---
title: "Dyson Supersonic R — $293K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/dyson-supersonic-r"
last_updated: "2026-08-11T02:42:15.792Z"
locale: en
meta:
description: "Niche score 31/100 · $293K/yr market · 28K searches/yr · $495.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · $293K/yr market · 28K searches/yr · $495.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dyson Supersonic R — $293K/yr Amazon US Niche (2026) - Flapen"
---
# **dyson supersonic r**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 51Growth 40Conversion 26Competition 0Returns 20Price range 0Avg price 1Brand share 0Review moat 90Quality gap 80
**Review moat**
**Great****195.25**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$293K**
$293K/yr · 28K searches
**Growth**
**Okay****+12.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Bad****$495.27**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$372.85–$582.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, dyson supersonic r is a $293K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 31/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dyson supersonic r market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$124K–$248K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#98**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **205 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Dyson100%
## **Demand & seasonality**
Weekly Amazon search volume, last 59 weeks — +12.0% search growth over the last 90 days.
2K1KPrime Day '25Spike '25Black Friday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.8×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/dyson-supersonic-r/trend)
## **Top dyson supersonic r products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$44K30%$88K45%$132K60%$176K1001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dyson Supersonic r Hair Dryer in Ceramic Pink and Rose Gold**Dyson**$582.83**4.2★154 rev](https://www.amazon.com/dp/B0DMXBBK36) [2**Limited Edition Dyson Supersonic r Hair Dryer in Ceramic Apricot and Topaz**Dyson**$454.87**4.2★154 rev](https://www.amazon.com/dp/B0GJWB9D3J) [3**Dyson Supersonic r Professional Hair Dryer in Vinca Blue/Topaz**Dyson**$570.54**4.2★154 rev](https://www.amazon.com/dp/B0DT7MLND9) [4**Dyson Supersonic Nural Hair Dryer No Heat Damage 5 Intelligent attachments with Diffuser & Styling Concentrator Scalp Health All Hair Types**Dyson**$372.85**4.3★319 rev](https://www.amazon.com/dp/B0F96N2BP8)
### **Newest**
by launch date
[**Limited Edition Dyson Supersonic r Hair Dryer in Ceramic Apricot and Topaz**Dyson**$454.87**154 rev2mo ago](https://www.amazon.com/dp/B0GJWB9D3J) [**Dyson Supersonic r Professional Hair Dryer in Vinca Blue/Topaz**Dyson**$570.54**154 rev7mo ago](https://www.amazon.com/dp/B0DT7MLND9) [**Dyson Supersonic Nural Hair Dryer No Heat Damage 5 Intelligent attachments with Diffuser & Styling Concentrator Scalp Health All Hair Types**Dyson**$372.85**319 rev10mo ago](https://www.amazon.com/dp/B0F96N2BP8) [**Dyson Supersonic r Hair Dryer in Ceramic Pink and Rose Gold**Dyson**$582.83**154 rev1y ago](https://www.amazon.com/dp/B0DMXBBK36)
### **Trending**
90-day click momentum
[**Limited Edition Dyson Supersonic r Hair Dryer in Ceramic Apricot and Topaz**Dyson**$454.87**4.2★**▲ 299%**](https://www.amazon.com/dp/B0GJWB9D3J) [**Dyson Supersonic r Professional Hair Dryer in Vinca Blue/Topaz**Dyson**$570.54**4.2★**▲ 34%**](https://www.amazon.com/dp/B0DT7MLND9) [**Dyson Supersonic r Hair Dryer in Ceramic Pink and Rose Gold**Dyson**$582.83**4.2★**▼ 24%**](https://www.amazon.com/dp/B0DMXBBK36) [**Dyson Supersonic Nural Hair Dryer No Heat Damage 5 Intelligent attachments with Diffuser & Styling Concentrator Scalp Health All Hair Types**Dyson**$372.85**4.3★**▼ 36%**](https://www.amazon.com/dp/B0F96N2BP8)
## **What buyers say about dyson supersonic r**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Awesome quality”*
**Value For Money**16%
*“including more budget-friendly ones”*
**Moist/Dry**12%
*“fast drying speed”*
**Ease Of Use**11%
*“Easy to use”*
**Weight Light**10%
*“Lightweight”*
**Durability**7%
*“Super durable, quieter than my last hairdryer, and its a great value since it will last you forever if properly taken care of”*
**Hair Styling**5%
*“I love the cup attachment that comes with the dryer is a must for curls as is the diffusor attachment”*
**Suitability Curly Hair**3%
*“highly recommend it for straight or curly hair”*
**Compactness**3%
*“takes up less space”*
**Hair Growth**3%
*“My hair comes out so soft & not frizzy”*
### **What buyers complain about **
**Value For Money**21%
*“Not worth the price”*
**Product Condition**17%
*“very obviously used”*
**Durability**16%
*“Stopped working”*
**Quality-Overall**15%
*“Not a James Dyson quality experience”*
**Size-Overall**7%
*“poor fit in box”*
**Functionality-Overall**6%
*“cant get it to work”*
**Heating**6%
*“And the heat control isnt effective”*
**Weight Heavy**2%
*“HEAVY cord”*
**Moist/Dry**2%
*“Takes too long to dry my hair”*
**Ease Of Use**2%
*“I didnt realize any benefit from using this product”*
### **Top return reasons **
**Value For Money**16%
**Functionality-Overall**12%
**Weight Heavy**10%
**Product Condition**8%
**Advertised Vs Actual Product**7%
**Heating**6%
**Suitability Short Hair**5%
**Size-Overall**5%
**Defective Material/Parts**4%
**Hair Related**4%
## **Common questions**
- **Is dyson supersonic r profitable to sell on Amazon United States?**
- The niche generates $293K/yr across 4 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +12.0%. Flapen's verdict: Skip it (31/100).
- **How competitive is the dyson supersonic r niche?**
- 1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in dyson supersonic r?**
- Top complaints mined from reviews: Value For Money, Product Condition, Durability. The return rate is 6.3% — above our launch gate.
- **When does demand for dyson supersonic r peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.8× the quietest.
- **What does it cost to enter the dyson supersonic r niche?**
- Listings span $372.85–$582.83; the average listing price is $495.27 (sweet spot $15–$100). The average incumbent carries 195 reviews — the moat a new listing must climb.
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