---
title: "Search terms — glycolic acid lotion - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/glycolic-acid-lotion/search-terms"
last_updated: "2026-08-07T19:10:56.603Z"
locale: en
meta:
  description: "Niche score 54/100 · $467K/yr market · 301K searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $467K/yr market · 301K searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — glycolic acid lotion - Flapen"
---

# **glycolic acid lotion**

**Worth a look**

Shows low returns (0.7%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.

Market size 58Growth 60Conversion 80Competition 18Returns 97Price range 76Avg price 85Brand share 24Review moat 21Quality gap 45

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$19.03**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.2%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$8.72–$34.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+35.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$467K**

$467K/yr · 301K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****11,883.14**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

## Search terms