---
title: "Face Mask Bulk — $34K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/face-mask-bulk"
last_updated: "2026-08-11T03:57:55.366Z"
locale: en
meta:
description: "Niche score 39/100 · $34K/yr market · 56K searches/yr · $18.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $34K/yr market · 56K searches/yr · $18.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Face Mask Bulk — $34K/yr Amazon US Niche (2026) - Flapen"
---
# **face mask bulk**
**Skip it**
A small market ($34K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 14Conversion 41Competition 54Returns 96Price range 75Avg price 84Brand share 25Review moat 22Quality gap 23
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$18.71**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.24–$35.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****9,337.88**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-21.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$34K**
$34K/yr · 56K searches
According to Flapen's Amazon United States niche tracking, face mask bulk is a $34K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **face mask bulk market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$56K–$75K**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#169**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **130 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**22**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 95%
**Open market**
**7%**
- DERMAL52% - KONEUK28% - Aottom4% - ANUA3% - Meleell3% - ZealSea3% - Open — no brand owns it (4 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.7% search growth over the last 90 days.
6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/face-mask-bulk/trend)
## **Top face mask bulk search terms**
- **bulk face masks individually wrapped**20K/yr-19.3%4.1% conv. - **dermal face mask**7K/yr-7.0%7.5% conv. - **bulk face masks skincare**7K/yr-29.0%3.0% conv. - **facial mask bulk**4K/yr-6.2%3.7% conv. - **face masks in bulk**4K/yr+4.3%3.6% conv. - **dermal face masks**2K/yr-2.2%2.8% conv. - **dermal mask**3K/yr-16.3%7.3% conv. - **dermal korea collagen essence**3K/yr-44.5%1.5% conv. - **dermal collagen essence mask**2K/yr-64.8%7.9% conv. - **dermal face masks korean**3K/yr-67.6%5.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/face-mask-bulk/search-terms)
## **Top face mask bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$7K30%$10K40%$14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DERMAL 24 Combo Pack Made in Korea Facial Mask 20+ Years of K-Beauty Experience Premium Quality Korean Sheet Masks for Daily Skincare Routine**DERMAL**$15.13**4.6★26,095 rev](https://www.amazon.com/dp/B0722LVW3B) [2**KONEUK 60 Pack Collagen Essence Face Masks Skincare for Women Hydrating Sheet Face Masks Suitable for Dry and Sensitive Skin Bulk Facial Masks for Women Skin Care Face Mask Gifts Set for Spa Party**KONEUK**$24.57**4.6★1,420 rev](https://www.amazon.com/dp/B0DS1QLCGQ) [3**DERMAL Collagen Essence Sheet Mask 16 Combo Pack - 16 Days Daily Skin Therapy for Glow - Aloe Snail Vitamin Variety Gift Set - K-Beauty**DERMAL**$11.32**4.5★40,167 rev](https://www.amazon.com/dp/B00BAM7F8C) [4**DERMAL 48 Combo Pack Made in Korea Facial Mask 20+ Years of K-Beauty Experience Premium Quality Korean Sheet Masks for Daily Skincare Routine**DERMAL**$26.83**4.6★26,095 rev](https://www.amazon.com/dp/B08GFJFLQC) [5**KONEUK 14 Pack Sheet Face Masks Skincare Hydrating Face Masks Suitable for Dry Skin Bulk Facial Mask Set for Women Skin Care Face Mask Gifts Set for Face Spa**KONEUK**$8.67**4.6★2,791 rev](https://www.amazon.com/dp/B0CYGT3CR4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Aottom 30pcs Face Masks Skincare Bulk Facial Masks for Women Skin Care Sheet Masks with Natural Ingredients Gifts Set for Face Spa Birthday Party Spa Gift**Aottom**$14.62**15 rev6mo ago](https://www.amazon.com/dp/B0GDZT85KF) [**60 Pack Bulk Collagen Facial Masks moisturizing & Hydrating Face Masks for Women Skincare for All Skin Types Bulk Sheet Mask Skin Care Gifts Sleepover Party for Teen Girls(12 Types x 5 Pcs)**VESPRO**$26.85**23 rev9mo ago](https://www.amazon.com/dp/B0FSRYWWHC) [**KONEUK 54 Pack Bulk Sheet Face Masks Skincare Hydrating and Moisturizing Face Mask for All Skin Types Collagen Facial Masks for Skin Care Spa Birthday Party Supplies (9 Types x 6 Pcs)**KONEUK**$23.52**123 rev11mo ago](https://www.amazon.com/dp/B0FM2KYKS1) [**ZealSea EWG Face Mask Skincare Set Spa Sleepover Party Gifts for Teen Girl**ZealSea**$14.44**337 rev11mo ago](https://www.amazon.com/dp/B0FJSD2DMS) [**KONEUK 12 Pack Collagen Hydrating Face Masks Skincare Sheet Face Mask for All Skin Types Facial Masks Set for Women Skin Care Face Mask Bulk Spa Gifts for Women**KONEUK**$8.24**356 rev1y ago](https://www.amazon.com/dp/B0F8NQPY6T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Aottom 30pcs Face Masks Skincare Bulk Facial Masks for Women Skin Care Sheet Masks with Natural Ingredients Gifts Set for Face Spa Birthday Party Spa Gift**Aottom**$14.62**4.9★**▲ 309%**](https://www.amazon.com/dp/B0GDZT85KF) [**Anua PDRN Hyaluronic Acid Capsule 100 Serum Mask Hydrating & Soothing Face Mask for Glass Skin Dewy Glow and Firm Looking Skin Salmon DNA & Collagen Lightweight Texture Korean Skin Care (10EA)**ANUA**$21.68**4.6★**▲ 173%**](https://www.amazon.com/dp/B0DWXCNQN4) [**KONEUK 54 Pack Bulk Sheet Face Masks Skincare Hydrating and Moisturizing Face Mask for All Skin Types Collagen Facial Masks for Skin Care Spa Birthday Party Supplies (9 Types x 6 Pcs)**KONEUK**$23.52**4.7★**▲ 115%**](https://www.amazon.com/dp/B0FM2KYKS1) [**60 Pack Bulk Collagen Facial Masks moisturizing & Hydrating Face Masks for Women Skincare for All Skin Types Bulk Sheet Mask Skin Care Gifts Sleepover Party for Teen Girls(12 Types x 5 Pcs)**VESPRO**$26.85**5.0★**▲ 109%**](https://www.amazon.com/dp/B0FSRYWWHC) [**KONEUK 12 Pack Collagen Hydrating Face Masks Skincare Sheet Face Mask for All Skin Types Facial Masks Set for Women Skin Care Face Mask Bulk Spa Gifts for Women**KONEUK**$8.24**4.7★**▲ 103%**](https://www.amazon.com/dp/B0F8NQPY6T)
**~~View all trending →~~**
## **What buyers say about face mask bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**16%
*“Great deal”*
**Moist/Dry**15%
*“Super hydrating”*
**Quality-Overall**13%
*“are extremely happy with the quality my tenants are excited to see them”*
**Soft Feel**10%
*“Leaves your face so soft”*
**Suitability Combination Skin**7%
*“great for sensitive skin”*
**Gifting Purpose**7%
*“Cute gifts”*
**Smell**5%
*“The scents are delightful”*
**Allergies**3%
*“No irritation and I have sensitive skin”*
**Ease Of Use**3%
*“Easy to use”*
**Suitability Dry Skin**3%
*“Very good for dry skin”*
### **What buyers complain about **
**Allergies**17%
*“It's incredibly irritating”*
**Size-Overall**10%
*“Not the right fit for me”*
**Smell**8%
*“They all just smell like jelly”*
**Moist/Dry**6%
*“do not make my face feel moisturized as I want”*
**Value For Money**4%
*“Definitely not worth it”*
**Skin Health**4%
*“Burns the face”*
**Quality-Overall**3%
*“The quality was not great”*
**Adhesion/Stickiness**3%
*“Leaves your face feeling sticky”*
**Thickness**3%
*“Those are not as thick as I had expected”*
**Advertised Vs Actual Product**3%
*“These are advertised as collagen masks, but they do not contain collagen...”*
### **Top return reasons **
**Advertised Vs Actual Product**15%
**Size-Overall**12%
**Value For Money**9%
**Quality-Overall**8%
**Leak-Proof**7%
**Functionality-Overall**7%
**Moist/Dry**6%
**Smell**5%
**Ingredients-Overall**5%
**Defective Material/Parts**3%
## **Common questions**
- **Is face mask bulk profitable to sell on Amazon United States?**
- The niche generates $34K/yr across 24 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (39/100).
- **How competitive is the face mask bulk niche?**
- 10 brands and 22 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in face mask bulk?**
- Top complaints mined from reviews: Allergies, Size-Overall, Smell. The return rate is 0.7%.
- **When does demand for face mask bulk peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the face mask bulk niche?**
- Listings span $8.24–$35.49; the average listing price is $18.71 (sweet spot $15–$100). The average incumbent carries 9,338 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)