---
title: "Eclipta Prostrata — $1K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/eclipta-prostrata"
last_updated: "2026-08-11T00:41:07.124Z"
locale: en
meta:
description: "Niche score 39/100 · $1K/yr market · 7K searches/yr · $13.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $1K/yr market · 7K searches/yr · $13.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Eclipta Prostrata — $1K/yr Amazon US Niche (2026) - Flapen"
---
# **eclipta prostrata**
**Skip it**
A small market ($1K/yr) — this niche doesn't clear our bar today.
Market size 0Growth 8Conversion 17Competition 36Returns 96Price range 56Avg price 62Brand share 70Review moat 84Quality gap 38
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****323.79**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$13.43**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.31–$25.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-35.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$1K**
$1K/yr · 7K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, eclipta prostrata is a $1K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **eclipta prostrata market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$3K–$7K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#4,723**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **93%**
- **Out of stock**
- **16.6%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **215 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**31%**
- Hapsmiley18% - minature14% - EidolonGreen12% - Shudh Online11% - YOGI’S GIFT – Celebrating health8% - Morsan Healthcare5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -35.0% search growth over the last 90 days.
450350Spike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/eclipta-prostrata/trend)
## **Top eclipta prostrata search terms**
- **false daisy**2K/yr-21.2%2.6% conv. - **eclipta prostrata**3K/yr-38.3%3.0% conv. - **eclipta prostrata extract**1K/yr-55.7%1.4% conv. - **eclipta prostrata tea**228/yr-30.0%3.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/eclipta-prostrata/search-terms)
## **Top eclipta prostrata products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$6610%$13215%$19820%$2651101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hapsmiley Dried Eclipta Prostrata (False Daisy/Han Lian Cao/) - Herbal Tea Organic Dried Herbal Tea 60g (2oz)**Hapsmiley**$14.90**5.0★3 rev](https://www.amazon.com/dp/B0G4JP338X) [2**Bhringraj Powder (Eclipta Prostrata) by mi nature | 227g (8 oz)(0.5 lb) | 100% Natural and Pure | Hair Growth | Hair Pack | Improves Hair quality | Resealable zip lock pouch**minature**$10.59**4.6★624 rev](https://www.amazon.com/dp/B073VJPCTN) [3![EidolonGreen [Chinese Herbal Medicine] Eclipta Prostrata (False Daisy/han lian cao/) Herbal Tea Organic Dried Herbal Tea 60g (2oz)](https://m.media-amazon.com/images/I/41mfg6wQNyL.jpg)**EidolonGreen \[Chinese Herbal Medicine\] Eclipta Prostrata (False Daisy/han lian cao/) Herbal Tea Organic Dried Herbal Tea 60g (2oz)**EidolonGreen**$15.14**5.0★4 rev](https://www.amazon.com/dp/B0DGGXX2D8) [4**Bhringraj Powder for Hair Growth - Pure Stemless (3.5 oz - 0.2 lb) Eclipta Alba for Hair Growth - False Daisy Herb Bhringraj - Karisalankanni Eclipta Prostrata (100g)**Shudh Online**$6.31**4.2★324 rev](https://www.amazon.com/dp/B09NHM18NK) [5**Bhringraj Powder | 8 Oz (227 grams) | Eclipta Alba | 100% Pure $ 100% Natural | False Daisy Powder | By Yogis gift**YOGI’S GIFT – Celebrating health**$9.06**4.6★344 rev](https://www.amazon.com/dp/B089FYHNFR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hapsmiley Dried Eclipta Prostrata (False Daisy/Han Lian Cao/) - Herbal Tea Organic Dried Herbal Tea 60g (2oz)**Hapsmiley**$14.90**3 rev7mo ago](https://www.amazon.com/dp/B0G4JP338X) [**Vedic Herbs Bhringaraj Panchang Eclipta Prostrata False Daisy 100% Natural Gluten-Free Dietary Supplement 0.88 Oz**Vedic Juices**$12.84**3 rev1y ago](https://www.amazon.com/dp/B0DZ2KN928) [**Morsan Healthcare Bhringraj Capsules | Ayurvedic Herb Eclipta Alba Supplement | Hair | Skin & Wellness | 100% Plant-Based | 500 mg per Serving | 60 Veg Capsules(Pack of 1)**Morsan Healthcare**$17.90**5 rev1y ago](https://www.amazon.com/dp/B0CYH3VS53) [![EidolonGreen [Chinese Herbal Medicine] Eclipta Prostrata (False Daisy/han lian cao/) Herbal Tea Organic Dried Herbal Tea 60g (2oz)](https://m.media-amazon.com/images/I/41mfg6wQNyL.jpg)**EidolonGreen \[Chinese Herbal Medicine\] Eclipta Prostrata (False Daisy/han lian cao/) Herbal Tea Organic Dried Herbal Tea 60g (2oz)**EidolonGreen**$15.14**4 rev1y ago](https://www.amazon.com/dp/B0DGGXX2D8) [**ORGANIC SPREE Bhringraj 120 Tablets - USDA Organic Bhringraj (Eclipta alba) Supplement Supports Hair Nourishment***ORGANIC SPREE**$19.74**90 rev1y ago](https://www.amazon.com/dp/B0DCVW9H6G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hapsmiley Dried Eclipta Prostrata (False Daisy/Han Lian Cao/) - Herbal Tea Organic Dried Herbal Tea 60g (2oz)**Hapsmiley**$14.90**5.0★**▲ 300%**](https://www.amazon.com/dp/B0G4JP338X) [**Vedic Herbs Bhringaraj Panchang Eclipta Prostrata False Daisy 100% Natural Gluten-Free Dietary Supplement 0.88 Oz**Vedic Juices**$12.84**5.0★**▲ 201%**](https://www.amazon.com/dp/B0DZ2KN928) [**MB Herbals Pure Bhringraj Powder 227g | 8 oz | 0.5 LB | Bhringaraj | 100% Pure Eclipta alba Powder | Hair Care**MB Herbals**$9.65**4.6★**▲ 55%**](https://www.amazon.com/dp/B079DP6H3K) [**Herbs Botanica Bhringraj Powder Organic Eclipta Alba False Daisy Karisalankanni Bhringrajasava Powder Nourish Your Hair Naturally for Radiant Locks 5.3 oz / 150 gms**Herbs Botanica**$6.93**4.6★**▲ 49%**](https://www.amazon.com/dp/B08CV9Z8T3) [**Bhringraj Powder for Hair Growth - Pure Stemless (3.5 oz - 0.2 lb) Eclipta Alba for Hair Growth - False Daisy Herb Bhringraj - Karisalankanni Eclipta Prostrata (100g)**Shudh Online**$6.31**4.2★**▲ 23%**](https://www.amazon.com/dp/B09NHM18NK)
**~~View all trending →~~**
## **What buyers say about eclipta prostrata**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Growth**31%
*“Since using it, my hair feels stronger, softer, and looks healthier with a nice shine”*
**Quality-Overall**27%
*“Excellent product”*
**Suitability Straight Hair**6%
*“It's good for hair”*
**Advertised Vs Actual Product**6%
*“Just as described”*
**Efficiency**6%
*“it definitely works”*
**Value For Money**5%
*“Otherwise, it seems like a good value for this oil”*
**Taste-Overall**3%
*“Good quality, doesnt have a bad taste or texture”*
**Sleep Quality**2%
*“Good for insomnia”*
**Ingredients-Overall**2%
*“The 60g bag provides plenty of material for multiple preparations”*
**Smell**2%
*“The dried plant material looks and smells like real botanical material, properly dried and preserved without additives or fillers”*
### **What buyers complain about **
**Functionality-Overall**17%
*“They dont work at all”*
**Ease Of Chewing/Swallowing**17%
*“Its good a good quality product however difficult to swallow as its not coated”*
**Smell**13%
*“I am sensitive to chemical fragrances”*
**Leak-Proof**8%
*“2nd time ordering, had to return because the bottle was broken & leaking”*
**Hair Growth**6%
*“I'm not sure if this has been making my hair grow or not after some months”*
**Oily/Greasy**4%
*“No longer seems to be a pure oil at all”*
**Advertised Vs Actual Product**4%
*“it is not the same”*
**Quality-Overall**4%
*“Change in quality”*
### **Top return reasons **
**Advertised Vs Actual Product**21%
**Smell**20%
**Leak-Proof**11%
**Quality-Overall**9%
**Functionality-Overall**9%
**Value For Money**9%
**Oily/Greasy**7%
**Color**4%
**Suitability Dry Skin**3%
**Ingredients-Overall**3%
## **Common questions**
- **Is eclipta prostrata profitable to sell on Amazon United States?**
- The niche generates $1K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -35.0%. Flapen's verdict: Skip it (39/100).
- **How competitive is the eclipta prostrata niche?**
- 14 brands and 16 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in eclipta prostrata?**
- Top complaints mined from reviews: Functionality-Overall, Ease Of Chewing/Swallowing, Smell. The return rate is 0.8%.
- **When does demand for eclipta prostrata peak?**
- Demand peaks in Jan; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the eclipta prostrata niche?**
- Listings span $6.31–$25.94; the average listing price is $13.43 (sweet spot $15–$100). The average incumbent carries 324 reviews — the moat a new listing must climb.
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