---
title: "Eyelash Glue Pen — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/eyelash-glue-pen"
last_updated: "2026-08-11T08:32:23.949Z"
locale: en
meta:
description: "Niche score 40/100 · $64K/yr market · 63K searches/yr · $7.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $64K/yr market · 63K searches/yr · $7.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Eyelash Glue Pen — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **eyelash glue pen**
**Skip it**
Prices mostly outside the sweet spot ($5.11–$11.03) — this niche doesn't clear our bar today.
Market size 16Growth 12Conversion 96Competition 24Returns 96Price range 0Avg price 21Brand share 30Review moat 23Quality gap 82
**Conversion**
**Incredible****13.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****7,347.71**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****$7.67**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$64K**
$64K/yr · 63K searches
**Growth**
**Bad****-25.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$5.11–$11.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, eyelash glue pen is a $64K/yr Amazon United States market (63K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **eyelash glue pen market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$61K–$77K**
- units × avg price
- **Conversion rate**
- **13.1%**
- **Avg BSR**
- **#207**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**8%**
- KISS50% - iENVY14% - Obeyalash12% - EMEDA6% - ICORIC6% - Lash'd Up4% - Open — no brand owns it (3 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -25.5% search growth over the last 90 days.
5K3KSpike '24Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/eyelash-glue-pen/trend)
## **Top eyelash glue pen search terms**
- **lash glue liner**8K/yr-14.4%10.8% conv. - **lash glue pen**9K/yr-43.0%8.0% conv. - **eyelash glue pen**10K/yr-34.7%9.3% conv. - **eyeliner glue for lashes**8K/yr-12.0%11.8% conv. - **eyeliner glue**5K/yr-12.2%12.4% conv. - **eyeliner lash glue**6K/yr-28.5%12.1% conv. - **lash glue eyeliner**4K/yr+13.6%10.4% conv. - **eyelash glue liner**4K/yr-33.0%13.9% conv. - **lash glue liner pen**3K/yr-21.2%10.2% conv. - **lash liner glue**3K/yr-25.2%10.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/eyelash-glue-pen/search-terms)
## **Top eyelash glue pen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$13K30%$19K40%$25K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kiss Lash Glue Liner Black Felt-Tip Pen Aplicator 0.03 Fl Oz (0.9 ml) Matte Finish Eyeliner-Look False Eyelash Adhesive Quick-Dry Formula 12+ Hour Hold Works with All Lash Types Easy Touch-Up**KISS**$8.75**4.3★11,468 rev](https://www.amazon.com/dp/B08FPHZ5VY) [2**Kiss Lash Glueliner Eyeliner Lash Glue 2-in-1 Felt-Tip Eyeliner and Lash Adhesive Includes 1 Glue Liner Long Lasting Wear Can Be Used with Strip Lashes and Lash Clusters**KISS**$6.28**4.3★11,468 rev](https://www.amazon.com/dp/B08DX3W16S) [3**Obeyalash Lash Glue for Strip Lashes 2-in-1 Black Eyelash Glue Pen and Eyeliner 3S Fast Drying-Quick Smudgeproof 48H Waterproof Long Lasting Strong Hold Black Eyeliner Pen (2ml/0.07fl.Oz)**Obeyalash**$5.87**4.2★1,058 rev](https://www.amazon.com/dp/B0F4RFHGV5) [4**Strip Eyelash Glue Eyeliner Waterproof - 2-in-1 Black Eyelash Glue Pen and Eyeliner Eyelash Liner for 48H Waterproof Long Lasting for Strip Lashes 3S Quick Dry Beginner Friendly by EMEDA (01)**EMEDA**$5.87**4.4★104 rev](https://www.amazon.com/dp/B0F9YDLG2N) [5**ICORIC Liquid Eyeliner Pen Waterproof Magic Self-adhesive Long-Lasting Eyelash Glue Pen Magnetic Eyeliner No Blooming Quick Drying Magnetic Eye Liner (Gold Black 1 PCS)**ICORIC**$6.43**4.0★2,257 rev](https://www.amazon.com/dp/B094J6SXVP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MERETON Lash Glue & Eyeliner Pen - 3-Second Quick Dry 48H Waterproof 2 in 1 Black Lash Adhesive for Strip Lashes Long Lasting Strong Hold Gentle for Sensitive Eyes (2ml / 0.07oz)**MERETON**$8.76**47 rev5mo ago](https://www.amazon.com/dp/B0GCZTHHS7) [**DUO Over and Under Lash Glue Liner Black - 2-in-1 Liquid Eyeliner and False Eyelash Adhesive Waterproof Dual Placement Precision Tip Pen for Extensions 0.03 fl oz**DUO**$7.95**62 rev8mo ago](https://www.amazon.com/dp/B0FYTX838J) [**Strip Eyelash Glue Eyeliner Waterproof - 2-in-1 Black Eyelash Glue Pen and Eyeliner Eyelash Liner for 48H Waterproof Long Lasting for Strip Lashes 3S Quick Dry Beginner Friendly by EMEDA (01)**EMEDA**$5.87**104 rev1y ago](https://www.amazon.com/dp/B0F9YDLG2N) [**Obeyalash Lash Glue for Strip Lashes 2-in-1 Black Eyelash Glue Pen and Eyeliner 3S Fast Drying-Quick Smudgeproof 48H Waterproof Long Lasting Strong Hold Black Eyeliner Pen (2ml/0.07fl.Oz)**Obeyalash**$5.87**1,058 rev1y ago](https://www.amazon.com/dp/B0F4RFHGV5) [**Kiss SuperStick Lash Glue for Strip Eyelashes Black 0.17 Oz (4.8 g) Dermatologist-Tested Extended Wear Lash Adhesive Easy-to-Apply Quick-Dry Brush Applicator Waterproof on Normal Skin**KISS**$5.87**1,639 rev1y ago](https://www.amazon.com/dp/B0DMXYPCJS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DUO Over and Under Lash Glue Liner Black - 2-in-1 Liquid Eyeliner and False Eyelash Adhesive Waterproof Dual Placement Precision Tip Pen for Extensions 0.03 fl oz**DUO**$7.95**3.9★**▲ 93%**](https://www.amazon.com/dp/B0FYTX838J) [**Kiss SuperStick Lash Glue for Strip Eyelashes Black 0.17 Oz (4.8 g) Dermatologist-Tested Extended Wear Lash Adhesive Easy-to-Apply Quick-Dry Brush Applicator Waterproof on Normal Skin**KISS**$5.87**4.3★**▲ 81%**](https://www.amazon.com/dp/B0DMXYPCJS) [**i-Envy 2 in 1 Lash Glue Liner Eyelash Adhesive & Eyeliner in One (0.02 Oz) Quick Precise Application Fast Drying Matte Finish Strong Hold for Lash Cluster Strip Lash Extension (Clear)**iENVY**$8.77**4.3★**▲ 37%**](https://www.amazon.com/dp/B08KYJT7K2) [**i-Envy 2 in 1 Lash Glue Liner Eyelash Adhesive & Eyeliner in One (0.02 Oz) Quick Precise Application Fast Drying Matte Finish Strong Hold for Lash Cluster Strip Lash Extension (Black & Clear)**iENVY**$11.03**4.3★**▲ 24%**](https://www.amazon.com/dp/B08KYLZXRF) [**Kiss Lash Glue Liner Black Felt-Tip Pen Aplicator 0.03 Fl Oz (0.9 ml) Matte Finish Eyeliner-Look False Eyelash Adhesive Quick-Dry Formula 12+ Hour Hold Works with All Lash Types Easy Touch-Up**KISS**$8.75**4.3★**▲ 15%**](https://www.amazon.com/dp/B08FPHZ5VY)
**~~View all trending →~~**
## **What buyers say about eyelash glue pen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Adhesion/Stickiness**23%
*“Strong supportive adhesive”*
**Eyelash Quality**20%
*“It blends well along the lash line”*
**Ease Of Use**10%
*“Ease of use”*
**Quality-Overall**6%
*“So far quality seems strong”*
**Ease Of Application**5%
*“The brush applicator makes it much more precise”*
**Efficiency**5%
*“Does it's job”*
**Advertised Vs Actual Product**4%
*“Just as described”*
**Durability**3%
*“This product is both durable and functional”*
**Moist/Dry**2%
*“Fast drying time”*
**Water Resistance**2%
*“its water resistant”*
### **What buyers complain about **
**Adhesion/Stickiness**23%
*“Doesn't stick for long”*
**Durability**12%
*“Fell off”*
**Eyelash Quality**8%
*“Waste of money worst eyelash glue Ive ever used does not last at all during the day starts lifting up sometimes almost immediately”*
**Moist/Dry**6%
*“Dried up already”*
**Functionality-Overall**6%
*“Doesnt work”*
**Allergies**5%
*“Seriously irritating for me”*
**Quality-Overall**3%
*“what garbage”*
**Water Resistance**3%
*“I don't know where the water proof comes in”*
**Value For Money**3%
*“Not worth the money”*
**Strength**2%
*“Dont hold at all”*
### **Top return reasons **
**Adhesion/Stickiness**55%
**Functionality-Overall**11%
**Advertised Vs Actual Product**6%
**Moist/Dry**4%
**Color**4%
**Defective Material/Parts**2%
**Eyelash Quality**2%
**Value For Money**2%
**Eyeliner Quality**1%
**Durability**1%
## **Common questions**
- **Is eyelash glue pen profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -25.5%. Flapen's verdict: Skip it (40/100).
- **How competitive is the eyelash glue pen niche?**
- 9 brands and 45 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in eyelash glue pen?**
- Top complaints mined from reviews: Adhesion/Stickiness, Durability, Eyelash Quality. The return rate is 0.7%.
- **When does demand for eyelash glue pen peak?**
- Demand peaks in Aug–Sep; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the eyelash glue pen niche?**
- Listings span $5.11–$11.03; the average listing price is $7.67 (sweet spot $15–$100). The average incumbent carries 7,348 reviews — the moat a new listing must climb.
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