---
title: "Trend — disposable razors - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/disposable-razors/trend"
last_updated: "2026-08-10T21:16:38.039Z"
locale: en
meta:
  description: "Niche score 69/100 · $1.8M/yr market · 831K searches/yr · $15.92 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 69/100 · $1.8M/yr market · 831K searches/yr · $15.92 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — disposable razors - Flapen"
---

# **disposable razors**

**Launch it**

A $1.8M/yr market growing +8.1% this quarter with returns at 0.7% — clears our launch bar.

Market size 92Growth 35Conversion 96Competition 78Returns 97Price range 79Avg price 77Brand share 54Review moat 19Quality gap 52

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.8M**

$1.8M/yr · 831K searches

**Price range**

**Great****$2.93–$62.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.92**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+8.1%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****15,101.63**

avg incumbent reviews — the moat a new listing must climb

## Trend