---
title: "Freesia Perfume — $72K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/freesia-perfume"
last_updated: "2026-08-11T05:04:53.894Z"
locale: en
meta:
description: "Niche score 38/100 · $72K/yr market · 60K searches/yr · $34.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $72K/yr market · 60K searches/yr · $34.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Freesia Perfume — $72K/yr Amazon US Niche (2026) - Flapen"
---
# **freesia perfume**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 18Growth 23Conversion 44Competition 13Returns 100Price range 87Avg price 95Brand share 0Review moat 44Quality gap 47
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$34.07**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.11–$60.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,114.3**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-4.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$72K**
$72K/yr · 60K searches
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, freesia perfume is a $72K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **freesia perfume market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$102K–$136K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#1,182**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **88 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▲rising
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**0%**
- Kenneth Cole96% - Parlux3% - Kenneth Cole REACTION2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.
2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/freesia-perfume/trend)
## **Top freesia perfume search terms**
- **kenneth cole perfume women**26K/yr-11.8%3.0% conv. - **kenneth cole white for her**12K/yr-6.5%8.3% conv. - **kenneth cole perfume**8K/yr+21.2%1.0% conv. - **kenneth cole body spray for women**8K/yr-5.1%7.7% conv. - **kenneth cole white perfume**3K/yr+13.3%4.3% conv. - **kenneth cole for her**2K/yr+3.9%5.0% conv. - **kenneth cole white perfume for women**979/yr-45.2%8.7% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/freesia-perfume/search-terms)
## **Top freesia perfume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$22K40%$29K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kenneth Cole White for Her Body Mist for Women Notes of Mandarin Vanilla Musk and Orchid Fruity Fresh Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl oz**Kenneth Cole**$11.67**4.5★7,484 rev](https://www.amazon.com/dp/B01H0IZ7ZC) [2**Kenneth Cole White for Her Eau de Parfum Spray for Women Notes of Mandarin Vanilla Musk and Orchid Fruity Fresh Feminine Scent Long-Lasting Everyday Wear Fragrance 3.4 Fl oz**Kenneth Cole**$51.88**4.6★899 rev](https://www.amazon.com/dp/B00R6S60J4) [3**Kenneth Cole For Her Body Mist for Women Notes of Mandarin Violet and White Amber Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl Oz**Kenneth Cole**$10.11**4.6★3,812 rev](https://www.amazon.com/dp/B01L2F9C78) [4**Kenneth Cole Black For Her Body Spray Mist for Women Notes of Florals Citrus Sandalwood and Musk Feminine Scent Everyday Wear Fragrance 8 Fl Oz**Kenneth Cole**$12.28**4.5★4,585 rev](https://www.amazon.com/dp/B01CWX6Z4W) [5**Kenneth Cole Blush Body Spray 8.0 fl. oz.**Kenneth Cole**$11.84**4.5★1,379 rev](https://www.amazon.com/dp/B09RQKCWR3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KENNETH COLE REACTION REEVA PLATFORM WHITE RAFFIA 7.5**Kenneth Cole REACTION**$57.25**362 rev1y ago](https://www.amazon.com/dp/B0DSQVCG4G) [**Kenneth Cole Blush Body Spray 8.0 fl. oz.**Kenneth Cole**$11.84**1,379 rev4y ago](https://www.amazon.com/dp/B09RQKCWR3) [**Kenneth Cole Blush Eau De Parfum 1.0 fl. oz.**Kenneth Cole**$31.15**1,379 rev4y ago](https://www.amazon.com/dp/B09PPN491Q) [**Kenneth Cole REACTION by Kenneth Cole EAU DE PARFUM SPRAY 1 OZ (NEW PACKAGING)**Parlux**$38.53**14 rev6y ago](https://www.amazon.com/dp/B0BSD56JNV) [**Kenneth Cole Eau de Parfum Spray For Her 3.4 oz.**Kenneth Cole**$60.67**74 rev8y ago](https://www.amazon.com/dp/B079H2B5WY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KENNETH COLE REACTION REEVA PLATFORM WHITE RAFFIA 7.5**Kenneth Cole REACTION**$57.25**4.4★**▲ 397%**](https://www.amazon.com/dp/B0DSQVCG4G) [**Kenneth Cole REACTION by Kenneth Cole EAU DE PARFUM SPRAY 1 OZ (NEW PACKAGING)**Parlux**$38.53**4.2★**▲ 183%**](https://www.amazon.com/dp/B0BSD56JNV) [**Kenneth Cole Blush Body Spray 8.0 fl. oz.**Kenneth Cole**$11.84**4.5★**▲ 22%**](https://www.amazon.com/dp/B09RQKCWR3) [**Kenneth Cole For Her Body Mist for Women Notes of Mandarin Violet and White Amber Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl Oz**Kenneth Cole**$10.11**4.6★**— 3%**](https://www.amazon.com/dp/B01L2F9C78) [**Kenneth Cole White for Her Body Mist for Women Notes of Mandarin Vanilla Musk and Orchid Fruity Fresh Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl oz**Kenneth Cole**$11.67**4.5★**— 1%**](https://www.amazon.com/dp/B01H0IZ7ZC)
**~~View all trending →~~**
## **What buyers say about freesia perfume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**76%
*“Awesome scent”*
**Value For Money**7%
*“Very affordable,”*
**Size-Overall**2%
*“Fits perfectly in her bag”*
**Durability**2%
*“long-lasting fragrance that gets compliments”*
**Color**2%
*“Pretty”*
**Ease Of Use**1%
*“easy to use”*
**Quality-Overall**1%
*“the quality is impressive”*
**Suitable For Indoor**1%
*“its perfect for the rooms”*
**Advertised Vs Actual Product**1%
*“Just what my wife wanted”*
**Suitability Hot Weather**1%
*“It's clean and great for summer”*
### **What buyers complain about **
**Smell**54%
*“Scent does not last”*
**Durability**9%
*“doesnt last for more than 1/2 an hour”*
**Value For Money**8%
*“But price is roo high”*
**Quality-Overall**3%
*“And not even the good kind”*
**Strength**3%
*“Very weak”*
**Allergies**2%
*“Unfortunately I must be highly allergic to some of the ingredients”*
**Size-Overall**2%
*“the bottle has gotten smaller”*
**Material Quality**1%
*“Disappointed cheap material”*
**Advertised Vs Actual Product**1%
*“How do you get away with advertising this”*
## **Common questions**
- **Is freesia perfume profitable to sell on Amazon United States?**
- The niche generates $72K/yr across 10 tracked products. 90-day search growth is -4.5%. Flapen's verdict: Skip it (38/100).
- **How competitive is the freesia perfume niche?**
- 3 brands and 7 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in freesia perfume?**
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.
- **When does demand for freesia perfume peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the freesia perfume niche?**
- Listings span $10.11–$60.67; the average listing price is $34.07 (sweet spot $15–$100). The average incumbent carries 2,114 reviews — the moat a new listing must climb.
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