EDP Spray Unisex 1.7 oz**Kilian**$209.84**3.7★164 rev](https://www.amazon.com/dp/B08MWMQZ7H) [5![Kilian Black Phantom- Memento Mori Perfume Refillable Spray 1.7 fl. oz](https://m.media-amazon.com/images/I/31nfcA4lkFL.jpg)**Kilian Black Phantom- Memento Mori Perfume Refillable Spray 1.7 fl. oz**Kilian**$210.83**4.4★60 rev](https://www.amazon.com/dp/B071LLSGJD)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche](https://m.media-amazon.com/images/I/41Hpbq-E6AL.jpg)**Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche**Kilian**$49.84**14 rev8mo ago](https://www.amazon.com/dp/B0G1J6JBDR) [![Twist Half-Innocent No. 97 Inspired by Kilians Good G. Gone Bad Long Lasting Perfume For Women Paraben Free Vegan Clean Ingredients Fragrance - Spray 100 ml | 3.4 fl. oz.](https://m.media-amazon.com/images/I/41YbFe7P-RL.jpg)**Twist Half-Innocent No. 97 Inspired by Kilians Good G. Gone Bad Long Lasting Perfume For Women Paraben Free Vegan Clean Ingredients Fragrance - Spray 100 ml | 3.4 fl. oz.**HOUSE OF TWIST**$37.84**10 rev1y ago](https://www.amazon.com/dp/B0DNMPHJM3) [![Kilian Angels Share Eau De Parfum Refillable Spray 3.4 Ounce (Unisex)](https://m.media-amazon.com/images/I/41GM8Hl41IL.jpg)**Kilian Angels Share Eau De Parfum Refillable Spray 3.4 Ounce (Unisex)**Kilian**$335.17**164 rev1y ago](https://www.amazon.com/dp/B0DK8XPWT4) [![Kilian Paris Born to be Unforgettable Eau de Parfum Travel Spray - 0.34 oz / 10 mL](https://m.media-amazon.com/images/I/311lPesS1pL.jpg)**Kilian Paris Born to be Unforgettable Eau de Parfum Travel Spray - 0.34 oz / 10 mL**Kilian**$34.91**7 rev2y ago](https://www.amazon.com/dp/B0CZ4KS7JW) [![Kilian PARIS Narcostics Mini Discovery Set EUA Parfum 5x1.5 ml/ 5x0.05 fl](https://m.media-amazon.com/images/I/51BG+WioLjL.jpg)**Kilian PARIS Narcostics Mini Discovery Set EUA Parfum 5x1.5 ml/ 5x0.05 fl**Kilian**$44.28**15 rev2y ago](https://www.amazon.com/dp/B0CRCY7KTF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Love Dont Be Shy by Kilian 1.7 oz EDP Spray for Women](https://m.media-amazon.com/images/I/41NUW8-7H3L.jpg)**Love Dont Be Shy by Kilian 1.7 oz EDP Spray for Women**Kilian**$256.92**3.0★**▲ 258%**](https://www.amazon.com/dp/B0875THWVL) [![Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche](https://m.media-amazon.com/images/I/41Hpbq-E6AL.jpg)**Kilian Paris Mini Discovery Set Eau de Parfum Sample Collection 5 x 1.5ml Vials. Love Dont Be Shy Princess Angels Share Good Girl Gon Bad and Love Dont Be Shy Eau Fraiche**Kilian**$49.84**4.3★**▲ 145%**](https://www.amazon.com/dp/B0G1J6JBDR) [![Kilian Paris Born to be Unforgettable Eau de Parfum Travel Spray - 0.34 oz / 10 mL](https://m.media-amazon.com/images/I/311lPesS1pL.jpg)**Kilian Paris Born to be Unforgettable Eau de Parfum Travel Spray - 0.34 oz / 10 mL**Kilian**$34.91**5.0★**▲ 49%**](https://www.amazon.com/dp/B0CZ4KS7JW) [![Kilian By Kilian - Good Girl Gone Bad - 1.7 fl. Oz - no clutch](https://m.media-amazon.com/images/I/315MzltGqyL.jpg)**Kilian By Kilian - Good Girl Gone Bad - 1.7 fl. Oz - no clutch**Kilian**$209.55**4.5★**▲ 31%**](https://www.amazon.com/dp/B087ZMKKHJ) [![dcv Kilian Good Girl Gone Bad Eau De Parfum EDP Spray Sample Vial Mini 1.5 ml/.05oz](https://m.media-amazon.com/images/I/41QNiiHD0uL.jpg)**dcv Kilian Good Girl Gone Bad Eau De Parfum EDP Spray Sample Vial Mini 1.5 ml/.05oz**dcv**$10.36**4.1★**— 10%**](https://www.amazon.com/dp/B0CQTZLQBZ)

**~~View all trending →~~**

## **What buyers say about good girl gone bad by kilian**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**70%

*“Amazing Scent”*

**Value For Money**7%

*“well worth the money”*

**Durability**4%

*“lasting power is amazing”*

**Quality-Overall**4%

*“Good Quality”*

**Soft Feel**1%

*“It's a very soft musty”*

**Suitability Winter Weather**1%

*“clean scent especially for the winter or fall”*

**Gifting Purpose**1%

*“This is the best gift I could have ever gotten someone”*

**Advertised Vs Actual Product**1%

*“Item was as described”*

**Design-Overall**1%

*“The bottle is elegant”*

**Size-Overall**1%

*“It is an affordable price for the size and effectiveness”*

### **What buyers complain about **

**Smell**51%

*“Very strong smell”*

**Durability**8%

*“Not long lasting”*

**Value For Money**8%

*“Not worth the price at all”*

**Strength**3%

*“to strong for a women”*

**Size-Overall**2%

*“the bottle was bigger than expected”*

**Allergies**2%

*“Allergic Reaction”*

**Alcohol Content**2%

*“really alcohol-y”*

**Leak-Proof**1%

*“it was leaking from around the cap”*

**Quality-Overall**1%

*“My only complaint is the performance”*

**Advertised Vs Actual Product**1%

*“Not The Same”*

### **Top return reasons **

**Smell**100%

## **Common questions**

<dl>

<dt>**Is good girl gone bad by kilian profitable to sell on Amazon United States?**</dt><dd>The niche generates $348K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Skip it (44/100).</dd>

<dt>**How competitive is the good girl gone bad by kilian niche?**</dt><dd>5 brands and 158 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in good girl gone bad by kilian?**</dt><dd>Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.</dd>

<dt>**What does it cost to enter the good girl gone bad by kilian niche?**</dt><dd>Listings span $10.36–$335.17; the average listing price is $119.03 (sweet spot $15–$100). The average incumbent carries 2,221 reviews — the moat a new listing must climb.</dd>

</dl>

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