---
title: "Disposable Razors — $1.8M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/disposable-razors"
last_updated: "2026-08-10T19:12:01.791Z"
locale: en
meta:
description: "Niche score 69/100 · $1.8M/yr market · 831K searches/yr · $15.92 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 69/100 · $1.8M/yr market · 831K searches/yr · $15.92 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Disposable Razors — $1.8M/yr Amazon US Niche (2026) - Flapen"
---
# **disposable razors**
**Launch it**
A $1.8M/yr market growing +8.1% this quarter with returns at 0.7% — clears our launch bar.
Market size 92Growth 35Conversion 96Competition 78Returns 97Price range 79Avg price 77Brand share 54Review moat 19Quality gap 52
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$1.8M**
$1.8M/yr · 831K searches
**Price range**
**Great****$2.93–$62.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Avg price**
**Great****$15.92**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+8.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****15,101.63**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, disposable razors is a $1.8M/yr Amazon United States market (831K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jun. Verdict: Launch it — 69/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **disposable razors market data**
- **Units sold / yr**
- **100K–125K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.6M–$2.0M**
- units × avg price
- **Conversion rate**
- **13.7%**
- **Avg BSR**
- **#25**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **3.0%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**18 **▲rising
**Sellers**
**158**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**37%**
Top 20: 77%
**Open market**
**22%**
- Gillette23% - BIC21% - Gillette Venus11% - Amazon Basics10% - Phafaloop8% - Schick5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +8.1% search growth over the last 90 days.
30K20KSpike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/disposable-razors/trend)
## **Top disposable razors search terms**
- **disposable razors**527K/yr+4.3%13.3% conv. - **mens shaving**46K/yr+20.4%0.9% conv. - **face razors for men**44K/yr+2.5%3.9% conv. - **mens face razor**28K/yr+11.1%5.2% conv. - **razors disposable**27K/yr+6.3%14.3% conv. - **3 blade razor**18K/yr+26.0%5.8% conv. - **razor disposable**19K/yr+5.7%11.0% conv. - **rastrillos para afeitar**14K/yr+31.2%4.0% conv. - **face razor men**13K/yr+21.2%4.1% conv. - **shaving men**10K/yr+46.9%1.7% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/disposable-razors/search-terms)
## **Top disposable razors products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$54K6%$109K9%$163K12%$217K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gillette Sensor3 Sensitive Mens Disposable Shaving Razors 12 Count**Gillette**$14.56**4.6★21,256 rev](https://www.amazon.com/dp/B0BHL7D2WT) [2**Gillette Venus Sensitive Womens Disposable Razors - Single Package of 3 Razors**Gillette Venus**$6.80**4.7★33,396 rev](https://www.amazon.com/dp/B0039LMTAQ) [3**Phafaloop Twin Blade Disposable Razors for Men & Women Bulk 60 Pack Stainless Steel Shavers with Lubricating Strip Safety Cap & Non-Slip Handle for Sensitive Skin Travel Hotel Charity Blue**Phafaloop**$9.96**4.1★402 rev](https://www.amazon.com/dp/B0G6LNV6XJ) [4**BIC Silky Touch Womens Disposable Razors With 2 Blades Pretty Pastel Razor Handles 10 Count Pack of Shaving Razors**BIC**$2.93**4.6★27,506 rev](https://www.amazon.com/dp/B000P158OW) [5**BIC Silky Touch Womens Disposable 2-Blade Razors Travel Covers College Dorm Room Essential Toiletry Bag and Shower Caddy Staple 18-Pack**BIC**$4.98**4.6★27,506 rev](https://www.amazon.com/dp/B07YCXD8YY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Phafaloop Twin Blade Disposable Razors for Men & Women Bulk 60 Pack Stainless Steel Shavers with Lubricating Strip Safety Cap & Non-Slip Handle for Sensitive Skin Travel Hotel Charity Blue**Phafaloop**$9.96**402 rev1mo ago](https://www.amazon.com/dp/B0G6LNV6XJ) [**Comfycheer 20 count Disposable Razors Blades for Men3-Blade RazorsBulk Stainless Steel Shavers with Lubricating Strip for Shaving Sensitive Skin**Comfycheer**$9.70**567 rev9mo ago](https://www.amazon.com/dp/B0FRXH9CR4) [**Venus Simply 3 Sensitive Disposable Razors 12 Count**Gillette Venus**$18.35**342 rev1y ago](https://www.amazon.com/dp/B0DW4G586B) [**Gillette Mach3 Sensitive Razors for Men Mens Disposable Razors Pivoting Head for Close and Comfortable Shave 10 Count**Gillette**$19.66**2,780 rev1y ago](https://www.amazon.com/dp/B0DJX817MJ) [**CXYARY 220 Pcs Twin Blade Disposable Razors With Clear Safety Cap Shaving Razors Bulk for Men &Women Stainless Steel Blade Multipurpose Portable Shave Razor for Bathing Hotel Travel Black**CXYARY**$26.77**595 rev2y ago](https://www.amazon.com/dp/B0CXX59MMR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Comfycheer 20 count Disposable Razors Blades for Men3-Blade RazorsBulk Stainless Steel Shavers with Lubricating Strip for Shaving Sensitive Skin**Comfycheer**$9.70**3.8★**▲ 154%**](https://www.amazon.com/dp/B0FRXH9CR4) [**Phafaloop Twin Blade Disposable Razors for Men & Women Bulk 60 Pack Stainless Steel Shavers with Lubricating Strip Safety Cap & Non-Slip Handle for Sensitive Skin Travel Hotel Charity Blue**Phafaloop**$9.96**4.1★**▲ 68%**](https://www.amazon.com/dp/B0G6LNV6XJ) [**Gillette Venus Sensitive Womens Disposable Razors - Single Package of 3 Razors**Gillette Venus**$6.80**4.7★**▲ 60%**](https://www.amazon.com/dp/B0039LMTAQ) [**Schick Exacta2 Sensitive Disposable Razor 10 Count (1Pack)**Schick**$6.32**4.4★**▲ 46%**](https://www.amazon.com/dp/B00CGTCSJ4) [**Venus Simply 3 Sensitive Disposable Razors 12 Count**Gillette Venus**$18.35**4.2★**▲ 42%**](https://www.amazon.com/dp/B0DW4G586B)
**~~View all trending →~~**
## **What buyers say about disposable razors**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**25%
*“They are affordable”*
**Quality-Overall**22%
*“Excellent build quality”*
**Ease Of Use**6%
*“Easy to Use”*
**Advertised Vs Actual Product**6%
*“As described”*
**Soft Feel**5%
*“Smooth Shave”*
**Durability**4%
*“Perfect for daily use”*
**Efficiency**3%
*“Item works well”*
**Charging**2%
*“Holds a charge really well”*
**Battery Life**2%
*“Battery life is outstanding”*
**Comfort-Overall**1%
*“Comfortable to Use”*
### **What buyers complain about **
**Quality-Overall**19%
*“Garbage quality”*
**Durability**11%
*“Didn't last”*
**Charging**8%
*“Doesn't charge”*
**Value For Money**8%
*“expensive”*
**Functionality-Overall**6%
*“Did Not Work”*
**Allergies**4%
*“Irritates skin”*
**Ease Of Use**3%
*“hard to hold”*
**Strength**2%
*“Not strong”*
**Suitability Short Hair**2%
*“performs poorly on thick hair”*
**Advertised Vs Actual Product**2%
*“Not as Advertised”*
### **Top return reasons **
**Functionality-Overall**24%
**Advertised Vs Actual Product**11%
**Charging**9%
**Defective Material/Parts**8%
**Quality-Overall**6%
**Size-Overall**5%
**Value For Money**5%
**Suitability Short Hair**5%
**Product Condition**5%
**Damage/Burn Hair**4%
## **Common questions**
- **Is disposable razors profitable to sell on Amazon United States?**
- The niche generates $1.8M/yr across 49 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Launch it (69/100).
- **How competitive is the disposable razors niche?**
- 18 brands and 158 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in disposable razors?**
- Top complaints mined from reviews: Quality-Overall, Durability, Charging. The return rate is 0.7%.
- **When does demand for disposable razors peak?**
- Demand peaks in Jun; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the disposable razors niche?**
- Listings span $2.93–$62.08; the average listing price is $15.92 (sweet spot $15–$100). The average incumbent carries 15,102 reviews — the moat a new listing must climb.
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