---
title: "Epiderm — $176K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/epiderm"
last_updated: "2026-08-11T02:46:18.236Z"
locale: en
meta:
description: "Niche score 48/100 · $176K/yr market · 85K searches/yr · $33.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $176K/yr market · 85K searches/yr · $33.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Epiderm — $176K/yr Amazon US Niche (2026) - Flapen"
---
# **epiderm**
**Skip it**
Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Market size 36Growth 21Conversion 68Competition 18Returns 96Price range 87Avg price 95Brand share 12Review moat 45Quality gap 77
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$33.84**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.30–$103.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,983.2**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$176K**
$176K/yr · 85K searches
**Growth**
**Bad****-8.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, epiderm is a $176K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May. Verdict: Skip it — 48/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **epiderm market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$203K–$271K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#969**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **136 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**47**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**3%**
- Epaderm55% - Biodermis17% - BIODERMIS13% - Generic8% - PSECICI2% - Epi-derm2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 93 weeks — -8.4% search growth over the last 90 days.
2K1KSpike '24Spike '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: May · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/epiderm/trend)
## **Top epiderm search terms**
- **epaderm**18K/yr-18.4%8.8% conv. - **epiderm cream**16K/yr+4.3%1.8% conv. - **epiderm silicone scar sheets**9K/yr+16.0%6.1% conv. - **biodermis silicone scar sheets**8K/yr+0.3%4.6% conv. - **epiderm**9K/yr-7.9%3.5% conv. - **biodermis**8K/yr-17.2%2.0% conv. - **epaderm cream**11K/yr-19.1%9.7% conv. - **epaderm ointment**6K/yr-23.7%11.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/epiderm/search-terms)
## **Top epiderm products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$35K30%$53K40%$71K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Epaderm 125 g Ointment**Epaderm**$14.55**4.5★1,874 rev](https://www.amazon.com/dp/B001I9MZXC) [2**Epaderm Cream 50g**Epaderm**$9.30**4.5★1,821 rev](https://www.amazon.com/dp/B003ZTASQO) [3**Epiderm Silicone Gel Scar Sheets - Premium-Grade Silicone Scar Sheets for Optimal Scar Care - Versatile Flexible & Reusable - Ideal for C-Section Tummy Tuck & Hysterectomy Scars - 1.4x6 in Natural**Biodermis**$28.73**4.2★492 rev](https://www.amazon.com/dp/B00XTTOS9I) [4**Epiderm Silicone Gel Strips Clear Reusable Silicone Gel Sheets for Scars Flexible Silicone Tape for Surgical Scar Care Cardiac Surgery & Tummy Tuck C Section Scar Silicone Strips - 1.4 x 6**BIODERMIS**$28.86**3.7★291 rev](https://www.amazon.com/dp/B004MRRENI) [5**Epa-derm Cream 500g 3-in-1 Emollient for Daily Skin Care. Moisturizing Cream for Dry & Sensitive Skin**Generic**$30.26**4.9★17 rev](https://www.amazon.com/dp/B0FNSNV34X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Epa-derm Ointment 500g For Dry Skin**Generic**$32.39**1 rev4mo ago](https://www.amazon.com/dp/B0GNZQ4FXG) [**Epa-derm Cream 500g 3-in-1 Emollient for Daily Skin Care. Moisturizing Cream for Dry & Sensitive Skin**Generic**$30.26**17 rev10mo ago](https://www.amazon.com/dp/B0FNSNV34X) [**Silicone Scar Sheets Medical Grade Silicone Scar Tape for Surgical Hypertrophic Keloid C-Section Burn Old & New Scars Reusable Professional Scars Removal Sheets (1.6X 59 Roll-1.5M)**PSECICI**$9.95**10,595 rev2y ago](https://www.amazon.com/dp/B0D8J5SV3C) [**NUVADERMIS Silicone Scar Sheets for Surgical Scars - 120 x 1.5 Roll - Medical Grade Silicone Scar Tape and Face Tape for Wrinkles Keloid Scars and Hypertrophic Scars - Reusable - 1 Pack**NUVADERMIS**$24.16**6,858 rev4y ago](https://www.amazon.com/dp/B09WFQRS5P) [**ScarAway Advanced Clear Silicone Scar Sheets Medical Grade Silicone Strips (1.5 x 3) Scar Treatment and Prevention for Surgical Burn Body Hypertrophic & Keloid Scar Treatment 10 Clear Sheets**ScarAway**$23.10**5,794 rev5y ago](https://www.amazon.com/dp/B09175MJ3S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Epaderm Junior Cream 150 g**Epaderm**$20.20**4.6★**▲ 128%**](https://www.amazon.com/dp/B0749S7JJR) [**Epa-derm Ointment 500g For Dry Skin**Generic**$32.39**4.0★**▲ 95%**](https://www.amazon.com/dp/B0GNZQ4FXG) [**NUVADERMIS Silicone Scar Sheets for Surgical Scars - 120 x 1.5 Roll - Medical Grade Silicone Scar Tape and Face Tape for Wrinkles Keloid Scars and Hypertrophic Scars - Reusable - 1 Pack**NUVADERMIS**$24.16**4.4★**▲ 59%**](https://www.amazon.com/dp/B09WFQRS5P) [**Silicone Scar Sheets Medical Grade Silicone Scar Tape for Surgical Hypertrophic Keloid C-Section Burn Old & New Scars Reusable Professional Scars Removal Sheets (1.6X 59 Roll-1.5M)**PSECICI**$9.95**4.3★**▲ 56%**](https://www.amazon.com/dp/B0D8J5SV3C) [**Epiderm Silicone Gel Scar Sheets - Premium-Grade Silicone Scar Sheets for Optimal Scar Care - Versatile Flexible & Reusable - Ideal for C-Section Tummy Tuck & Hysterectomy Scars - 1.4x6 in Natural**Biodermis**$28.73**4.2★**▲ 32%**](https://www.amazon.com/dp/B00XTTOS9I)
**~~View all trending →~~**
## **What buyers say about epiderm**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“the quality is solid”*
**Ease Of Use**10%
*“Easy and Effective”*
**Adhesion/Stickiness**10%
*“adhesive works great”*
**Efficiency**9%
*“It works ok”*
**Value For Money**6%
*“Good for the price”*
**Comfort-Overall**5%
*“Very comfortable”*
**Soft Feel**4%
*“Very soft”*
**Advertised Vs Actual Product**4%
*“As described”*
**Ease Of Application**3%
*“Easy to apply”*
**Wrinkle**2%
*“Great for wrinkles”*
### **What buyers complain about **
**Adhesion/Stickiness**27%
*“Adhesive is HORRIBLE”*
**Functionality-Overall**9%
*“Didn't work”*
**Durability**5%
*“Falls off easily”*
**Allergies**4%
*“Irritation of skin”*
**Value For Money**4%
*“Not worth the price”*
**Quality-Overall**4%
*“This stuff is very low quality”*
**Ease Of Use**4%
*“So hard to put on”*
**Thickness**3%
*“thick while on the skin”*
**Size-Overall**3%
*“The sheets are fairly large”*
**Skin Health**3%
*“Made my skin worse”*
### **Top return reasons **
**Adhesion/Stickiness**39%
**Functionality-Overall**14%
**Size-Overall**11%
**Advertised Vs Actual Product**8%
**Value For Money**4%
**Defective Material/Parts**3%
**Material Quality**3%
**Quality-Overall**2%
**Skin Health**2%
**Product Condition**2%
## **Common questions**
- **Is epiderm profitable to sell on Amazon United States?**
- The niche generates $176K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the epiderm niche?**
- 8 brands and 47 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in epiderm?**
- Top complaints mined from reviews: Adhesion/Stickiness, Functionality-Overall, Durability. The return rate is 0.8%.
- **When does demand for epiderm peak?**
- Demand peaks in May; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the epiderm niche?**
- Listings span $9.30–$103.32; the average listing price is $33.84 (sweet spot $15–$100). The average incumbent carries 1,983 reviews — the moat a new listing must climb.
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