---
title: "Trend — dimethicone - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/dimethicone/trend"
last_updated: "2026-08-10T19:22:28.591Z"
locale: en
meta:
  description: "Niche score 50/100 · $141K/yr market · 84K searches/yr. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $141K/yr market · 84K searches/yr. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — dimethicone - Flapen"
---

# **dimethicone**

**Worth a look**

Shows a sweet-spot price point ($22.54 avg), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.

Market size 31Growth 41Conversion 77Competition 25Returns 92Price range 87Avg price 94Brand share 14Review moat 81Quality gap 40

**Avg price**

**Great****$22.54**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$8.63–$74.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****373.38**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Great****7.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+12.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$141K**

$141K/yr · 84K searches

**Competition**

**Bad****70%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

## Trend