---
title: "Easepicks Hair Brush — $9K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/easepicks-hair-brush"
last_updated: "2026-08-11T00:15:00.087Z"
locale: en
meta:
description: "Niche score 61/100 · $9K/yr market · 40K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $9K/yr market · 40K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Easepicks Hair Brush — $9K/yr Amazon US Niche (2026) - Flapen"
---
# **easepicks hair brush**
**Worth a look**
Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 2Growth 100Conversion 12Competition 72Returns 27Price range 94Avg price 95Brand share 79Review moat 77Quality gap 100
**Growth**
**Incredible****>1,000%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Incredible****2.0★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Incredible****$24.39**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.56–$60.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****460.94**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$9K**
$9K/yr · 40K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, easepicks hair brush is a $9K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 61/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **easepicks hair brush market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$12K–$18K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#956**
- **Page quality**
- **0%**
- **Prime**
- **9%**
- **Sponsored**
- **97%**
- **Out of stock**
- **52.9%**
- **Avg brand age**
- **18 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **
**Sellers**
**33**
**Top-5 brand share**
**56%**
Top 20: 98%
**Top-5 click share**
**42%**
Top 20: 82%
**Open market**
**39%**
- Vdhwter19% - Generic11% - GINDAMU10% - TUMPLUS10% - Hubgfril5% - HOKITANS5%
## **Top easepicks hair brush search terms**
- **easepicks hair brush**13K/yr+0.0%0.5% conv. - **ivyever brush**10K/yr+0.0%1.4% conv. - **suerteyay hair brush**4K/yr+0.0%1.0% conv. - **ivy ever brush**3K/yr>1,000%1.4% conv. - **wellputsh hair brush**3K/yr+0.0%0.5% conv. - **easypicks hair brush**3K/yr+0.0%0.4% conv. - **rushbat brush**2K/yr+0.0%1.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/easepicks-hair-brush/search-terms)
## **Top easepicks hair brush products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$45610%$91115%$1K20%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2026 All in One Misting Aqua Detangler Brush Electric Spray Air Cushion Massage Comb Self-Clean Liquid Water Mister Spray Bottle Hair Brush Scalp Oil Applicator Steam Wet Curly Wavy Hairbrush (Purple)**Vdhwter**$14.56**1.7★136 rev](https://www.amazon.com/dp/B0H3CLXXGG) [2**Electric Spray Air Cushion Brush Electric Steam Brushs for Hair 3-in-1 Electrics Spray Comb Self-Cleaning Steam Hair Brushs For Reduce Frizz Nourishes Hairs Anti-Static (Set1)**GINDAMU**$29.80**2.0★6 rev](https://www.amazon.com/dp/B0H4GWT22W) [3**Electric Spray air Cushion Massage Comb 3-in-1 Electric Mist Spray Hair Brush Retractable Hairs Massage Brush for Frizzy Hair & Scalp Care Relieve Hair Tangles & Dryness (Pink)**TUMPLUS**$18.67**1.6★160 rev](https://www.amazon.com/dp/B0H3BSQX1N) [4**Electric Spray Air Cushion Massage Comb 2026 Upgrade Electric Spray Air Cushion Comb 5-in-1 Detangling Hair Brush for Dry Frizzy Hair Self-Cleaning Gloss Enhancing Care Brush for Women (Purple)**Hubgfril**$19.40**1.5★111 rev](https://www.amazon.com/dp/B0H4DQ34BG) [5**Electric Spray Massage Hair Brush 2026 Upgrade Air Cushion Brush Rechargeable Steam Hair Straightener for Anti Static Reduce Frizz Nourishes Hairs for Home Spa Grooming Styling (Beige)**HOKITANS**$17.84**1.4★61 rev](https://www.amazon.com/dp/B0H453PNJC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2026 New Electric Spray Air Cushion Massage Comb 3 in 1 Self-Clean Detangling Brush Restores Silky Shine for Dry & Frizzy Hair Premium Hair Care Tool for Women**Taikcsut**$18.25**13 rev1mo ago](https://www.amazon.com/dp/B0H55SVKQ2) [**2026 New Electric Steam Brush for Hair Upgrade Rechargeable 3 in 1 Hair Brush with Water Spray Electric Spray Air Cushion Massage Comb for Long and Short Hair Smooths Frizz and Detangles (White)**RUINXXT**$39.81**18 rev1mo ago](https://www.amazon.com/dp/B0H4ZG5R5J) [**Electric Spray Air Cushion Brush Electric Steam Brushs for Hair 3-in-1 Electrics Spray Comb Self-Cleaning Steam Hair Brushs For Reduce Frizz Nourishes Hairs Anti-Static (Set1)**GINDAMU**$29.80**6 rev1mo ago](https://www.amazon.com/dp/B0H4GWT22W) [**Electric Spray Air Cushion Brush Electric Steam Brushs for Hair 3-in-1 Electrics Spray Comb Self-Cleaning Steam Hair Brushs For Reduce Frizz Nourishes Hairs Anti-Static (Pink)**GINDAMU**$15.66**6 rev1mo ago](https://www.amazon.com/dp/B0H4GSJF6X) [**Ivy Ever Steam Brush For Hair Electric Spray Air Cushion Massage Comb 5 In 1 Air Cushion Hair Brush Retractable Hairs Brush For Frizzy Hair & Scalp Care Relieve Tangles & Dryness (Purple)**uphrgmd**$16.95**1 rev1mo ago](https://www.amazon.com/dp/B0H4GHQDY9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2026 All in One Misting Aqua Detangler Brush Electric Spray Air Cushion Massage Comb Self-Clean Liquid Water Mister Spray Bottle Hair Brush Scalp Oil Applicator Steam Wet Curly Wavy Hairbrush (Purple)**Vdhwter**$14.56**1.7★**— 0%**](https://www.amazon.com/dp/B0H3CLXXGG) [**Electric Spray Air Cushion Brush Electric Steam Brushs for Hair 3-in-1 Electrics Spray Comb Self-Cleaning Steam Hair Brushs For Reduce Frizz Nourishes Hairs Anti-Static (Set1)**GINDAMU**$29.80**2.0★**— 0%**](https://www.amazon.com/dp/B0H4GWT22W) [**Electric Spray air Cushion Massage Comb 3-in-1 Electric Mist Spray Hair Brush Retractable Hairs Massage Brush for Frizzy Hair & Scalp Care Relieve Hair Tangles & Dryness (Pink)**TUMPLUS**$18.67**1.6★**— 0%**](https://www.amazon.com/dp/B0H3BSQX1N) [**Electric Spray Air Cushion Massage Comb 2026 Upgrade Electric Spray Air Cushion Comb 5-in-1 Detangling Hair Brush for Dry Frizzy Hair Self-Cleaning Gloss Enhancing Care Brush for Women (Purple)**Hubgfril**$19.40**1.5★**— 0%**](https://www.amazon.com/dp/B0H4DQ34BG) [**Electric Spray Massage Hair Brush 2026 Upgrade Air Cushion Brush Rechargeable Steam Hair Straightener for Anti Static Reduce Frizz Nourishes Hairs for Home Spa Grooming Styling (Beige)**HOKITANS**$17.84**1.4★**— 0%**](https://www.amazon.com/dp/B0H453PNJC)
**~~View all trending →~~**
## **What buyers say about easepicks hair brush**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Styling**12%
*“I absolutely love this straightening brush”*
**Ease Of Use**11%
*“This comb is easy to use”*
**Suitability Straight Hair**11%
*“I like it fo straightening my hair”*
**Quality-Overall**8%
*“overall the quality is solid”*
**Heating**8%
*“easy adjustment for heat”*
**Value For Money**6%
*“Worth the price”*
**Suitability Curly Hair**5%
*“A Game-Changer for My Curly Hair”*
**Brush Quality**3%
*“The bristles are soft and flexible, making them comfortable to use”*
**Advertised Vs Actual Product**3%
*“As shown”*
**Efficiency**3%
*“Works flawlessly”*
### **What buyers complain about **
**Functionality-Overall**22%
*“Not functioning”*
**Advertised Vs Actual Product**16%
*“False advertisement”*
**Quality-Overall**14%
*“For price not worth it toy like quality”*
**Value For Money**7%
*“Waste of money”*
**Suitability Straight Hair**7%
*“doesn't make hair perfectly smooth and straight”*
**Suitability Curly Hair**4%
*“It does not help with frizz”*
**Heating**4%
*“No heat”*
**Suitability Short Hair**3%
*“Not useable on adult hair”*
**Hair Related**2%
*“it's so damaging to my hair”*
**Charging**2%
*“I cant charge it”*
### **Top return reasons **
**Suitability Straight Hair**25%
**Functionality-Overall**20%
**Advertised Vs Actual Product**16%
**Suitability Short Hair**7%
**Heating**4%
**Defective Material/Parts**3%
**Quality-Overall**3%
**Size-Overall**3%
**Weight Heavy**2%
**Damage/Burn Hair**2%
## **Common questions**
- **Is easepicks hair brush profitable to sell on Amazon United States?**
- The niche generates $9K/yr across 34 tracked products. 21 of 32 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the easepicks hair brush niche?**
- 22 brands and 33 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in easepicks hair brush?**
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 4.8%.
- **What does it cost to enter the easepicks hair brush niche?**
- Listings span $14.56–$60.76; the average listing price is $24.39 (sweet spot $15–$100). The average incumbent carries 461 reviews — the moat a new listing must climb.
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