---
title: "Trend — eyelash brush - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/eyelash-brush/trend"
last_updated: "2026-08-11T06:20:34.645Z"
locale: en
meta:
  description: "Niche score 50/100 · $698K/yr market · 905K searches/yr. Prices mostly outside the sweet spot ($2.59–$17.39) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $698K/yr market · 905K searches/yr. Prices mostly outside the sweet spot ($2.59–$17.39) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — eyelash brush - Flapen"
---

# **eyelash brush**

**Worth a look**

Shows low returns (0.9%), but prices mostly outside the sweet spot ($2.59–$17.39) keeps it on the watch list.

Market size 68Growth 17Conversion 95Competition 35Returns 96Price range 16Avg price 18Brand share 37Review moat 24Quality gap 67

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$698K**

$698K/yr · 905K searches

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****6,149.05**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$6.33**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-16.4%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$2.59–$17.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Trend