---
title: "Empty Mascara Tube and Wand — $121K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/empty-mascara-tube-and-wand"
last_updated: "2026-08-11T06:13:19.802Z"
locale: en
meta:
  description: "Niche score 45/100 · $121K/yr market · 184K searches/yr · $6.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $121K/yr market · 184K searches/yr · $6.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Empty Mascara Tube and Wand — $121K/yr Amazon US Niche (2026) - Flapen"
---

# **empty mascara tube and wand**

**Skip it**

Prices mostly outside the sweet spot ($3.99–$14.44) — this niche doesn't clear our bar today.

Market size 28Growth 15Conversion 86Competition 28Returns 93Price range 0Avg price 19Brand share 61Review moat 63Quality gap 62

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****980.35**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$121K**

$121K/yr · 184K searches

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Bad****$6.82**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-20.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$3.99–$14.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, empty mascara tube and wand is a $121K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan. Verdict: Skip it — 45/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **empty mascara tube and wand market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 750–1,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$102K–$136K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#609**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**40 months**</dd>

<dt>**Avg seller age**</dt><dd>**138 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**20 **▲rising

**Sellers**

**24**

**Top-5 brand share**

**68%**

Top 20: 100%

**Top-5 click share**

**68%**

Top 20: 100%

**Open market**

**28%**

- Sinen22% - AskBed19% - ForSewian17% - uadbau6% - GREEN FABWOOD4% - fupah4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -20.3% search growth over the last 90 days.

6K4KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/empty-mascara-tube-and-wand/trend)

## **Top empty mascara tube and wand search terms**

- **empty mascara tube and wand**39K/yr+15.3%8.8% conv. - **empty mascara tube**52K/yr-44.7%8.1% conv. - **mascara tube**21K/yr-16.0%6.1% conv. - **mascara tubes**7K/yr-7.9%5.8% conv. - **mascara tube empty**4K/yr+74.0%8.1% conv. - **empty lash serum bottle**6K/yr-25.5%5.3% conv. - **glass mascara tube**6K/yr-27.5%4.4% conv. - **empty eyelash tube**3K/yr+18.4%8.2% conv. - **empty mascara tubes**3K/yr+43.0%6.8% conv. - **empty mascara tube and wand glass**10K/yr-46.8%4.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/empty-mascara-tube-and-wand/search-terms)

## **Top empty mascara tube and wand products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$12K20%$24K30%$36K40%$49K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sinen 3pcs 10ml Empty Mascara Tube Wand Eyelash Cream Container Bottle](https://m.media-amazon.com/images/I/31bvkt0zd9L.jpg)**Sinen 3pcs 10ml Empty Mascara Tube Wand Eyelash Cream Container Bottle**Sinen**$5.03**4.5★7,735 rev](https://www.amazon.com/dp/B07P9CTFJK) [2![AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube](https://m.media-amazon.com/images/I/41GTtg217pL.jpg)**AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube**AskBed**$3.99**4.5★155 rev](https://www.amazon.com/dp/B0FR3DLVW7) [3![4 Pack Empty Mascara Tube with Eyelash Wand ForSewian10ml Premium Eyelash Cream Container Bottle with Mini Funnels and Leak Stoppers (black)](https://m.media-amazon.com/images/I/41HocuHyDYL.jpg)**4 Pack Empty Mascara Tube with Eyelash Wand ForSewian10ml Premium Eyelash Cream Container Bottle with Mini Funnels and Leak Stoppers (black)**ForSewian**$5.83**4.5★4,224 rev](https://www.amazon.com/dp/B08GK62YXJ) [4![uadbau 3 Pack 10ml Clear Mascara Tube with Wand Empty Eyeliner Tube and Empty Lip Gloss Tubes Premium Eyelash Cream Container Bottle with Leak Stoppers Ideal Kit for DIY Cosmetics](https://m.media-amazon.com/images/I/31MsTaPdXiL.jpg)**uadbau 3 Pack 10ml Clear Mascara Tube with Wand Empty Eyeliner Tube and Empty Lip Gloss Tubes Premium Eyelash Cream Container Bottle with Leak Stoppers Ideal Kit for DIY Cosmetics**uadbau**$5.03**4.5★101 rev](https://www.amazon.com/dp/B0D5R6P666) [5![GREEN FABWOOD 1pc 10ml Empty eyelashes mascara tube vials bottle Advanced tube Makeup](https://m.media-amazon.com/images/I/211yx+nLU6L.jpg)**GREEN FABWOOD 1pc 10ml Empty eyelashes mascara tube vials bottle Advanced tube Makeup**GREEN FABWOOD**$4.09**4.1★2,674 rev](https://www.amazon.com/dp/B019F9K5YM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![3 Pcs 5ml Empty Mascara Tube and Wand Refillable Mascara Tubes Mini Eyelash Cream Container Bottle with Leak Stoppers for Castor Oil DIY Cosmetics Travel and Daily Use](https://m.media-amazon.com/images/I/41siKofmrRL.jpg)**3 Pcs 5ml Empty Mascara Tube and Wand Refillable Mascara Tubes Mini Eyelash Cream Container Bottle with Leak Stoppers for Castor Oil DIY Cosmetics Travel and Daily Use**Acooruiteng**$4.74**0 rev2mo ago](https://www.amazon.com/dp/B0GXDMJQ5Y) [![30Pcs Empty Mascara Tube with Eyelash Wand 2ml Mascara Bottles with Brush Rubber Inserts Mini Eyelashes Cream Container Bottle for Travel Small Sample Size Eyelash Growth packing (2ml/30pcs)](https://m.media-amazon.com/images/I/51iWmjYlpRL.jpg)**30Pcs Empty Mascara Tube with Eyelash Wand 2ml Mascara Bottles with Brush Rubber Inserts Mini Eyelashes Cream Container Bottle for Travel Small Sample Size Eyelash Growth packing (2ml/30pcs)**Gsbnjuy**$7.46**20 rev8mo ago](https://www.amazon.com/dp/B0FXK8V9H4) [![AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube](https://m.media-amazon.com/images/I/41GTtg217pL.jpg)**AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube**AskBed**$3.99**155 rev10mo ago](https://www.amazon.com/dp/B0FR3DLVW7) [![6PCS 10ml Empty Mascara Tubes Empty Eyeliner Tube and Empty Lip Gloss Tubes with Rubber Inserts - Ideal for DIY CosmeticsTravel and Daily Use(Black)](https://m.media-amazon.com/images/I/41mWdfBe4WL.jpg)**6PCS 10ml Empty Mascara Tubes Empty Eyeliner Tube and Empty Lip Gloss Tubes with Rubber Inserts - Ideal for DIY CosmeticsTravel and Daily Use(Black)**ZNBSIXP**$5.02**41 rev10mo ago](https://www.amazon.com/dp/B0FPXQWHK9) [![27Pcs Empty Mascara Tube with Eyelash Wand 3ml Mascara Tubes Empty for Castor Oil Mini Eyelash Cream Container Bottle Eyelash Growth packing Tube for Home and Travel](https://m.media-amazon.com/images/I/51a3ANHvhwL.jpg)**27Pcs Empty Mascara Tube with Eyelash Wand 3ml Mascara Tubes Empty for Castor Oil Mini Eyelash Cream Container Bottle Eyelash Growth packing Tube for Home and Travel**Tucnoeu**$8.98**35 rev1y ago](https://www.amazon.com/dp/B0DS21J25L)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![3 Pcs 5ml Empty Mascara Tube and Wand Refillable Mascara Tubes Mini Eyelash Cream Container Bottle with Leak Stoppers for Castor Oil DIY Cosmetics Travel and Daily Use](https://m.media-amazon.com/images/I/41siKofmrRL.jpg)**3 Pcs 5ml Empty Mascara Tube and Wand Refillable Mascara Tubes Mini Eyelash Cream Container Bottle with Leak Stoppers for Castor Oil DIY Cosmetics Travel and Daily Use**Acooruiteng**$4.74**0.0★**▲ 383%**](https://www.amazon.com/dp/B0GXDMJQ5Y) [![IMIROOTREE 10ml Mini Empty Mascara Tube Eyeliner Tube and Lip Gloss Tube with Black Lid Refillable Plastic DIY Cosmetic Container Including Funnel Transfer Pipette](https://m.media-amazon.com/images/I/315PHQPI7zL.jpg)**IMIROOTREE 10ml Mini Empty Mascara Tube Eyeliner Tube and Lip Gloss Tube with Black Lid Refillable Plastic DIY Cosmetic Container Including Funnel Transfer Pipette**IMIROOTREE**$4.07**3.8★**▲ 323%**](https://www.amazon.com/dp/B092CLCZJD) [![30Pcs Empty Mascara Tube with Eyelash Wand 2ml Mascara Bottles with Brush Rubber Inserts Mini Eyelashes Cream Container Bottle for Travel Small Sample Size Eyelash Growth packing (2ml/30pcs)](https://m.media-amazon.com/images/I/51iWmjYlpRL.jpg)**30Pcs Empty Mascara Tube with Eyelash Wand 2ml Mascara Bottles with Brush Rubber Inserts Mini Eyelashes Cream Container Bottle for Travel Small Sample Size Eyelash Growth packing (2ml/30pcs)**Gsbnjuy**$7.46**4.8★**▲ 306%**](https://www.amazon.com/dp/B0FXK8V9H4) [![fupah Empty Mascara Tube and Wand Glass Lip Gloss Tube Refillable Makeup Containers 10ml Glass Crystal Clear Vision Leak Proof Reusable Travel Ready](https://m.media-amazon.com/images/I/41WdpWG7lzL.jpg)**fupah Empty Mascara Tube and Wand Glass Lip Gloss Tube Refillable Makeup Containers 10ml Glass Crystal Clear Vision Leak Proof Reusable Travel Ready**fupah**$8.46**4.5★**▲ 116%**](https://www.amazon.com/dp/B0DDGNMH2C) [![AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube](https://m.media-amazon.com/images/I/41GTtg217pL.jpg)**AskBed 4 Pack of 0.34 Oz (10ml) Empty Mascara Tube**AskBed**$3.99**4.5★**▲ 55%**](https://www.amazon.com/dp/B0FR3DLVW7)

**~~View all trending →~~**

## **What buyers say about empty mascara tube and wand**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**21%

*“It is as advertised”*

**Quality-Overall**15%

*“They are exceptionally well-made”*

**Value For Money**12%

*“This pack is great value for your money”*

**Size-Overall**11%

*“Perfect Size”*

**Eyelash Quality**9%

*“✔️ Worked perfectly for my eyelash”*

**Ease Of Use**7%

*“The wands are easy to use”*

**Durability**3%

*“These hold up well”*

**Dispensing Mechanism**2%

*“I use them to put castor oil on my eyelashes and eyebrows and I love that they are disposable so I can toss them after a few weeks and use a new one for hygiene purposes”*

**Correct Contents**2%

*“The three bottles were just right”*

**Thickness**2%

*“I'm the nice and thick and clear nice appearance, and you can see through and see what's going on”*

### **What buyers complain about **

**Leak-Proof**12%

*“the brush literally cones out dripping in oil”*

**Quality-Overall**12%

*“Not Very Good”*

**Ease Of Use**11%

*“There is no way to use this: total waste of money”*

**Material Quality**7%

*“The ine I recieved is plastic”*

**Durability**7%

*“Broke before I could use”*

**Value For Money**6%

*“an expensive mistake nonetheless as I bought TWO”*

**Size-Overall**5%

*“the liner brush is very small which is why I bought this”*

**Advertised Vs Actual Product**5%

*“Not sure if there was a mistake when filling my order or just plain false advertising”*

**Functionality-Overall**5%

*“Ok. Doesnt work the best with aloe Vera gel”*

**Shape/Style**5%

*“The end of the wand is shaped without straightness. more like an oval”*

### **Top return reasons **

**Size-Overall**31%

**Material Quality**13%

**Advertised Vs Actual Product**11%

**Defective Material/Parts**9%

**Leak-Proof**8%

**Quality-Overall**7%

**Functionality-Overall**4%

**Value For Money**4%

**Strength**2%

**Product Condition**2%

## **Common questions**

<dl>

<dt>**Is empty mascara tube and wand profitable to sell on Amazon United States?**</dt><dd>The niche generates $121K/yr across 20 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -20.3%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the empty mascara tube and wand niche?**</dt><dd>20 brands and 24 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 68% of demand.</dd>

<dt>**What do buyers complain about in empty mascara tube and wand?**</dt><dd>Top complaints mined from reviews: Leak-Proof, Quality-Overall, Ease Of Use. The return rate is 1.1%.</dd>

<dt>**When does demand for empty mascara tube and wand peak?**</dt><dd>Demand peaks in Jan; the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the empty mascara tube and wand niche?**</dt><dd>Listings span $3.99–$14.44; the average listing price is $6.82 (sweet spot $15–$100). The average incumbent carries 980 reviews — the moat a new listing must climb.</dd>

</dl>

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