---
title: "Search terms — empty nail polish bottles with brush - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/empty-nail-polish-bottles-with-brush/search-terms"
last_updated: "2026-08-10T22:55:51.916Z"
locale: en
meta:
  description: "Niche score 50/100 · $77K/yr market · 125K searches/yr · $8.66 avg price. A small market ($77K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $77K/yr market · 125K searches/yr · $8.66 avg price. A small market ($77K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — empty nail polish bottles with brush - Flapen"
---

# **empty nail polish bottles with brush**

**Worth a look**

Shows a thin review moat (132 avg reviews), but a small market ($77K/yr) keeps it on the watch list.

Market size 19Growth 22Conversion 75Competition 65Returns 89Price range 29Avg price 24Brand share 48Review moat 93Quality gap 53

**Review moat**

**Great****132.1**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$5.50–$18.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****$8.66**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-5.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$77K**

$77K/yr · 125K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms