---
title: "Drakkar Noir Body Spray — $191K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/drakkar-noir-body-spray"
last_updated: "2026-08-10T22:26:01.714Z"
locale: en
meta:
description: "Niche score 43/100 · $191K/yr market · 142K searches/yr · $23.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $191K/yr market · 142K searches/yr · $23.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Drakkar Noir Body Spray — $191K/yr Amazon US Niche (2026) - Flapen"
---
# **drakkar noir body spray**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 38Growth 22Conversion 64Competition 34Returns 99Price range 86Avg price 95Brand share 0Review moat 33Quality gap 21
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$23.64**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.72–$63.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$191K**
$191K/yr · 142K searches
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****3,220.6**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-6.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, drakkar noir body spray is a $191K/yr Amazon United States market (142K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **drakkar noir body spray market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$189K–$236K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#363**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **60%**
- **Out of stock**
- **6.8%**
- **Avg brand age**
- **75 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**196**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**0%**
- Bath & Body Works91% - YZY Perfume5% - GUESS4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.5% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Nov, Dec · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/drakkar-noir-body-spray/trend)
## **Top drakkar noir body spray search terms**
- **noir bath and body works men**62K/yr-5.9%6.8% conv. - **noir cologne for men**34K/yr-14.6%2.5% conv. - **noir cologne**18K/yr-6.4%1.7% conv. - **bath and body works noir**12K/yr-12.4%6.3% conv. - **noir perfume**10K/yr+24.6%0.3% conv. - **noir bath and body works**4K/yr+4.3%5.2% conv. - **bath and body works noir cologne**3K/yr-8.0%8.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/drakkar-noir-body-spray/search-terms)
## **Top drakkar noir body spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$19K20%$38K30%$57K40%$76K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bath & Body Works Noir Cologne - Mens Cologne for Everyday Use - Long-Lasting High Fragrance Oil Concentration - Dermatologist-Approved - Sophisticated Scent Experience - Gifts for Him**Bath & Body Works**$37.33**4.6★342 rev](https://www.amazon.com/dp/B0CCBYLQHD) [2**Bath and Body Works Noir For Men 3-in-1 Hair Face & Body Wash 10 oz - Full Size (Noir)**Bath & Body Works**$13.75**4.9★117 rev](https://www.amazon.com/dp/B0FY3J8ZRS) [3**Bath & Body Works Noir Ultimate Hydration Body Cream - Mens Deep Hydrating Cream for Smooth Skin - 48-Hour Moisture - Rich Formula - Fast-Absorbing - Dermatologist-Approved - Gifts for Him - 2-Pack**Bath & Body Works**$21.07**4.8★620 rev](https://www.amazon.com/dp/B09Z9KJ3S7) [4**Bath and Body Works Signature Collection for Men Noir Deodorizing Body Spray**Bath & Body Works**$14.84**4.6★3,264 rev](https://www.amazon.com/dp/B003RY3RFQ) [5**Bath & Body Works Noir Cologne & Ultimate Hydration Body Cream - Scented Body Cream & Cologne for Men - Long-Lasting Fragrance - Instant Moisturization - Dermatologist-Approved - Gifts for Him**Bath & Body Works**$63.04**4.6★32 rev](https://www.amazon.com/dp/B0GT6M2BZM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bath & Body Works Noir Cologne & Ultimate Hydration Body Cream - Scented Body Cream & Cologne for Men - Long-Lasting Fragrance - Instant Moisturization - Dermatologist-Approved - Gifts for Him**Bath & Body Works**$63.04**32 rev4mo ago](https://www.amazon.com/dp/B0GT6M2BZM) [**Bath & Body Works Mens Collection Noir - 2 pack - Cleansing Bar**Bath & Body Works**$14.15**80 rev2y ago](https://www.amazon.com/dp/B0CM6WLRMR) [**Bath & Body Works Noir Cologne - Mens Cologne for Everyday Use - Long-Lasting High Fragrance Oil Concentration - Dermatologist-Approved - Sophisticated Scent Experience - Gifts for Him**Bath & Body Works**$37.33**342 rev3y ago](https://www.amazon.com/dp/B0CCBYLQHD) [**Territoire by Yzy Noir Eau De Parfum Spray for Men 3.4 Ounce**YZY Perfume**$20.54**497 rev3y ago](https://www.amazon.com/dp/B0B94STR72) [**Bath and Body Works Noir For Men 3-in-1 Hair Face & Body Wash 10 oz - Full Size (Noir)**Bath & Body Works**$13.75**117 rev4y ago](https://www.amazon.com/dp/B0FY3J8ZRS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bath & Body Works Noir Cologne & Ultimate Hydration Body Cream - Scented Body Cream & Cologne for Men - Long-Lasting Fragrance - Instant Moisturization - Dermatologist-Approved - Gifts for Him**Bath & Body Works**$63.04**4.6★**▲ 368%**](https://www.amazon.com/dp/B0GT6M2BZM) [**Bath & Body Works Noir Ultimate Hydration Body Cream - Mens Deep Hydrating Cream for Smooth Skin - 48-Hour Moisture - Rich Formula - Fast-Absorbing - Dermatologist-Approved - Gifts for Him**Bath & Body Works**$15.70**4.6★**▲ 200%**](https://www.amazon.com/dp/B0D3YBX63C) [**Bath and Body Works Noir For Men 3-in-1 Hair Face & Body Wash 10 oz - Full Size (Noir)**Bath & Body Works**$13.75**4.9★**▲ 108%**](https://www.amazon.com/dp/B0FY3J8ZRS) [**GUESS Seductive Noir for Men Eau de Toilette 1 Fl Oz**GUESS**$14.12**4.6★**▲ 73%**](https://www.amazon.com/dp/B08HTJ9KB2) [**Bath and Body Works Mens Fragrance 3.4 Ounces Cologne Spray (Noir)**Bath & Body Works**$38.36**4.6★**▲ 30%**](https://www.amazon.com/dp/B0D1DK2W18)
**~~View all trending →~~**
## **What buyers say about drakkar noir body spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**57%
*“AMAZING SMELL”*
**Moist/Dry**7%
*“Very hydrating”*
**Value For Money**5%
*“it is very affordable”*
**Quality-Overall**5%
*“The cologne is excellent”*
**Advertised Vs Actual Product**3%
*“Works as described”*
**Durability**3%
*“Still a solid choice and worth buying”*
**Suitability Dry Skin**2%
*“Its deeply moisturizing”*
**Gifting Purpose**2%
*“Gift”*
**Absorbency**2%
*“absorbs well”*
**Soft Feel**2%
*“I noticed his skin felt softer”*
### **What buyers complain about **
**Smell**25%
*“Smells like high school gym locker room”*
**Value For Money**4%
*“They might not be exactly cheap”*
**Strength**4%
*“Not as strong I thought it would be”*
**Size-Overall**3%
*“Since the bottle is pretty big”*
**Durability**2%
*“doesn't last very long”*
**Quality-Overall**2%
*“Cons ⚠️:. Cologne performance alone is average”*
**Thickness**2%
*“The cream is pretty thick”*
**Dilute/Watery**2%
*“Obviously Watered Down”*
**Allergies**2%
*“Nasty sticky boytle”*
**Adhesion/Stickiness**2%
*“Nasty sticky boytle”*
### **Top return reasons **
**Smell**51%
**Advertised Vs Actual Product**28%
**Leak-Proof**9%
**Size-Overall**5%
**Color**2%
**Ingredients-Overall**2%
**Value For Money**2%
## **Common questions**
- **Is drakkar noir body spray profitable to sell on Amazon United States?**
- The niche generates $191K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (43/100).
- **How competitive is the drakkar noir body spray niche?**
- 3 brands and 196 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in drakkar noir body spray?**
- Top complaints mined from reviews: Smell, Value For Money, Strength. The return rate is 0.1%.
- **When does demand for drakkar noir body spray peak?**
- Demand peaks in Aug–Nov–Dec; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the drakkar noir body spray niche?**
- Listings span $8.72–$63.04; the average listing price is $23.64 (sweet spot $15–$100). The average incumbent carries 3,221 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)