---
title: "Effaclar Serum — $162K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/effaclar-serum"
last_updated: "2026-08-11T01:54:09.590Z"
locale: en
meta:
description: "Niche score 40/100 · $162K/yr market · 102K searches/yr · $24.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $162K/yr market · 102K searches/yr · $24.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Effaclar Serum — $162K/yr Amazon US Niche (2026) - Flapen"
---
# **effaclar serum**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 34Growth 34Conversion 70Competition 3Returns 98Price range 76Avg price 95Brand share 0Review moat 23Quality gap 24
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$24.61**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.52–$42.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$162K**
$162K/yr · 102K searches
**Growth**
**Okay****+7.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,333.17**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****97%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, effaclar serum is a $162K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **effaclar serum market data**
- **Units sold / yr**
- **6K–8K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$148K–$197K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#173**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **—flat
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**97%**
Top 20: 100%
**Open market**
**0%**
- La Roche-Posay97% - The Ordinary3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.6% search growth over the last 90 days.
4K3KSpike '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/effaclar-serum/trend)
## **Top effaclar serum search terms**
- **la roche posay salicylic acid**29K/yr+18.2%10.0% conv. - **effaclar serum**13K/yr-6.2%3.2% conv. - **salicylic acid la roche posay**9K/yr+21.9%5.5% conv. - **la roche salicylic acid**8K/yr+38.3%6.0% conv. - **effaclar salicylic acid acne treatment serum**8K/yr+17.7%11.1% conv. - **la roche posay effaclar salicylic acid acne treatment**6K/yr-4.3%10.0% conv. - **la roche posay salicylic acid serum**5K/yr-8.8%12.5% conv. - **acido salicilico la roche posay**5K/yr-16.6%2.4% conv. - **la roche posay pore minimizer**4K/yr-0.8%2.0% conv. - **effaclar serum ultra concentre la roche posay**6K/yr-22.3%1.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/effaclar-serum/search-terms)
## **Top effaclar serum products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$32K40%$65K60%$97K80%$130K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**La Roche-Posay Effaclar Salicylic Acid Treatment to Minimize Pores Clear Acne Blemishes and Post Acne Marks**La Roche-Posay**$39.67**4.6★3,817 rev](https://www.amazon.com/dp/B005IXG9Y0) [2**La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil**La Roche-Posay**$17.99**4.6★19,361 rev](https://www.amazon.com/dp/B00LO1DNXU) [3**La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe**La Roche-Posay**$22.95**4.7★946 rev](https://www.amazon.com/dp/B0F3CD1Y9B) [4**La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells**La Roche-Posay**$17.84**4.7★8,333 rev](https://www.amazon.com/dp/B00LO2RO7K) [5**La Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz**La Roche-Posay**$42.67**4.4★84 rev](https://www.amazon.com/dp/B0FJYLXZBC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**La Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz**La Roche-Posay**$42.67**84 rev11mo ago](https://www.amazon.com/dp/B0FJYLXZBC) [**La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe**La Roche-Posay**$22.95**946 rev1y ago](https://www.amazon.com/dp/B0F3CD1Y9B) [**The Ordinary Salicylic Acid 2% Solution Acne-Fighting Serum for Blemish-Prone Skin 1 Fl Oz**The Ordinary**$6.52**11,458 rev3y ago](https://www.amazon.com/dp/B0C3PCJ6SD) [**La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil**La Roche-Posay**$17.99**19,361 rev11y ago](https://www.amazon.com/dp/B00LO1DNXU) [**La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells**La Roche-Posay**$17.84**8,333 rev11y ago](https://www.amazon.com/dp/B00LO2RO7K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**La Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz**La Roche-Posay**$42.67**4.4★**▲ 155%**](https://www.amazon.com/dp/B0FJYLXZBC) [**La Roche-Posay Effaclar Salicylic Acid Treatment to Minimize Pores Clear Acne Blemishes and Post Acne Marks**La Roche-Posay**$39.67**4.6★**— 0%**](https://www.amazon.com/dp/B005IXG9Y0) [**La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe**La Roche-Posay**$22.95**4.7★**— 0%**](https://www.amazon.com/dp/B0F3CD1Y9B) [**La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil**La Roche-Posay**$17.99**4.6★**— 8%**](https://www.amazon.com/dp/B00LO1DNXU) [**La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells**La Roche-Posay**$17.84**4.7★**▼ 11%**](https://www.amazon.com/dp/B00LO2RO7K)
**~~View all trending →~~**
## **What buyers say about effaclar serum**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Excellent product”*
**Suitability Combination Skin**18%
*“It has helped clear my skin so much”*
**Value For Money**9%
*“Very affordable”*
**Symptom Reduction**5%
*“This helps to reduce acne”*
**Cleansing**5%
*“It cleans my skin very well”*
**Moist/Dry**5%
*“Doesnt dry out my skin”*
**Soft Feel**4%
*“My skin looks smoother”*
**Suitability Dry Skin**4%
*“AMAZING even for dry skin”*
**Suitability Oily Skin**4%
*“helped in making my skin less oily”*
**Absorbency**3%
*“Absorb well”*
### **What buyers complain about **
**Allergies**14%
*“Caused a rash”*
**Skin Health**7%
*“Doesnt really help my skin much at all”*
**Functionality-Overall**6%
*“it does not work well”*
**Moist/Dry**6%
*“I noticed that my skin was very dry”*
**Suitability Dry Skin**5%
*“The only thing I've noticed is that the serum does make the already dry areas of my skin dryer than usual”*
**Smell**4%
*“Nasty smell”*
**Size-Overall**4%
*“Bottle too small”*
**Advertised Vs Actual Product**3%
*“Misleading product information”*
**Value For Money**3%
*“The price is high”*
**Quality-Overall**2%
*“Not as good as others I have used in the past”*
### **Top return reasons **
**Functionality-Overall**20%
**Advertised Vs Actual Product**13%
**Value For Money**11%
**Defective Material/Parts**8%
**Moist/Dry**6%
**Skin Health**6%
**Suitability Combination Skin**5%
**Smell**5%
**Size-Overall**5%
**Product Condition**4%
## **Common questions**
- **Is effaclar serum profitable to sell on Amazon United States?**
- The niche generates $162K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.6%. Flapen's verdict: Skip it (40/100).
- **How competitive is the effaclar serum niche?**
- 2 brands and 4 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in effaclar serum?**
- Top complaints mined from reviews: Allergies, Skin Health, Functionality-Overall. The return rate is 0.4%.
- **When does demand for effaclar serum peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the effaclar serum niche?**
- Listings span $6.52–$42.67; the average listing price is $24.61 (sweet spot $15–$100). The average incumbent carries 7,333 reviews — the moat a new listing must climb.
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