---
title: "Search terms — eleven hair products - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/eleven-hair-products/search-terms"
last_updated: "2026-08-11T01:08:49.697Z"
locale: en
meta:
  description: "Niche score 60/100 · $293K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $293K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — eleven hair products - Flapen"
---

# **eleven hair products**

**Worth a look**

Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 33Conversion 88Competition 69Returns 95Price range 95Avg price 95Brand share 0Review moat 74Quality gap 55

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$28.65**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$24.24–$62.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****10.1%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****526.55**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$293K**

$293K/yr · 101K searches

**Growth**

**Okay****+6.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms