---
title: "Reviews — eyebrow pencil - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/eyebrow-pencil/reviews"
last_updated: "2026-08-11T07:41:46.622Z"
locale: en
meta:
  description: "Niche score 63/100 · $8.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $8.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — eyebrow pencil - Flapen"
---

# **eyebrow pencil**

**Worth a look**

Shows a $8.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 24Conversion 83Competition 89Returns 97Price range 35Avg price 24Brand share 46Review moat 12Quality gap 50

**Market size**

**Incredible****$8.8M**

$8.8M/yr · 11.0M searches

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Conversion**

**Great****9.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$1.05–$22.53**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-2.5%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$8.80**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****28,245.91**

avg incumbent reviews — the moat a new listing must climb

## Reviews