---
title: "Duke Cannon Beard Oil — $86K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/duke-cannon-beard-oil"
last_updated: "2026-08-10T18:20:26.398Z"
locale: en
meta:
description: "Niche score 37/100 · $86K/yr market · 33K searches/yr · $22.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $86K/yr market · 33K searches/yr · $22.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Duke Cannon Beard Oil — $86K/yr Amazon US Niche (2026) - Flapen"
---
# **duke cannon beard oil**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 21Growth 14Conversion 94Competition 0Returns 97Price range 82Avg price 93Brand share 0Review moat 22Quality gap 25
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$22.13**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.11–$30.13**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****9,184.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$86K**
$86K/yr · 33K searches
**Growth**
**Bad****-21.5%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, duke cannon beard oil is a $86K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **duke cannon beard oil market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$44K–$55K**
- units × avg price
- **Conversion rate**
- **11.8%**
- **Avg BSR**
- **#78**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **94 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Honest Amish41% - 18.21 Man Made26% - Duke Cannon Supply Co.19% - Every Man Jack14%
## **Demand & seasonality**
Weekly Amazon search volume, last 75 weeks — -21.5% search growth over the last 90 days.
2K1KHoliday '25 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/duke-cannon-beard-oil/trend)
## **Top duke cannon beard oil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$13K30%$26K45%$39K60%$52K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Honest Amish - Classic Beard Oil - 2 Ounce**Honest Amish**$12.11**4.5★31,258 rev](https://www.amazon.com/dp/B00M49SG0Q) [2**18.21 Man Made Hair Skin & Beard Oil for Men Sweet Tobacco Scent - Non-Greasy Conditioning Balm with Castor Seed Jojoba and Argan Oils - Premium Tattoo and Mustache Care Products 2oz**18.21 Man Made**$25.45**4.5★1,110 rev](https://www.amazon.com/dp/B0BJL96BL9) [3**Duke Cannon Supply Co. Solid Cologne for Men Bourbon (Woodsy Charred Oak Barrel Scent) - Concentrated Balm Travel-Friendly Convenient Tin 1.5 oz**Duke Cannon Supply Co.**$20.82**4.6★3,762 rev](https://www.amazon.com/dp/B07G8RLD3C) [4**Every Man Jack Beard Care Gift Set for Men Complete Grooming Kit with Beard Oil Balm Brush Dual-Sided Comb Trimming Scissors & Mustache Comb - Sandalwood Scent**Every Man Jack**$30.13**4.8★608 rev](https://www.amazon.com/dp/B0DCDWLST7)
### **Newest**
by launch date
[**Every Man Jack Beard Care Gift Set for Men Complete Grooming Kit with Beard Oil Balm Brush Dual-Sided Comb Trimming Scissors & Mustache Comb - Sandalwood Scent**Every Man Jack**$30.13**608 rev1y ago](https://www.amazon.com/dp/B0DCDWLST7) [**18.21 Man Made Hair Skin & Beard Oil for Men Sweet Tobacco Scent - Non-Greasy Conditioning Balm with Castor Seed Jojoba and Argan Oils - Premium Tattoo and Mustache Care Products 2oz**18.21 Man Made**$25.45**1,110 rev3y ago](https://www.amazon.com/dp/B0BJL96BL9) [**Honest Amish - Classic Beard Oil - 2 Ounce**Honest Amish**$12.11**31,258 rev11y ago](https://www.amazon.com/dp/B00M49SG0Q) [**Duke Cannon Supply Co. Solid Cologne for Men Bourbon (Woodsy Charred Oak Barrel Scent) - Concentrated Balm Travel-Friendly Convenient Tin 1.5 oz**Duke Cannon Supply Co.**$20.82**3,762 rev15y ago](https://www.amazon.com/dp/B07G8RLD3C)
### **Trending**
90-day click momentum
[**Duke Cannon Supply Co. Solid Cologne for Men Bourbon (Woodsy Charred Oak Barrel Scent) - Concentrated Balm Travel-Friendly Convenient Tin 1.5 oz**Duke Cannon Supply Co.**$20.82**4.6★**▲ 68%**](https://www.amazon.com/dp/B07G8RLD3C) [**Every Man Jack Beard Care Gift Set for Men Complete Grooming Kit with Beard Oil Balm Brush Dual-Sided Comb Trimming Scissors & Mustache Comb - Sandalwood Scent**Every Man Jack**$30.13**4.8★**▲ 10%**](https://www.amazon.com/dp/B0DCDWLST7) [**18.21 Man Made Hair Skin & Beard Oil for Men Sweet Tobacco Scent - Non-Greasy Conditioning Balm with Castor Seed Jojoba and Argan Oils - Premium Tattoo and Mustache Care Products 2oz**18.21 Man Made**$25.45**4.5★**— 7%**](https://www.amazon.com/dp/B0BJL96BL9) [**Honest Amish - Classic Beard Oil - 2 Ounce**Honest Amish**$12.11**4.5★**▼ 14%**](https://www.amazon.com/dp/B00M49SG0Q)
## **What buyers say about duke cannon beard oil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**41%
*“Natural Smelling Scents”*
**Quality-Overall**14%
*“Great Product from a Great Company”*
**Soft Feel**8%
*“Keeps my beard soft all day too”*
**Value For Money**4%
*“doesnt feel overpriced”*
**Moist/Dry**3%
*“looks good to moisturize”*
**Advertised Vs Actual Product**3%
*“Works as advertised”*
**Gifting Purpose**3%
*“The perfect gift for my husband”*
**Thickness**2%
*“Nice thicker oil”*
**Hair Styling**2%
*“Excellent beard grooming kit”*
**Ease Of Use**2%
*“Easy to use”*
### **What buyers complain about **
**Smell**33%
*“Weird Smell”*
**Quality-Overall**6%
*“not mine, very disappointed they lowered the quality of the applicator”*
**Oily/Greasy**6%
*“Great oil, cheap container”*
**Value For Money**4%
*“expensive”*
**Moist/Dry**4%
*“He was geting really dry skin under his beard”*
**Allergies**3%
*“My husband has had allergic reaction to some beard oils”*
**Durability**2%
*“Broke the first time being opened”*
**Ingredients-Overall**2%
*“doesnt have the ingredients on the bottle”*
**Functionality-Overall**2%
*“Not effective for desired effect”*
**Advertised Vs Actual Product**2%
*“1 star because this really should be advertised better on the packaging”*
### **Top return reasons **
**Smell**65%
**Advertised Vs Actual Product**7%
**Size-Overall**4%
**Leak-Proof**3%
**Functionality-Overall**3%
**Oily/Greasy**3%
**Quality-Overall**2%
**Product Condition**2%
**Defective Material/Parts**2%
**Moist/Dry**1%
## **Common questions**
- **Is duke cannon beard oil profitable to sell on Amazon United States?**
- The niche generates $86K/yr across 4 tracked products. 90-day search growth is -21.5%. Flapen's verdict: Skip it (37/100).
- **How competitive is the duke cannon beard oil niche?**
- 4 brands and 19 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in duke cannon beard oil?**
- Top complaints mined from reviews: Smell, Quality-Overall, Oily/Greasy. The return rate is 0.6%.
- **When does demand for duke cannon beard oil peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the duke cannon beard oil niche?**
- Listings span $12.11–$30.13; the average listing price is $22.13 (sweet spot $15–$100). The average incumbent carries 9,185 reviews — the moat a new listing must climb.
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